Mark Greenfield - ExpertFile. Buffalo/Niagara, New York Area, NY, US

Mark Greenfield Mark Greenfield

Director of Web Services - University at Buffalo | ExpertFile

Buffalo/Niagara, New York Area, NY, US

Higher education web professional, consultant, keynote speaker, future, educational technologist

The Diversification of B-Schools

The Diversification of B-Schools 2014-09-22
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Peter Evans Mark Greenfield

With MBA degrees becoming commoditized, Business schools are under pressure to showcase faculty with specialized expertise most relevant to the grow sectors of the economy. We weigh in on the latest trends shaping how business schools are marketing their expert faculty to attract students.


The Diversification of B-Schools

In the drive to attract students MBA schools are adding industry-specific streams to set themselves apart