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Bintong Chen - University of Delaware. Newark, DE, US

Bintong Chen

Professor, Business Administration; Director, Institute for Financial Services Analytics | University of Delaware


Prof. Chen's cross-disciplinary expertise includes knowledge of both business management practices, data science, and systems engineering.






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Bintong Chen's cross-disciplinary expertise includes knowledge of both business management practices, data science, and systems engineering. He has consulted for companies in diverse industries including: fashion (Nordstrom, Inc.); utilities (Cascade Natural Gas Corporation); agriculture (North West Dairy Farm); telecommunications (AT&T) and transportation (Burlington North Railroad). Chen's consulting work centers on improving efficiency of business operations, logistics, and customer service. He is also an expert in many technical fields, including optimization, game theory, and machine learning.

Industry Expertise (2)



Areas of Expertise (6)


Machine Learning

Game Theory

Business Logistics

Customer Service Management

Financial Services Operations

Media Appearances (5)

Attention, shoppers: Here's what you need to know for Black Friday, Small Business Saturday

The News Journal  online


Much has already been made about how disruptions in the global supply chain will soil the second holiday season in the pandemic. Fears of empty shelves and late deliveries aren't unfounded, but experts say the more likely effect of the supply chain issues is higher prices for customers. "This whole supply chain disruption is a systematic problem," says Bingtong Chen, a University of Delaware operations management professor. "It's not just a bottleneck, so it's going to last for awhile."

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Black Friday 2022 outlook: Cloudy with a chance of solid sales

Newswise  online


Analysts are split on projections for this year's Black Friday. Markdowns could bring a solid haul for consumers and a stronger-than-expected economy may lead to a successful day for retailers. But the consensus seems to be that the biggest shopping day of the season could go either way. For example, there are concerns that price slashes will be on the stockpile of leftovers that didn't sell earlier this year. And what about that whole supply chain bottleneck thing?

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'This is going to take a while' | UD profs expect supply chain disruptions to last through the holidays - at least

WDEL  online


Prices on just about everything seem to be ticking up across the board, and a pair of University of Delaware professors don't see relief anytime soon. From foods to products, the pinch at the checkout is expected to linger. "In the longer term, I mean, in order to resolve this problem, the only way we can do it is we should move part of our supply chain domestically. That's going to reduce the interruption permanently," said Business Administration Professor Bintong Chen. "In such a globalized world, I mean, it's getting more difficult to produce everything domestically. But that's the ultimate solution. You have to reduce the size of the supply chain to make it less prone to interruption."

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Impact of coronavirus on economy, supply chains, trade, tourism

Newswise  online


Bintong Chen, a Professor of Operations Management, agreed with Arnold’s impact on the supply chain, but said he was optimistic that the epidemic could be contained soon, lessening its economic impact.

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Machine Learning In Financial Services

University of Delaware UDaily  online


“Machine learning can solve a lot of problems, but there are also challenges,” said Bintong Chen, UD professor of operations management, IFSA director and faculty director for the financial services analytics (FSAN) doctoral program. “This theme was chosen, first, because this technique is getting popular and there is an abundance of data, fast computing and awareness. Second, it is closely related to research that our faculty and students are conducting at IFSA.”

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Articles (5)

Production outsourcing decision in the presence of consumer’s preference uncertainty

Transportation Research Part E: Logistics and Transportation Review

2023 We investigate upstream coopetition and competition in a supply chain in the context of a high-quality brand manufacturer’s strategy on upstream outsourcing and e-commerce platform’s strategy on downstream information disclosure. The high-quality brand manufacturer outsources production and sells through an e-commerce platform, where a low-quality manufacturer also sells.

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Lenient vs. stringent returns policies in the presence of fraudulent returns: The role of customers’ fairness perceptions


2023 Offering lenient returns policies is a common post-sales service strategy that retailers use to ensure customer satisfaction. Some customers, however, abuse these lenient returns policies, which leads to fraudulent returns. In response, retailers take some strategic actions, such as increasing retail prices to offset the loss, or imposing restrictions on otherwise lenient returns policies.

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Subsidy strategy for reserving flexible capacity of emergency supply production

International Transactions in Operational Research

2023 This paper investigates a government's subsidy strategy for motivating a manufacturer to set up a flexible production line for emergency supplies. Four subsidy strategies are proposed to ensure a desired service level in case of an emergency: zero subsidy, a fixed subsidy, a marginal subsidy, and a hybrid subsidy.

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Diversity Preference-Aware Link Recommendation for Online Social Networks

Information Systems Research

2022 Link recommendation, which recommends links to connect unlinked online social network users, is a fundamental social network analytics problem with ample business implications. Existing link recommendation methods tend to recommend similar friends to a user but overlook the user’s diversity preference, although social psychology theories suggest the criticality of diversity preference to link recommendation performance.

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The manufacturer’s encroachment strategy in the presence of the retailer’s in-store service

International Journal of Production Research

2022 We examine the manufacturer’s encroachment strategy in the supply chain in the presence of the retailer’s in-store service. The manufacturer has the option of encroachment with a direct channel, and the retailer has the option of providing in-store service. If the retailer decides to offer service, it sets the service level.

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Research Grants (2)

Formulation Capacity Modeling Tool for AstraZeneca Newark

AstraZeneca $30,996


Incremental Park & Ride Demand Mode- Part II

Delaware Department of Transportation $65,905


Accomplishments (2)

MBA Teaching Award (professional)

2019, 2018, 2013 Lerner College of Business and Economics, University of Delaware

Outstanding Scholar Award (professional)

2018 Lerner College of Business and Economics, University of Delaware

Education (4)

University of Pennsylvania: PhD, Decision Science 1990

University of Pennsylvania: MS, Systems Engineering 1987

Shanghai Jiao Tong University: BS, Naval Architecture and Ocean Engineering 1985

Shanghai Jiao Tong University: BS, Electrical Engineering 1985

Affiliations (6)

  • The International Journal of Management Science (OMEGA) : Area Editor
  • International Transactions in Operations Research : Editorial Board
  • American Journal of Operations Research : Advisory Board
  • Financial Innovation : Editorial Advisory Board
  • International Journal of Mathematics in Operational Research : Editorial Board
  • Deakin Business School International Advisory Board : Board Member

Event Appearances (5)

Consumer incentive model for secondary verification implementation in credit card fraud detection and prevention

2018 POMS Annual Conference  Houston, TX

Data Science in Education

2019 University of Delaware Data Science Symposium  Newark, DE


Research in behavioral operations management

The 9th International Workshop on Behavioral Operations Management  Shenyang

Compete in Price or Service?

INFORMS Service Science International  Nanjing

Analytical Models for Credit Card Fraud Prevention and Detection

Nanjing Institute of Technology invited seminar  Nanjing