Over the past 14 years, I've developed an obsession with how companies can increase brand value through the articulation and adherence to a core set of principles. As such, I place a great deal of emphasis on internal culture, external relevance, and open communications.
If you ask me about marketing or PR, I will probably talk about:
* being outrageous
* creating a unique experience
* using interactive media
* and just plain making people smile
All-in-all, making a difference gets me up in the morning, but I do like to rock the boat a little.
Industry Expertise (3)
Areas of Expertise (3)
- Promentum Group
- MD Cress & Associates
- Constant Contact