Latest Spotlights
Consumer behavior expert and former "Survivor" contestant on holiday deals and scarcity
Kelly Goldsmith, professor of marketing, is available for commentary on holiday deals and anticipated scarcity due to supply chain issues. Kelly is a former Survivor ...
Scarcity expert on gas shortage and panic buying
Kelly Goldsmith, associate professor of marketing, is available for commentary on the gasoline shortage and panic buying/hoarding. Goldsmith is a former Survivor contestant, which ...
Scarcity reduces consumers' concerns about prices, research shows
BLOOMINGTON, Ind. -- During the current pandemic, panicked overbuying of products such as toilet paper, cleaning products and similar items often has led to limited ...
Why American Consumers Can't Resist Black Friday Deals
The most anticipated shopping day of the year is this Friday and buyers across the United States will brave the early morning lines to get ...
Integrating knowledge in outsourced software development
Despite the prevalence of using outside vendors to handle a company’s software development, little is known about the best way to effectively share the ...