Greg Zaiser
Vice President for Enrollment | Elon University
Elon, NC, UNITED STATES
Greg Zaiser oversees admissions and financial aid at Elon University.
Biography
Greg L. Zaiser has served as Vice President for Enrollment at Elon University since June 2012. Prior to his current position, he served the university as Dean of Admissions for six years. A 1990 graduate of Elon College, Greg is responsible for all aspects of enrollment management at the university.
After completing an MBA at Elon in 1995, Greg moved to University Advancement where he served as Director of Reunion Giving until 1997. Later that year, Greg returned to admissions to develop the University's international recruitment initiatives. As director of international admissions, Greg served as Chair of the Committee for Europe, the Middle East and Africa for the European Council of International Schools. In addition, he led recruitment tours to the Middle East and Europe.
In 1999, Greg added graduate admissions to his responsibilities and served as director of graduate and international admissions. He was named Dean of Admissions in 2006.
A frequent presenter at professional conferences, Greg has developed workshops on a variety of recruitment topics including international recruitment travel, strategic planning, marketing and access in higher education, the role of parents in the university admissions process, and financial aid policy.In addition to his membership in both the Southern Association of College Admissions Counseling (SACAC) and the National Association of College Admissions Counseling (NACAC) he most recently served on the North Carolina ACT Council.
Areas of Expertise (5)
Higher Education Marketing
Strategic Planning
Undergraduate Student Recruitment
Financial Aid
International Student Recruitment
Media
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Education (2)
Elon University: M.B.A. 1995
Elon University: B.S., Business Administration 1990
Affiliations (4)
- National Association of College Admissions Counseling (NACAC), Member
- NC ACT Council, Member
- The Committee for Europe, the Middle East and Africa (CEMA) of the Council of International Schools (CIS), Member and Chair
- Harvard Summer Institute on College Admissions
Links (1)
Media Appearances (7)
Moving Beyond Logos to the Heart of the Brand
31Minutes Podcast online
2019-06-19
Elon University’s Vice President for Enrollment Greg Zaiser joins us to talk about successful, campus-wide brand stewardship and how his institution transformed itself into one of the preeminent schools in the country.
Charlotte Talks: What The College Admissions Scam Doesn't Show
WFAE 90.7 radio
2019-03-19
Greg Zaiser joins a panel of higher education experts to discuss the recent "Varsity Blues" college admissions scandal.
Does Being a Social Media Influencer Help You Get Into College? We Asked Admissions Experts
TIME online
2019-03-14
Elon University is one institution that does not take social media accounts into consideration when looking over applications, Greg Zaiser, the vice president for enrollment at the university, tells TIME. “It’s relatively infrequent” that a student will include their social media presence as a factor on their resume, Zaiser said in an email.
How a Gap Year Prepares Students for College
U.S. News & World Report online
2019-03-08
At Elon University in North Carolina, where approximately 10 students per class take a gap year, there is a similar deferral policy in place. "Increasingly, I think students are aware that it could be in their best interest to take some time for alternative learning rather than a traditional transition to college. I also think the things that draw students to Elon (service, research, leadership, internship and global study) are the kinds of experiences that students find appealing to do during a gap experience. Often gap requests come from very high achieving students who are self-aware and will perform better in a college environment after a gap experience. And often, they do," Greg Zaiser, vice president for enrollment at Elon, wrote in an email.
Applying to college? Admissions officers may be checking you out on social media
WRAL
2018-07-30
The private, liberal arts school Elon University said they have rescinded admission offers based off of what has appeared on an incoming student’s social media account. Greg Zaiser, vice president for enrollment at Elon said, “Things have clearly contradicted the university honor code and values. I cannot stress enough the importance of appropriate use of social media, period.” But, students can also use their accounts to catch the attention of a university they have their eyes on. Zaiser said if a student uses an Elon hashtag on a campus visit, they are likely to be noticed during the application review process.
Elon admissions kept busy during tour season
Elon News Network
2018-04-25
Besides students being admitted, there are various dates that make spring an active time for college campuses. Greg Zaiser, vice president for enrollment, coordinates a big part of admissions activities. Zaiser explains why the months of March and April are particularly popular months for tours. “Our busiest months of the year for campus visitors are March and April, depending on when Easter falls since most spring breaks coincide with Easter,” Zaiser said. “We estimate we had over 1,000 admissions visitors that day alone.”
ZeeMee platform brings college applications to the video age
EdScoop
2017-06-14
Elon University in Elon, North Carolina, began using ZeeMee Story in fall 2015 as a way to invigorate its admissions process and has since adopted ZeeMee Community, which features additional tools requiring a purchase. “The idea of the video piece of the admissions application is exciting because, for a long time, admissions applications have been pretty stagnant,” Greg Zaiser, Elon University vice president for enrollment, told EdScoop. “We’re always trying to get to know students, and we don’t require interviews, so by encouraging a ZeeMee profile, it helped … the admissions committee get to know the students a little better,” he said.
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