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From Libraries to Heart Health: Marlo Vernon Takes Cardiovascular Care Into Rural Georgia

Marlo Vernon, PhD, associate professor in the Department of Health Management, Economics, and Policy at Augusta University’s School of Public Health, is leading a creative public health initiative designed to improve cardiovascular monitoring in rural Georgia. Through the university’s Rural Obese At-Risk initiative, Vernon and her team are placing blood pressure monitors in local libraries, allowing residents to check them out just like books. The effort addresses a critical access gap in rural communities where preventive health tools are often limited or difficult to obtain. Vernon’s work focuses on the realities facing communities in the South’s so-called Stroke Belt, where overlapping health conditions significantly elevate cardiovascular risk. View her profile “There are significant chronic disease risk factors in this so-called Stroke Belt. We’ve got high obesity rates. We have family history. We have high rates of diabetes and kidney disease and they all kind of feed into each other to really create this cardiovascular health need in our communities. And women, in general, are just at a higher risk for this,” said Marlo Vernon, PhD. Beyond equipment access, Vernon’s research also examines how people understand and manage their health when traditional care options are limited. The library-based model helps normalize blood pressure monitoring while reducing barriers such as travel distance, cost, and limited clinic availability. It also creates opportunities to study how community-based solutions can improve awareness, engagement, and long-term cardiovascular outcomes. For journalists covering rural health, women’s health, chronic disease prevention, or innovative public-health strategies, Vernon offers grounded, real-world insight into how trusted community spaces can play a vital role in addressing persistent health disparities. A full article on this topic is available below.  To arrange an interview with Dr. Vernon simply click on her iconnow  to set up a time to talk today.

Why Your Digital Detox Resolution Fails by January 15

Every January, millions of people make the same promise: “This year I’m going to spend less time on my phone.” By mid-month, most are back to doomscrolling in bed, feeling like they’ve failed yet another resolution. According to Offline.now founder and author Eli Singer, that story is not about laziness, it’s about confidence. Offline.now’s proprietary research shows 8 in 10 people want to change their relationship with technology, but more than half feel so overwhelmed by their habits they don’t know where to start. “If you don’t learn how to manage the screens in your life, they will manage you,” says Singer. “When people tell us they feel overwhelmed, it’s not laziness. It’s a crisis of confidence. And confidence is something that can be built.” At the heart of the platform is the Offline.now Matrix, a behavioral framework that maps people into four quadrants: Overwhelmed, Ready, Stuck, or Unconcerned - based on their motivation and confidence levels. Someone who is “Overwhelmed” needs reassurance and tiny first steps; someone who is “Ready” can handle bigger commitments. Treating everyone as if they’re in the same place (“just delete Instagram”) virtually guarantees most resolutions will collapse. Psychotherapist Harshi Sritharan, MSW, RSW, who specializes in ADHD and modern anxiety, sees how this plays out in the brain. For many of her clients, especially those with ADHD, digital devices provide a fast dopamine hit that everyday life simply can’t match. “With ADHD, you’re working with a dopamine deficiency,” she explains. “Phones and apps are designed to give you highly stimulating, personalized content. You get this huge dopamine surge, and when you put the device down, everything else feels flat, boring and harder to start.” She notes that common habits like checking your phone the second you wake up, quietly undermine even the best January intentions: “If you’re on your phone first thing in the morning, you hijack your attention and dopamine for the rest of the day. Your brain has already tasted the highest stimulation it’s going to get, and it will keep seeking that level. That’s not a willpower issue, it’s neuroscience.” The good news: the science suggests you don’t need a perfect detox to see benefits. A JAMA Network Open study on young adults found that reducing social media use for just one week - without going completely offline; led to about a 24.8% drop in depression, a 16.1% drop in anxiety, and a 14.5% drop in insomnia symptoms. “Lasting change doesn’t require deleting Instagram or TikTok tomorrow,” says Singer. “You need to win one personal victory today, and then another tomorrow. That’s how confidence rebuilds.” Featured Experts Eli Singer – Founder of Offline.now and author of Offline.now: A Practical Guide to Healthy Digital Balance. Speaks to the behavioral data behind failed resolutions, the confidence gap, and the Offline.now Matrix framework. Harshi Sritharan, MSW, RSW – Psychotherapist specializing in ADHD, anxiety and digital dependency. Explains the dopamine science behind compulsive scrolling and offers brain-friendly strategies that work better than “willpower.” Expert interviews can be arranged through the Offline.now media team.

Chasing followers makes crypto traders perform worse on social investment sites

Whether excited about gaining new followers or desperate to win back lost subscribers, investors who saw changes to their subscriber count performed worse than before their subscribers changed, according to a new study. The research tracked performance on social investment sites, where individuals can trade assets like cryptocurrency while attracting audiences based on their performance — like YouTube, but for investments. Both gaining and losing followers led investors to make more frequent, riskier trades. The upshot is that traders performed about 10% worse in the weeks after their subscriber counts changed. “If the number of followers increases a lot, it creates an overconfidence effect. You are more aggressive in trading, and your future trading performance will be worse,” said Liangfei Qiu, Ph.D., a professor in the University of Florida’s Warrington College of Business and co-author of the new study. “So logically we thought that if more followers leads to worse performance, then if we reduce the number of followers, it will reverse the effect, reduce overconfidence and lead to higher trading performance,” Qiu said. “But that’s not what we found. If we reduce the number of followers, they trade even more aggressively and their trading performance becomes even worse.” Qiu and his collaborators at the University of Maryland and University of Washington worked directly with an anonymous social trading platform to examine the impact of gaining or losing followers on traders’ cryptocurrency trading behavior and performance. The research revealed the power of social pressure. This study was focused on cryptocurrency, which is highly volatile and may exacerbate the risk of social trading. But social trading also exists for traditional investments like stocks and bonds, and chasing followers could hurt these types of investments, too. The researchers say that both platforms and investors should guard against the downsides. “If platforms emphasize the social functions too much, it might backfire. Eventually it will hurt the long run performance of the platform,” he said. “The investors should realize their inherent bias and make sure their trading strategies are not too affected by social attention.”

Why Insomnia May Hold the Key to Treating Depression, According to MCG Research

William Vaughn McCall, MD, professor emeritus in the Department of Psychiatry and Health Behavior at the Medical College of Georgia at Augusta University, is leading a new multi-year clinical trial aimed at addressing insomnia and depression together — two conditions that frequently occur side by side. The Assessing Improvements in Mood and Sleep (AIMS) Trial, funded by the National Institutes of Health, is exploring whether treating sleep problems through psychotherapy can also reduce lingering symptoms of depression, particularly in older adults. McCall has served as professor and Case Distinguished Chairman of the Department of Psychiatry and Health Behavior at Augusta University since 2012. His research interests include depression, electroconvulsive therapy, quality of life, insomnia, and suicide. His research has been continuously funded by the National Institute of Mental Health since 1995, and he is the author of more than 400 publications, including more than 180 peer-reviewed journal articles. View his profile McCall’s work builds on decades of research examining how disrupted sleep contributes to mood disorders. While previous studies often focused on medication-based approaches, this trial takes a different direction by testing non-pharmacological therapies that target insomnia itself. The research team, which includes collaborators from multiple universities, is evaluating whether improving sleep quality can meaningfully lower depression symptoms for patients who remain symptomatic despite antidepressant treatment. “Ultimately, the hope is to find other avenues to reduce the risk for depression and depression symptoms,” McCall says. The trial is currently recruiting adults aged 55 and older who are experiencing both insomnia and depression, with options for both in-person and remote participation. For journalists covering mental health, aging, sleep science, or emerging clinical research, McCall is a key expert offering informed perspective on how sleep-focused interventions could reshape the future of depression treatment. The full article 'New MCG trial targets insomnia and depression symptoms' is available below: And if you're interested in talking with William Vaughn McCall, MD, simply click on his icon now  to arrange a time for an interview today.

LI Schools See Improvement in Math and ELA Exams

Dr. Amy Catalano, interim dean of Hofstra University’s School of Education, was interviewed by Newsday about English language arts (ELA) and math scores improving among Long Island students in grades 3-8. The article also noted that student participation in testing has increased. On Long Island, 31.1% of students opted out of the ELA test in 2025 compared with 36.5% last year and about 41% in 2023. Experts like Dr. Catalano noted all eligible students need to take the tests or scores could mask academic gaps. “If you don’t have 100% of your kids taking the test, those results are just not reliable,” she said.

Holiday Phones, Real Kids: “Don’t Give a 10-Year-Old a 24/7 Device Without a Plan”

Smartphones and tablets are among the hottest holiday gifts for tweens and teens. They’re also one of the biggest sources of parental anxiety. “We’re giving 9, 10, 11-year-olds a pocket device with the power to nuke their sleep, social life and self-esteem — and we’re doing it with almost no training,” says Eli Singer, founder and CEO of Offline.now. “The question isn’t ‘Should kids have phones?’ It’s ‘What’s the plan for this incredibly powerful tool?’” Singer, a coach and parent who lives with ADHD himself, takes a non-judgmental, shame-free approach with families. He’s blunt about the risks — social comparison, late-night scrolling, drama at school that now comes home in their pocket — but equally blunt that guilt doesn’t help. “Parents are overwhelmed and scared. They’ve seen the headlines linking social media to anxiety and depression, and they feel like they’re already behind,” he says. “My job isn’t to scare them; it’s to help them write the first draft of a family agreement they can actually live with.” Singer recommends three simple starting points over the holidays: Bedrooms are sacred. Phones charge overnight outside kids’ rooms and ideally outside parents’ rooms, too. Meals are for humans, not phones. A bowl or basket at the table becomes the visual reminder: we’re here together. Model what you ask. If parents scroll through dinner or answer work emails at fireworks, kids get the message long before any rule is written. Offline.now’s Digital Wellness Directory includes professionals who specialize in families, ADHD, and youth mental health; Singer positions Offline.now as the bridge between overwhelmed parents and the right expert help. Why now Late December is “first phone” season. January brings the real-world consequences: blown bedtimes, drama in group chats, school exhaustion. Singer can give reporters a nuanced, practical angle on holiday devices — beyond “phones are bad” vs. “phones are fine” — and concrete questions families can ask before they unwrap the box. Available for interviews Eli Singer - CEO of Offline.now; author of Offline.now: A Practical Guide to Healthy Digital Balance. I speak about practical behavior change, non-judgmental family agreements, and confidence-based starting points - and I can direct people to licensed professionals via the Offline.now Directory when needs go beyond coaching.

AI as IP™: A Framework for Boards, Executives, and Investors

Under current corporate accounting practices, artificial intelligence (AI) companies’ most valuable resources – large language models, training datasets, and algorithms – remain “off the books” or uncapitalized. As the importance of AI continues to grow in the global knowledge-based economy, financial statements are becoming less representative of a company’s true worth, creating a recognition gap. In this article, James E. Malackowski, Eric Carnick, and David Ngo present several conceptual frameworks to bridge this gap. They explain how the triangulation of three valuation approaches can reveal both the tangible investment base and the intangible, strategic upside of AI assets. In turn, these approaches provide board-level visibility into where AI capital resides and how it contributes to enterprise value. James E. Malackowski is the Chief Intellectual Property Officer (CIPO) of J.S. Held and Co-founder of Ocean Tomo, a part of J.S. Held. Mr. Malackowski has served as an expert on over one hundred occasions on intellectual property economics, including valuation, royalty, lost profits, price erosion, licensing terms, venture financing, copyright fair use, and injunction equities. He has substantial experience as a Board Director for leading technology corporations, research organizations, and companies with critical brand management issues.  This article is the second installment in our three-part series, Artificial Intelligence as Intellectual Property or “AI as IP™”, which explores how artificial intelligence assets should be treated as a form of intellectual property and enterprise capital. The first article, “A Strategic Framework for the Legal Profession”, explored the legal foundations for recognizing and protecting AI assets. The upcoming third article, “Guide for SMEs to Classify, Protect, and Monetize AI Assets”, will provide practical steps for small and mid-sized enterprises to turn AI into measurable economic value. To explore the topic further, simply connect with James through his icon below.

Kwanzaa Explained: A Modern Celebration Rooted in Culture, Community, and Purpose

Observed from December 26 to January 1, Kwanzaa is a cultural celebration that centres on African heritage, shared values, and community renewal. While often grouped with year-end holidays, Kwanzaa is distinct in both origin and intent — designed not as a religious observance, but as a time for reflection, education, and collective responsibility. At its core, Kwanzaa asks a simple but powerful question: How do communities honour their past while shaping a stronger future? The Origins of Kwanzaa Kwanzaa was established in 1966 by scholar and activist Maulana Karenga during a period of social change in the United States. It was created to provide African Americans with a way to reconnect with African cultural traditions while reinforcing shared values that support family, community, and social progress. The name “Kwanzaa” is derived from a Swahili phrase meaning “first fruits”, reflecting harvest celebrations common across many African cultures. The Seven Principles: Nguzo Saba Each day of Kwanzaa focuses on one of the Seven Principles, known collectively as the Nguzo Saba. These principles guide the celebration and serve as a framework for reflection and action: Umoja (Unity) – Strengthening family and community bonds Kujichagulia (Self-Determination) – Defining and speaking for oneself Ujima (Collective Work and Responsibility) – Building together and solving problems collectively Ujamaa (Cooperative Economics) – Supporting and sustaining community businesses Nia (Purpose) – Contributing to the restoration and development of community Kuumba (Creativity) – Leaving communities more beautiful and beneficial than before Imani (Faith) – Belief in people, parents, teachers, leaders, and collective struggle Each evening, families light a candle on the kinara, symbolizing progress through these values. Symbols and Traditions Kwanzaa celebrations include meaningful symbols that reinforce its themes: Kinara – The candle holder representing roots and foundation Mishumaa Saba – Seven candles representing the Nguzo Saba Mkeka – A woven mat symbolizing tradition and history Mazao – Crops representing collective labour and productivity Kikombe cha Umoja – The unity cup used for communal reflection Zawadi – Gifts that emphasize creativity, learning, and cultural meaning Celebrations often include storytelling, music, poetry, shared meals, and discussions about cultural identity and social responsibility. Kwanzaa in Practice Today Kwanzaa is observed in the United States and internationally by people of African descent and others interested in African culture and values. It may be celebrated alongside religious holidays such as Christmas or Hanukkah, or on its own. Over time, Kwanzaa has become a platform for conversations about: Cultural identity Community empowerment Education and youth development Economic equity Social responsibility Story Angles for Journalists Why Kwanzaa was created — and why it still resonates today The role of culture in community resilience How Kwanzaa is celebrated across generations Education, identity, and the Nguzo Saba Kwanzaa’s place in modern multicultural societies How families blend Kwanzaa with other year-end traditions Why Kwanzaa Matters Kwanzaa offers a framework for reflection that extends beyond a single week. Its principles emphasize unity, purpose, and shared responsibility — themes that remain relevant in discussions about culture, equity, and community building. In a season often dominated by consumption and spectacle, Kwanzaa provides a values-driven pause — one rooted in heritage, intention, and collective progress. Let's get you connected to an expert! Find more experts here: www.expertfile.com