Latest Spotlights
Announcing The NEW ExpertFile
Promoting your expertise just got easier with a host of new platform features. Well the world’s best platform for Expertise Marketing just got even ...
ChristianaCare Launches a New Speakers Bureau: Is This the Future of Healthcare Communications?
Only just a few months after their win of an IABC Gold Quill Award (shared with ExpertFile), the ChristianaCare healthcare communications and digital team has ...
ChristianaCare Earns IABC Gold Quill Award for Innovation in Media Relations
ExpertFile-powered “Our Experts” site wins top international industry award for program that helps journalists reach health experts – fast ChristianaCare, with its collaborative partner ExpertFile, has ...
ChristianaCare Earns IABC Silver Quill Award for Innovative Use of Technology to Connect Journalists and News Producers with Health Care Experts
ExpertFile-powered “Our Experts” site makes health experts findable and accessible to media at a click of a button ChristianaCare and its collaborative partner ExpertFile have ...
MEDIA RELEASE: Driven by Good™: CAA South Central Ontario announces brand platform, new tagline
It’s a brand platform and tagline that tells the story of who we are and what we stand for as an organization. CAA South ...
UCI expert sources for the Russia/Ukraine Conflict
On Friday, Feb. 25, 2022, UCI’s School of Social Sciences hosted a webinar titled, “Understanding the Russia-Ukraine Crisis.” Several of the experts below offered perspective on ...
Thought Leadership 2.0: A New Approach
The term “thought leadership” has been exploited by self-proclaimed experts and overuse of the phrase has made the market weary of its practice. But before ...
Church Mutual® gains national recognition for communication efforts
MERRILL, Wis. – Church Mutual Insurance Company, S.I. (a stock insurer),1 recently received 13 national awards for communications around diversity and inclusion, COVID-19 impact on mental ...
EXPERT PITCHING 101: The Power of Spotlights
Of all the angles and perspectives, when pitching your experts, you need to figure out how yours stands out amongst the rest. How are you ...
The role of behavior in managing mergers
Despite corporate interest in M&As as a growth strategy, research indicates that financial returns on such deals often fall short of expectations. Corporate leaders ...