Latest Spotlights
Georgia Southern Libraries celebrates grand opening for Patent and Trademark Resource Center
Patenting an invention and trademarking a product name can be challenging, yet protecting intellectual property is vital. To that end, Georgia Southern University Libraries celebrated ...
Expertise Marketing and Content Marketing - Is There a Difference?
We often get asked the question about how Content Marketing compares to Expertise Marketing. It’s ironic that still to this day many of our ...
Experts in the Media: Georgia Southern investing $1.2 million to upgrade campus security cameras
Georgia Southern University is planning a major upgrade to its campus security cameras and video technology. With approximately $1.2 million budgeted, the University will upgrade the ...
How to protect yourself against financial fraud as a newcomer in Canada
As a newcomer in Canada, your financial security is of prime importance. However, fraudsters and scammers recognize that newcomers can be easy targets, as they ...
Tulane expert describes the biggest cybersecurity target to voting in person in 2020 election
Voting is the staple of democracy and has been done in person in the United States since the nation’s founding. While the controversy over ...
Now is the time for experts – Let Georgia Southern University be your source for accurate, objective and expert input on covering COVID – 19
As the global pandemic touches almost all parts of the United States – it is essential that the public receives only accurate and definitive information from ...
‘Alexa for chemistry’: National Science Foundation puts VCU and partners on fast track to build open network
D. Tyler McQuade, Ph.D., professor in the Department of Chemical and Life Science Engineering at Virginia Commonwealth University College of Engineering, is principal investigator ...
How Public Figures Avoid Genuine Apologies
Professors Kevin Stein and Matthew Barton of the Department of Communication at Southern Utah University published a comprehensive analysis of apologies offered by public figures ...
Top 9 ROI Metrics for Expertise Marketing
When it comes to digital marketing, organizations are looking for data-driven solutions that are proven to support their bottom line. Here are 9 families of quantitative ...