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Dana Pethia - Constant Contact, Inc.. Olympia, WA, UNITED STATES

Dana Pethia Dana Pethia

Regional Development Director | Constant Contact, Inc.

Olympia, WA, UNITED STATES

Educational Marketing Expert - ID, OR, WA

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Biography

Dana Pethia is Constant Contact’s educational marketing expert in the Pacific Northwest. Dana has more than 20 years experience supporting small business, with a background in capital campaign fundraising, marketing, tourism and resort-based marketing, and financial education.

Dana draws from this experience to be a valuable resource to Pacific Northwest small businesses, nonprofits, and associations. Dana has educated thousands of small businesses on behalf of Constant Contact since joining the team in April 2010, and has presented at numerous trade, organization, chamber, SBDC, SCORE and private events as keynote and educational instructor. Dana is noted for her motivational style and ‘education first’ seminars.

Prior to Constant Contact Dana served as Director of Marketing for the Washington State Heritage Center, a project of the Secretary of State, Washington.

Industry Expertise (9)

Advertising/Marketing Non-Profit/Charitable Business Services Events Services Fund-Raising Public Relations and Communications Information Technology and Services Social Media Direct Marketing

Areas of Expertise (5)

Marketing Strategy Relationship Marketing Email Marketing Social Media Marketing Event Marketing

Accomplishments (2)

Regional Development Director – Constant Contact (professional)

Constant Contact helps small businesses, associations, and nonprofits connect with their customers, clients, and members. Launched in 1998, Constant Contact champions the needs of small organizations and provides them with an easy and affordable way to build successful, lasting customer relationships. Today, more than 500,000 customers from all types of small businesses and organizations use Constant Contact for Email Marketing, Event Marketing, Online Surveys, and Social Media Marketing.

Recipient – South Sound Business Examiner's "40 under Forty" (professional)

In 2008, Dana was selected as one of South Sound Business Examiner's "40 under Forty", which recognizes outstanding South Sound business and community leaders under the age of 40. Each class of 40 Under Forty represents the diversity and excellence of the South Sound and includes those who have made great accomplishments and significant contributions to their businesses, industries and communities.

Education (1)

Central Washington University: Bachelor of Arts, Speech Communication 1993

Event Appearances (13)

The Power of Email Marketing

Constant Contact Speaker Series  Bellingham, Washington

2012-05-02

KEYNOTE SPEECH

Dive & Travel Expo 2012  Tacoma, Washington

2012-04-21

Leveraging Social Media

Constant Contact Speaker Series  Bellingham, Washington

2012-05-02

The Power of Email Marketing

Small Business Week Speaker Series  Olympia, Washington

2012-05-16

KEYNOTE SPEECH

Get Down To Business 2012 Speaker Series  Seattle, Washington

2012-05-22

The Power of Email Marketing

Marketing Puget Sound Event Series  Tacoma, Washington

2012-04-26

The Power of Email Marketing

Kittitas Chamber of Commerce Speaker Series  Ellensburg, Washington

2012-04-24

Supercharging Your Facebook Marketing

Chemeketa Center for Business & Industry Speaker Series  Salem, Oregon

2012-04-18

KEYNOTE SPEECH

Get Down To Business 2012 Speaker Series  Portland, Oregon

2012-05-24

Learn the New Way to Do Business!

Small Business Tour 2012  Bellevue, Washington

2012-04-12

Social Media Marketing Made Simple

Northwest Women's Show  Seattle, Washington

2012-03-03

The Power of Email Marketing: Leveraging Social Media

Constant Contact Speaker Series  Seattle, Washington

2012-03-22

Grow Your Business with Email & Social Media Marketing

Engagement Marketing: Grow Your Business with Email & Social Media Marketing  Grants Pass & Josephine County Chamber of Commerce

2013-04-25

Sample Talks (5)

Social Media Marketing Made Simple

Dana Pethia will present some of the strategies and best practices to get the most out of your social media activities, such as: • Time management • How to grow your social networks • Dealing with positive & negative feedback • Using Email Marketing and Social Media Marketing together • An introduction to the Constant Contact, “Social Campaigns” product!

Supercharge your Facebook Marketing

Most businesses already see the value in connecting with their current and potential customers via social media. But the challenge is figuring out what you actually need to do with social media in order to drive real results for your business or organization. This seminar is the “what, why, and how” of social campaigns: how to drive repeat business and amplify word of mouth by engaging your happy customers, stay top of mind to make it easy for them to share your message, and measure results.

Email Marketing: Simple Strategies for Success

Email is the most cost-effective, targeted, trackable, and efficient way to build and maintain relationships for businesses & non-profits. Learn how to master the basics of professional email communications with this comprehensive look at best practices and winning strategies for finding and keeping permission-based subscribers, increasing deliverability and open rates, writing good subject lines and content, getting readers to take action, and becoming a trusted sender.

Simple Strategies for Successful Event Marketing

Events are an integral part of how you market your small business or organization. From sales meetings to fundraisers and online training seminars, events help you attract new customers and members. Events deepen existing relationships with customers and members, generating more revenue and long-term participation. In this seminar you’ll learn how online event marketing tools offer everything you need to set up online registration and promote your events easily, affordably and professionally.

Grow Your Business with Email & Social Media Marketing

Learn how to make email marketing work for you! This powerful online tool pairs with your social presence to launch you into a whole new realm when it comes to engagement with your existing customers and your next best customer!
You will discover how email marketing works; and obtain useful email marketing tips. Email marketing is about getting your message heard in a world of increasing email communications!
Discover the nuts and bolts including email marketing strategy and techniques, & built-

Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC
  • Corporate Training

Fees

*Will consider certain engagements for no fee

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