Biography
Interactive marketing leader skilled at wielding the Force of magnetic content optimized for search, social, conversion and mobile. Over twelve years' multichannel experience in both agency and corporation settings with B2B and B2C companies leading marketing, IT, and cross-functional projects to successful fruition. Adept at harnessing online and emerging technologies to drive tangible results for improving business - lead generation, sales conversion, brand/product advocates, and customer loyalty.
Highlights:
• International speaker - SES, SMX, and OMS conferences
• SearchEngineWatch.com expert columnist on SEO, SMO, CRO and mobile
• SEO expert contributor for the SEOmoz 2011 Search Engine Ranking Factors Report
• Record Holder - Article w/ most page views in history of SearchEngineWatch.com
• Record Holder - Article w/ most page views in history of Jay Baer's ConvinceAndConvert.com
• Author of the Art Institutes university major curriculum for online marketing
• Clifton 2.0 Top Strengths: Strategic, Achiever, Futuristic, Relator, Learner
Industry Expertise (3)
Media - Online
Advertising/Marketing
Internet
Areas of Expertise (5)
Conversion Optimization
SEO
SMO
Mobile Marketing
Solomo
Education (1)
University of Wisconsin-Milwaukee - School of Business Administration: Bachelor of Business Administration, Management Information Systems 1999
Dean's List (1998, 1999)
Affiliations (4)
- Search Engine Watch
- BestPrep
- MIMA
- SEOmoz
Links (4)
Event Appearances (18)
iConvert: Mobile Marketing Conversion Optimization Tricks & Tools (Presenter)
SMX Advanced Seattle, WA, US
2012-06-06
Landing Page Optimization (Presenter)
SES Conference & Expo New York, NY, US
2012-03-21
Driving Mobile Traffic: SEO & PPC (Moderator)
SES Conference & Expo New York, NY, US
2012-03-21
Advanced Mobile Marketing (Moderator)
SES Conference & Expo New York, NY, US
2012-03-22
Black Hat, White Hat Unconferenced (Host)
SES Conference & Expo New York, NY, US
2012-03-21
Developing an Integrated Mobile Marketing Strategy (Presenter)
SES Conference & Expo London, UK
2012-02-23
Google+ Search Your World (Keynote Panelist)
SES Conference & Expo London, UK
2012-02-23
Search on Mobile Devices (Moderator)
SES Conference & Expo London, UK
2012-02-23
Strange Encounters of the SEO Kind (Presenter)
SES Conference & Expo Chicago, IL, US
2011-11-15
Black Hat, White Hat Unconferenced (Host)
SES Conference & Expo Chicago, IL, US
2011-11-16
Mobile Search: The Next Frontier (Presenter)
SES Conference & Expo Chicago, IL, US
2011-11-17
The Next Mobile Frontier (Presenter)
SES Conference & Expo San Francisco, CA, US
2011-08-18
State of the Mobile Barcode (Host/Moderator)
Mobile Monday NY New York, NY, US
2011-07-25
Mobile Revolution (Presenter)
Online Marketing Summit (OMS) Minneapolis, MN, US
2011-06-07
Smart Mobile Marketing (Presenter)
SES Conference & Expo New York, NY, US
2011-03-24
Mobile Apps & How They're Revolutionizing Search (Presenter)
Search Marketing Expo (SMX) West San Jose, CA, US
2011-03-09
Black Hat, White Hat Unconferenced (Host)
SES Conference & Expo London, UK
2012-02-22
Smart Mobile Marketing (Moderator)
SES Conference & Expo Chicago, IL, US
2011-11-16
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Host/MC
- Corporate Training
Social