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Black Friday Shoppers Seek Deals on Electronics, Early Sales and Convenience in a Competitive Market
This year’s Black Friday shopping will bring a fresh wave of trends for both consumers and retailers. With electronics, online convenience and competitive pricing at the forefront, the landscape of Black Friday is evolving to match the shifting shopping habits of today’s consumers, said Baylor University consumer behavior expert James A. Roberts, Ph.D. Roberts – who serves as The Ben H. Williams Professor of Marketing at Baylor’s Hankamer School of Business – keeps a close watch on Black Friday, including what he sees as the Top 5 trends for holiday shopping in 2024. Top Trends for Black Friday 2024 The Shift in Shopping Habits: The balance between online and in-store sales remains steady, with consumers enjoying a 50/50 split in shopping preference, Robert said. While COVID-19 accelerated a surge in online shopping, this year, both are expected to perform equally as shoppers appreciate the flexibility of both options. Holiday Deals Start Early: As the competitive landscape has grown, Black Friday sales now launch weeks in advance. This early kickoff benefits consumers who are eager to lock in discounts and spreads out the typical holiday rush, providing retailers a longer window to capture consumer interest, Roberts noted. Electronics Dominate Sales: As in previous years, electronics will be the driving force of Black Friday 2024, accounting for nearly half of all sales. Roberts said that shoppers are especially focused on deals for televisions, laptops, smartwatches and gaming consoles – underscoring the lasting demand for high-quality technology at competitive prices. Gen Z and Millennials Drive Online Growth: Digital natives like Gen Z and Millennials continue to shape holiday shopping habits. Roberts said their comfort with online shopping – coupled with their mobile-first approach – makes them a powerful force in the online retail space. Retailers can expect these younger consumers to leverage social media, mobile apps and seamless e-commerce platforms for their holiday purchases. Rising Categories: Beyond electronics, Roberts predicts that other sectors will see strong sales this season, particularly in clothing, cosmetics and home appliances. As consumer preferences expand, brands in these categories should prepare for increased demand. Factors shaping consumer choices For Black Friday in 2024, competitive pricing and convenience remain top priorities, Roberts said. “Retailers who offer the best deals alongside quick and reliable delivery options stand out among consumers,” he said. Additionally, low-cost brands – such as Shein – have set consumer expectations for affordable pricing, even as “Buy Now, Pay Later” options have increased in popularity – though Roberts said retailers and consumers alike should be cautious when using this financing option at the risk of overspending. Future of Black Friday Looking ahead, Roberts said Black Friday’s trajectory appears geared more towards online channels, with each year seeing a slight shift away from brick-and-mortar shopping. Retailers are encouraged to keep an eye on pricing expectations and financing trends, as they’ll play an increasingly influential role in the holiday season. ABOUT JAMES A. ROBERTS, PH.D. James A. Roberts, Ph.D., is The Ben H. Williams Professor of Marketing at Baylor University’s Hankamer School of Business. A noted consumer behavior expert, he is among the "World's Top 2%" most-cited scientists in a database compiled by Stanford University. In addition to journal citations, Roberts has often been called upon by national media outlets for his consumer expertise and latest research. He has appeared on the CBS Early Show, ABC World News Tonight, ABC Good Morning America, NBC’s TODAY Show and NPR’s Morning Edition, as well as in articles in The New York Times, USA TODAY, The Wall Street Journal, TIME and many others. Roberts’ research has focused on how individual consumer attitudes and behavior impact personal and collective well-being. His research has investigated the factors that drive ecologically and socially conscious consumer behavior, the impact of materialism and compulsive buying on well-being and the impact of smartphone and social media use on personal well-being. He is the author of “Shiny Objects: Why We Spend Money We Don’t Have in Search of Happiness We Can’t Buy” and “Too Much of a Good Thing: Are You Addicted to Your Smartphone?”
Anticipated Impacts of Trump Administration on ESG Regulations
What are the key environmental and sustainability considerations for US and multinational organizations now that Donald Trump is president-elect in the US? In the video below, J.S. Held environmental and sustainability experts share insights on what organizations can anticipate with the new administration, including: • Likely impacts on environmental regulations • The future for fossil fuels versus renewable energy in the US • Adapting ESG & sustainability programs to evolving factors If you are looking to know more - then let us help. Connect with: Simply click on any expert's profile to connect immediately and arrange an interview today.
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Consumers Face Elevated Prices Despite Waning Inflation
The years of high inflation appear to be over as inflation is now in line with the Federal Reserve’s target, though prices will likely remain permanently elevated, according to the Monthly Inflation Report produced by Florida Atlantic University’s College of Business. The Personal Consumption Expenditures Price Index (PCEPI), the Federal Reserve’s preferred measure of inflation, grew at a continuously compounding annual rate of 2.1% in September, up from 1.4% the prior month. Overall, PCEPI inflation has averaged 1.8% over the last three months and 2.1% over the last year. “The good news is that the period of high inflation appears to be in the rearview mirror. The bad news is that prices remain permanently elevated,” said William J. Luther, Ph.D., associate professor of economics in FAU’s College of Business. “The PCEPI is about nine percentage points higher today than it would have been had inflation averaged 2% since January 2020. This unexpected burst of inflation transferred wealth from savers and employees to borrowers and employers.” Core inflation, which excludes volatile food and energy prices, remains elevated. Core PCEPI grew at a continuously compounding annual rate of 3% in September. It has averaged 2.3% over the last three months and 2.6% over the last year. High core inflation is partly due to housing services prices, which grew at a continuously compounding annual rate of 3.8% in September. “If the Fed were committed to price stability, it would have helped bring prices back down to a level consistent with pre-pandemic inflation,” Luther said. Fed officials have projected another 25 basis points worth of rate cuts this year, a much smaller change than is required to return the policy rate to neutral. Since the data shows inflation is back on track, Luther says they should move more quickly. “As it stands, Federal Open Market Committee members intend to take some time reducing the policy rate to neutral, with policy likely to return to neutral sometime in 2026,” Luther said. “They might move more quickly if the economy shows signs of contraction or reduce the pace of rate cuts if they become concerned that inflation will pick back up.” William Luther, Ph.D., an assistant professor in FAU’s Economics Department, has expertise in economic growth, monetary policies, business cycles and cryptocurrencies. Luther’s research has obtained media interest across the nation, including recent coverage by The Wall Street Journal, Politico and Florida Trend. If you're looking to know more - let us help. Simply click on William's icon now to set up an interview today.
#ExpertSpotlight: A look at Afghanistan
Afghanistan has been at the center of international focus since 2001, enduring decades of conflict, social change, and efforts toward rebuilding. This topic remains significant as the world reflects on the lasting impact of the Afghanistan war, the country's evolving human rights landscape, and the enduring resilience of its people. For the public, understanding Afghanistan's history and current situation is essential to grasp the broader issues of international policy, humanitarian needs, and global security. This subject also highlights the importance of accountability and the role of the international community. Key story angles that may interest a broad audience include: The impact of foreign intervention on Afghan society: Exploring how two decades of international involvement have reshaped the country politically, economically, and socially. Human rights challenges and progress: Analyzing the state of women’s and minority rights, including access to education and healthcare under various regimes. Refugee crises and displacement: Examining the large-scale displacement of Afghans over the years and the humanitarian response by neighboring and Western nations. The resilience of Afghan culture and identity: Highlighting how art, music, and traditions have survived despite conflict, and how cultural preservation remains vital to Afghan communities. The future of Afghanistan’s youth: Discussing the aspirations and challenges facing a generation born into conflict, and the role of education and innovation. The international community’s role and response: Assessing current global engagement, diplomatic efforts, and the responsibilities of the U.S. and allied countries toward Afghanistan. Connect with an expert about the History of Conflict in Afghanistan: To search our full list of experts visit www.expertfile.com
Levy Discusses Local Election Results Live
Lawrence Levy, associate vice president and executive dean of the National Center for Suburban Studies, spoke to WABC-TV, WCBS-TV, WINS radio, KNX radio (California), and News 12 Long Island for their election coverage.
MEDIA RELEASE: Are you Ready for Winter Driving? CAA Manitoba shares winter weather readiness tips
As the cold weather begins to roll in, CAA Manitoba (CAA MB) is encouraging Manitobans to prepare themselves and their vehicles accordingly for the winter season. “All too often, motorists wait until the first snowfall before preparing their vehicles for winter driving,” says Nadia Matos, manager, external communications for CAA Manitoba. “Now is the time to get your winter tires on and check that your car battery will last the winter months. Even a fully charged battery can lose power when the temperature dips below 0° Celsius.” CAA Manitoba has compiled a list of winter readiness tips for Manitobans to help them prepare for the winter season. • Install winter tires for better traction – On cold and snowy roads winter tires can help reduce your breaking distance by up to 25 per cent. Members can call CAA before Nov. 30 to have our mobile tire service change them for you at home for a fee. • Test your car battery - If necessary, replace it before it fails. Even a fully charged battery can lose up to 30 per cent charge in temperatures below zero. CAA Manitoba will test Members’ batteries free of cost during a service call. • Ensure you have an emergency car kit – Your kit should have water, non-perishable food, jumper cables, blankets, a flashlight, batteries, waterproof matches, candles, and cat litter to help create traction under your tires. Add extra mitts, hats, socks and footwear to your emergency kit. • Have your brakes checked - If you’ve noticed any change in the feel of your brakes, or if they’re squealing or grinding, it may be time to have them serviced. With black ice and unpredictable weather, having good brakes can mean the difference between stopping and sliding. • Check your block heater- When you park– is your outdoor plug drawing power? Is your extension cord working with no missing prongs or exposed wires? • Check your lighting system - Make sure all your interior and exterior lights are working. For safe driving, ensure your headlights are aimed correctly. • Top up your fluids - Keep extra fluid in your trunk. Make sure it’s rated for -40ºC. Don’t let your gas drop below half full. • Inspect your wiper blade – Check the condition of your blades if you notice streaking on the windshield. Check for fraying or cracking and remove worn wiper blades and replace them with new ones. • Ensure you have the appropriate winter tools - Keep an ice scraper, small shovel and snow brush handy in your car at all times. While it’s important to make sure your vehicle is ready to go, it’s also important for drivers and passengers to be prepared in case of an emergency or if you are stranded. Some additional ways to be prepared include: Have a cell phone battery bank and keep it on you, as well as a charging cable that connects your phone to your vehicle. • Download and register for the CAA app and keep your CAA membership card in your wallet or vehicle so you always know how to contact CAA Manitoba if you are stranded. • Check Manitoba 511.ca for road conditions and closures if you head into a rural area. • Always tell your loved ones where you plan to go and what your route is before leaving on a longer trip in your vehicle. “Member safety is always our top priority at CAA Manitoba,” says Matos. “There’s no better time than the present to ensure you, your loved ones and your vehicle are ready to drive safely this winter season.” For more information about driving safely in winter conditions, please visit our Safe Winter Driving page at caamanitoba.com.
Election Coverage with Dr. Meena Bose
Meena Bose was interviewed on and after Election Day by a number of media outlets, including WNYW-TV Fox 5 and News 12 Long Island. Dr. Bose is a Hofstra University professor of political science, executive dean of the Public Policy and Public Service program, and executive director of the Kalikow Center for the Study of the American Presidency.
November 11 - a Day of Remembrance
Observed globally, Remembrance Day on November 11 and Veterans Day in America honors the sacrifices of military personnel in times of conflict and serves as a poignant reminder of the human cost of war. Recognized in Commonwealth countries and beyond, this day holds deep significance as nations reflect on peace, memory, and the ongoing impact of past conflicts. Veterans Day is a federal holiday in the United States observed annually on November 11, for honoring military veterans of the United States Armed Forces. Both days matters to the public because it fosters historical awareness, strengthens national unity, and promotes a global dialogue on peace and reconciliation. Key story angles that may interest a broad audience include: The history and symbolism of Remembrance Day: Exploring the origins of the day, the role of the poppy symbol, and its evolution across generations. Global observances and traditions: Highlighting how different countries commemorate November 11 and the unique rituals they observe. Veterans' experiences and perspectives: Featuring stories from veterans and their families, focusing on the impact of service and the importance of recognition and support. The role of education in remembrance: Examining how schools and communities educate younger generations about the history of wars and the importance of honoring service members. Peace-building efforts inspired by Remembrance Day: Showcasing initiatives and organizations working toward conflict resolution, veteran support, and international cooperation. Post-war recovery and mental health: Discussing resources and support systems for veterans dealing with PTSD, physical injuries, and reintegration challenges. Connect with an expert about Remembrance Day : To search our full list of experts visit www.expertfile.com
Success Over Sacrifice: How Zarb’s Online MBA Program Is Changing The Grad School Experience
Dean Janet Lenaghan, Zarb School of Business, published a piece in Poets&Quants highlighting Zarb’s Online MBA program. She details the program’s concentrations, leadership development resources, and global learning opportunities, emphasizing its value in balancing career, education, and personal life. The article also showcases testimonials from alumni and explains the program’s strong reputation for helping students advance in their careers.