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Goizueta Professors on Olympic Fandom, Viewership, Economics of the Games

As we countdown to the July 26 opening of the Olympic Games in Paris, we have two Goizueta Business School experts who can discuss the Olympics, including fandom, viewership, and the economics of the Paris Games. Professor Mike Lewis studies fandom and has spent many years tracking how sports can stay relevant and lucrative across generations. “While the Olympics is presented as a pure sports competition, it’s actually a unique sports entertainment event that leverages underpaid athletes and national identities to create one of the foremost sports-based advertising platforms.” His research on this year’s Olympics finds: Viewership skews to an older audience - with Baby Boomers showing the biggest fandom. The Games have an ongoing challenge to attract a younger audience. The Olympic broadcast will have to work hard to gain the attention of Gen Z and Millennials. Olympic fans are pretty even between genders, which is very different from typical sports fans that are more than 50% male. Check out his latest research: And his latest podcast on the Games: Professor Tom Smith studies the economics of sports. He can discuss: The economic impact of the Games for Paris during what is usually a high tourist season. The economics of decisions by city leaders to repurpose current facilities, landscape and architecture for the Paris games. What other cities can learn from the Paris games. Both Tom and Mike are available to speak with media about the upcoming Olympic Games - simply click on either expert's icon now to arrange an interview today.

ExpertSpotlight: The iPhone turns 17 years old Saturday!

The iPhone revolutionized the tech industry and transformed how we communicate, work, and interact with the digital world. This topic is not only newsworthy due to its technological innovation but also because of its significant impact on global culture, economics, and societal norms. The iPhone’s evolution over the past decade and a half has shaped consumer expectations and driven the development of the mobile and app economy, affecting everything from entertainment to education. The history of the iPhone offers a wealth of story angles that highlight its enduring influence and ongoing evolution, including: Technological Innovation and Evolution: Exploring how the iPhone has advanced in terms of hardware, software, and design, setting new standards in the tech industry. Economic Impact and Market Dynamics: Analyzing the iPhone's role in shaping the global smartphone market, influencing economic trends, and driving Apple's financial success. Cultural and Social Influence: Investigating how the iPhone has changed social behaviors, communication methods, and media consumption patterns worldwide. Privacy and Security Challenges: Assessing the iPhone's impact on privacy concerns and cybersecurity, including Apple's stance on data protection and encryption. App Economy and Ecosystem Development: Understanding how the introduction of the App Store transformed the software development industry and created a new economic ecosystem. Environmental and Ethical Considerations: Examining the environmental footprint of iPhone production, Apple's sustainability initiatives, and ethical issues related to manufacturing and labor practices. The history of the iPhone offers journalists an opportunity to delve into the multifaceted ways this device has shaped and continues to shape technology, economy, and society. Connect with an Expert about the History of the iPhone: Alex Cequea Editor in Chief · iPhone Life magazine Meredith David, Ph.D. Associate Professor, Marketing · Baylor University Mark Jamison Director/Professor · University of Florida Gokila Dorai, PhD Assistant Professor · Augusta University Liran Ma Professor · Texas Christian University To search our full list of experts visit www.expertfile.com Photo credit: Tron Le

2 min. read

Sunday is the anniversary of Brexit - We're here with expert insights if you're covering

The United Kingdom's exit from the European Union, commonly known as Brexit, stands as one of the most significant geopolitical events of the 21st century. This topic matters to the public because it encompasses profound implications for international trade, immigration, legal frameworks, and political alliances. The ripple effects of Brexit are felt not only within the UK and the EU but also globally, making it a critical issue for journalists to cover. Brexit's impact spans numerous sectors and societal issues, providing a wealth of story angles, including: The economic impact of Brexit on the UK, EU, and global markets Changes in immigration policies and their effects on individuals and industries The evolving political landscape in the UK, including the rise of nationalism and regional independence movements The legal challenges and adaptations post-Brexit, particularly concerning trade agreements and regulatory standards The social and cultural consequences of Brexit, including shifts in public opinion and societal division The future of UK-EU relations and their broader implications for international diplomacy and cooperation As we continue to navigate the complexities of Brexit, journalists have the opportunity to explore these diverse and critical narratives, offering in-depth insights into the ongoing and far-reaching impacts of this historic event. Connect with an Expert about Brexit: Dr David Lowe Senior Research Fellow · Leeds Beckett University Dr Oleksandr Shepotylo Senior Lecturer, Economics, Finance and Entrepreneurship · Aston University Dr Patrycja Rozbicka Senior Lecturer · Aston University Dr Jo Michell Associate Professor of Economics · UWE Bristol Patrick L Young Executive Director · Derivatives Vision To search our full list of experts visit www.expertfile.com Photo credit: Rocco Dipoppa

2 min. read

A Look back at Northern Ireland: 50th Anniversary of the Sunningdale Agreement Collapse

The collapse of the Sunningdale Agreement is a pivotal moment in the history of Northern Ireland, highlighting the complexities and challenges of achieving peace and political stability in a deeply divided society. This event matters to the public as it underscores the ongoing struggle for reconciliation and the importance of political dialogue in resolving conflicts. The collapse of the agreement provides numerous compelling story angles for journalists to explore, appealing to a broad audience: The historical context and key factors leading to the Sunningdale Agreement Analysis of the political and social dynamics that led to the collapse of the agreement Personal narratives and testimonies from individuals affected by the events surrounding the agreement The impact of the Sunningdale Agreement collapse on subsequent peace processes in Northern Ireland Comparative analysis of the Sunningdale Agreement with the Good Friday Agreement Reflections on the lessons learned from the Sunningdale Agreement and their relevance to contemporary peace efforts globally As we reflect on the collapse of the Sunningdale Agreement, journalists have an opportunity to delve into these multifaceted narratives, shedding light on the complexities of peacemaking and the enduring quest for stability in Northern Ireland. Connect with an Expert about the History of Northern Ireland: Michael Curran, PhD The Diana and Thomas Klein '84 Assistant Professor of Economics | Villanova School of Business · Villanova University Dr Dannielle Green Senior Lecturer in Ecology · Anglia Ruskin University Timothy Shanahan, Ph.D. Professor of Philosophy · Loyola Marymount University Alan Barr Rector · Church of Ireland Rector, Author and Local historian living in Northren Ireland To search our full list of experts visit www.expertfile.com Photo Credit: The Irish News

2 min. read

Career advice: Expert provides tips for acing job interviews

Later this month, a whole new class of graduating seniors will hit the job market. University of Delaware career expert Jill Gugino Panté has advice for them and others seeking employment that can help boost confidence and chances for success when entering job interviews. Panté, director of the Lerner Career Services Center in UD's Lerner College of Business & Economics, provided the following tips: Hand write your answers to common interview questions. Research shows that people have a better chance of remembering information if it’s handwritten. So, rather than typing answers out on your computer, grab an “interview prep” notebook and start writing down your stories to have a better chance of remembering them when it comes time to interview. Practice saying your answers out loud. Written communication is very different from verbal communication. Once you have your answers written down, practice them out loud. This allows you to warm up your voice and get used to talking about yourself out loud. You can do this alone in a room or with a trusted friend who will give you honest feedback. Fan out notes around your screen. Now that most interviews have moved to a virtual format, take advantage of having some extra help. Put post it notes around your screen instead of in a notebook at your side so your eyes and attention stay toward the camera. Exercise beforehand. Of course, you don’t want to run a marathon right before your interview, but you can do some quick exercises to get your blood and endorphins pumping which can have a positive effect on the body and mind. I personally like to dance to an upbeat song that triggers happy memories. To set up an interview with Panté, visit her profile and click on the "contact button." This will send a message directly to her.

Jill Panté
2 min. read

Tuesday is 20th Anniversary of the Expansion of the European Union adding 10 countries - our experts can help if you're covering

Two decades ago, the European Union welcomed ten new member states, including Cyprus, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Malta, Poland, Slovakia, and Slovenia. This historic expansion not only reshaped the geopolitical landscape of Europe but also holds significance for global politics, economics, and cultural integration. Understanding this event's importance requires recognizing its impact on various fronts, from fostering regional stability to influencing trade dynamics and promoting cross-cultural exchange. Key sub-topics that may interest journalists and the public include: European Integration and Unity: Exploring how the expansion has contributed to the European Union's efforts towards unity, cooperation, and peace among member states. Economic Implications: Analyzing the economic effects of the expansion on both existing and new member states, including trade patterns, investment flows, and disparities in development. Political Dynamics: Investigating the political changes within the European Union, such as shifts in power dynamics, decision-making processes, and the challenges of governance in a larger union. Cultural Exchange and Identity: Examining the cultural exchange and diversity resulting from the inclusion of new member states, and how it has enriched the European cultural tapestry. Challenges and Achievements: Assessing the successes and ongoing challenges faced by the European Union post-expansion, including issues related to migration, integration, and institutional reforms. Future Prospects: Speculating on the future of the European Union, considering factors like potential further expansions, the rise of Euroscepticism, and the Union's role in global affairs. The 20th Anniversary of the Expansion of the European Union marks a significant milestone in the continent's history, offering journalists and the public alike a chance to reflect on the achievements, challenges, and the future trajectory of European integration. Connect with an Expert about the EU: Carolyn Dudek Professor of Political Science · Hofstra University Dr Martin Brenncke Lecturer in Law · Aston University David R. Dorondo Professor · Western Carolina University To search our full list of experts visit www.expertfile.com Photo Credit: Guillaume Périgois

2 min. read

Veterinary deal would increase UK agrifood exports to EU by more than a fifth, research shows

A veterinary deal would increase agri-food exports from the UK to the EU by at least 22.5%, say researchers Agri-food exports overall are worth £25 billion to the UK economy, but the two years since the new trading rules were put in place have seen a fall of 5% in exports to the EU from 2019 levels, during a period where the sector has otherwise grown. Team from Aston University and University of Bristol have analysed trade deals and export figures worldwide to estimate impact of a new veterinary deal on UK–EU exports A veterinary deal with the European Union could increase UK agricultural and food exports by over a fifth, according to new research. The team, from Aston University’s Centre for Business Prosperity and the University of Bristol, analysed the agricultural and veterinary aspects of trade deals around the world to estimate their impact on exports. They then modelled the potential impact of different types of agreement on UK exports to the EU. Veterinary Agreements specifically focus on regulations and standards related to animal health and welfare, as well as to the safety of animal-derived products such as meat, dairy, and seafood. They aim to align, harmonise, or recognise veterinary requirements and certifications, and reduce the number of inspections between countries to facilitate the safe and efficient trade of live animals and animal products. The EU–UK Trade and Cooperation Agreement (TCA), implemented in January 2021, eliminates tariffs and quotas but does not remove non-tariff barriers to trade. These can be particularly burdensome for agricultural and animal-derived food (agri-food) exports, involving complex rules and requirements, production of extensive documentation and veterinary checks. The UK agri-food sector is a cornerstone of the UK economy, with exports worth £25 billion and employing 4.2million people. Although the sector is growing overall, exports to the EU shrank in 2022 by 5% compared to 2019, in part due to the new trade arrangements. This has led to calls for an EU–UK veterinary agreement from business and agri-food organisations, including the Confederation of British Industry, British Chambers of Commerce, UK Food and Drink Federation, Chartered Institute of Environmental Health and British Veterinary Association. Analysing data from the World Bank on 279 trade agreements and export statistics from over 200 countries, the researchers found that shallow agreements, that went little further than provisions already covered by World Trade Organisation (WTO) rules, had significant negative impacts on agri-food exports. However, where trade agreements went beyond WTO provisions to include more commitments on sanitary and phytosanitary (SPS) measures (which aim to protect countries against risks relating to pests, diseases and food safety) and were legally enforceable, they had a robust, positive impact on exports, particularly exports of animal products and food. Applying this to the UK–EU relationship, the team estimate that a veterinary agreement that went beyond the existing TCA provisions would increase agri-food exports from the UK to the EU by at least 22.5%. Imports from the EU would also increase by 5.6%. In the 203 countries studied for the research, positive effects of deep trade deals that included provisions on agriculture took between 10 and 15 years to manifest. But the UK might not have to wait so long, according to report co-author Professor Jun Du, Director of Aston University’s Centre for Business Prosperity. “There is no blueprint out there that mirrors the UK–EU relationship. Most veterinary agreements are agreed as part of a trade deal between countries that haven’t previously had close alignment and it takes a while for the benefits to take effect. “Until recently, the UK had frictionless agri-food exports to the EU, so it’s possible that a supplementary veterinary agreement to reduce some of the frictions created by Brexit could allow trade that previously existed to pick up again quite quickly.” However clear the economic arguments, the legal and political barriers to a veterinary agreement still remain. The researchers address these in their report, suggesting that the best format for the additional measures would be as a supplementary agreement to the TCA. The key question for the UK government in negotiating such an agreement would be what the EU demanded in return. “The closest model is the EU-Swiss relationship, which sees Switzerland largely follow EU law,” said report co-author from the University of Bristol, Dr Greg Messenger. “That’s unlikely to be an option for the UK. As we wouldn’t expect to eliminate all paperwork, we could both agree that our rules meet each other’s standard for phytosanitary protection. As most of our rules are still essentially the same as the EU, that wouldn’t require any major change, though we’d have to agree a greater level of coordination in relation to the development of new rules.” The report was written jointly by Professor Du, Dr Messenger and Dr Oleksandr Shepotylo, senior lecturer in economics, finance and entrepreneurship at the Centre for Business Prosperity, Aston Business School.

Jun DuDr Oleksandr Shepotylo
4 min. read

East or West – who holds the key to our collective future? Public lecture

Professor Jun Du is an applied economist with a keen interest in economic thinking, policy and business strategy Her lecture will examine the differences between Eastern and Western economic models It will take place at Aston Business School on Wednesday 24 April 2024. An influential professor of economics and expert in global trade will be giving an inaugural public lecture at Aston Business School on Wednesday 24 April 2024. Professor Jun Du is an applied economist with a keen interest in economic thinking, policy and business strategy. Her research looks into the drivers and obstacles to boosting productivity and economic growth from the perspectives of individuals, firms, industries, regions and nations. Her lecture, East, West, which is best? - State, Market and the Return of Industrial Policy, promises to be an engaging narrative journey through the contrasting economic development experiences of Eastern and Western countries. Leveraging her extensive research and personal insights, Professor Du will delve into the complex dynamics between state, policies and the twin engines of growth – entrepreneurship and innovation. Professor Du said: “With the backdrop of global challenges, technological upheavals and pressing environmental crises, we find ourselves pondering on the critical question ‘East, West: who holds the key to our collective future?’ “In my lecture I will not just be looking at the differences, but also the strengths and lessons each brings to the table in our quest for sustainable progress and shared prosperity. We will delve into the landscape of economic governance with the formidable powers of the state, the market and entrepreneurs in conflict and convergence, collectively shaping the industries of the future. “This lecture seeks to spark a conversation that encourages innovative approaches to economic governance, with the goal of ensuring lasting prosperity for generations to come. “This is an invitation to change the world. I hope to see you there.” This lecture is free of charge and open to all to attend either in person or online. Places must be booked in advance. You can sign up for this hybrid public lecture here.

Jun Du
2 min. read

Covering today's launch of the Corporate Climate Responsibility Monitor? Our experts can help | Media Advisory

Artificial Intelligence (AI) has emerged as a pivotal force driving innovation and reshaping our societal landscape. Its transformative potential spans across sectors, touching upon crucial global challenges such as ethics, privacy, and the future of employment. As AI continues to permeate various aspects of our lives, its intersection with pressing issues like climate change takes center stage. The upcoming launch of the Corporate Climate Responsibility Monitor by the NewClimate Institute in collaboration with Carbon Market Watch presents an invaluable opportunity to explore the symbiotic relationship between AI and corporate climate responsibility. Why This Matters to the Public: The Corporate Climate Responsibility Monitor 2024 serves as a beacon of insight into the nexus between corporate actions and environmental sustainability. Here are key sub-topics that offer intriguing story angles for a broad audience: Corporate Accountability in Climate Mitigation: Delve into how corporations are leveraging AI technologies to enhance their climate mitigation strategies. Highlight case studies of companies pioneering innovative approaches to reduce carbon emissions and promote sustainable practices. Transparency and Reporting Standards: Investigate the role of AI-driven data analytics in facilitating transparent reporting on corporate carbon footprints and environmental impact. Explore how enhanced transparency fosters accountability and drives corporate responsibility. Emerging Trends in Carbon Markets: Explore the evolving landscape of carbon markets and the role of AI in optimizing carbon trading mechanisms. Examine how AI-powered algorithms are revolutionizing carbon pricing strategies and incentivizing emission reductions. Collaborative Initiatives for Climate Action: Showcase collaborative efforts between corporations, NGOs, and government bodies in tackling climate change. Highlight partnerships forged to develop AI-driven solutions for environmental monitoring, renewable energy adoption, and sustainable supply chain management. The Economics of Climate Responsibility: Analyze the economic implications of corporate climate responsibility initiatives. Investigate how AI technologies are reshaping business models, driving cost savings through energy efficiency measures, and unlocking new revenue streams in the transition to a low-carbon economy. Impacts on Global Sustainability Goals: Assess the contribution of corporate climate responsibility efforts to achieving international sustainability targets such as the Paris Agreement and the United Nations Sustainable Development Goals (SDGs). Highlight success stories and challenges faced in aligning corporate strategies with broader environmental objectives. Connect with an Expert about Corporate Climate Responsibility For journalists with questions or looking to cover the the Corporate Climate Responsibility Monitor here is a select list of experts. To search our full list of experts visit www.expertfile.com Pamela Grothe Assistant Professor · University of Mary Washington Michael Vandenbergh Professor of Law · Vanderbilt University Sara Harris Professor of Teaching, Department of Earth, Ocean and Atmospheric Sciences · University of British Columbia Tom Rand Managing Director at MaRS Cleantech Fund I, L.P. · MaRS Cleantech Michael Rawlins Extension Associate Professor and Associate Director, Climate System Research Center · University of Massachusetts Amherst Photo Credit: Markus Spiske

2 min. read

Batter Up! Major League Baseball Season Begins Tomorrow! | Media Advisory

The start of the Major League Baseball season is more than just America's favorite pastime returning; it's a cultural event that ties into themes of community, nostalgia, and the ever-evolving narrative of sports in society. Like every big league, the start of the season speaks to the unity and division that sports can create, the economics of professional leagues, and the role of athletes in social movements. Possible story angles include: The economic impact of MLB on local communities Innovations in sports technology and data analytics The role of sports in bridging cultural divides MLB's response to social justice issues Health and safety protocols in professional sports Gambling, is it a growing problem for athletes? Connect with an Expert about Major League Baseball For journalists seeking research or insights for their coverage about the MLB and the economics behind professional baseball, here is a select list of experts from our database. To search our full list of experts visit www.expertfile.com Curt Smith Senior Lecturer  – University of Rochester Christina Gipson Assistant Professor of Sport Management – Georgia Southern University Greg Stewart, MD W. Kennon McWilliams Professor of Sports Medicine –  Tulane University Photo Credit:  Michael Lewis Professor of Marketing; Faculty Director, Emory Marketing Analytics Center · Emory University, Goizueta Business School Lisa Pike Masteralexis Senior Associate Dean and Professor of Sport Management – University of Massachusetts Amherst                                                                                                                                             Photo Credit: Joshua Peacock

1 min. read