Alexi leads CAA Club Group's shared marketing services division, overseeing the CAA brand and CAA Magazine, database marketing, analytics, research and all marketing communications development. She has a keen focus on the connectivity between analytics, sales, marketing, operations and client experience.
Industry Expertise (4)
Areas of Expertise (6)
York University - Schulich School of Business: CAA Masters Certificate 2016
University of Toronto - University of St. Michael's College: BA, English, History 1991
Media Appearances (1)
CAA drives home its other benefits
“Any research that we do or consumer we speak to, CAA is synonymous with trust and roadside assistance,” Mann says. “We have so much more that we need to break through in the minds of consumers.”