The World Series: Business Breakdown
Ticket Sales
Ticket prices are a lot higher than expected. Goizueta Business School’s Ramnath Chellappa can discuss what goes into setting prices and why the ticket prices are starting at a once in a lifetime rate.
Fans
Goizueta Business Professor Mike Lewis studies fans and finds Braves fans and Astros fans are very different. How does a trip to the World Series change impact fandom and what do teams need to do to keep fans interested in the long term?
Economic Impact
The World Series is a big win for Atlanta’s economy. Goizueta Business Professor Tom Smith can talk about what a big sporting event means for the city and in this case, Cobb county.
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