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Caitlin Notley - University of East Anglia. Norwich, , GB

Caitlin Notley Caitlin Notley

Professor of Addiction Sciences | University of East Anglia


Her research is into smoking cessation and in preventing relapses among smokers who are attempting to change their habits.







MYTH 1: 'Vaping is just as bad as smoking tobacco' MYTH 3: 'E-cigarettes are really dangerous to use' MYTH 2: 'Vaping is more addictive than tobacco' MYTH 4: 'Vaping encourages non-smokers to take up smoking'




Caitlin Notley is Professor of Addiction Sciences in the Norwich Medical School at UEA. Her research is into smoking cessation and in preventing relapses among smokers who are attempting to change their habits. She takes more of a long-term approach to balance out the traditional focus on immediate smoking cessation. Within this, she tends to work with vulnerable populations such as pregnant women and new mothers – aiming to create smoke-free homes (and leads the BabyBreathe project to tackle this). She is devising support methods to help the sustained efforts to avoid the temptation of smoking – for example, through a website and an app that can accompany interactive support from health professionals.

Caitlin has also explored the use of e-cigarettes – especially the behavioural aspects of e-cigarettes as an intervention to nicotine addiction. She works with the Cochrane Tobacco Addition Group, an international not-for-profit organisation that is dedicated to producing and disseminating up-to-date, accurate information about the effects of healthcare worldwide. She led a review on financial incentives for smoking cessation for this Group. She is a board member for the Society of Research on Nicotine and Tobacco and a member of the Action on Smoking in Health’s advisory council.

Areas of Expertise (5)

Smoking Cessation


Addiction Sciences


Relapses Among Smokers

Education (2)

University of East Anglia: Ph.D. 2003

University of East Anglia: B.Sc. 2000

Media Appearances (5)

Smokefree Norfolk Testing Free Vape Kits Scheme for Stop-Smoking Programs

Vaping Post  online


The UEA researchers are looking into the scheme, asking participants to give feedback about their experience and success rate. “Research shows that vaping is an effective method of quitting smoking when compared with nicotine replacement therapies like patches and gum, and e-cigarettes are now the most frequently chosen method of stop smoking support,” said Dr. Caitlin Notley, a Senior Lecturer at UEA’s Medical School leading the research and member of the Norfolk Tobacco Control Alliance.

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Could you take part in a Norwich coronavirus study?

Eastern Daily Press  online


Lead researcher Dr Caitlin Notley, from UEA’s Norwich Medical School, said: “People around the world have had to change their lifestyles very quickly in response to the COVID-19 pandemic.

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While a Real Epidemic Raged, the Surgeon General Was Spreading Misinformation About Masks and Vaping

Reason  online


There is zero evidence from anywhere in the world to support the claim Adams mooted. "There is no evidence that vaping increases the risk of infection or progression to severe conditions of COVID-19," says the University of East Anglia's Dr. Caitlin Notley.

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Vaping deaths: Why e-cigarettes may not be as bad as the headlines say

The Independent  online


Vaping has had a bad press recently with e-cigarettes linked to incidents of lung disease and death. But for smokers desperate to quit, the benefits far outweigh the risks, says Caitlin Notley.

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Smoking Relapse Less Likely Among Vapers: Study

HealthDay  online


"The difference is that for some vapers (in this study), the odd cigarette was thought of as being 'allowed.' For others, an unintentional cigarette made them even more determined to maintain abstinence in the future," said Notley, of the University of East Anglia in England.

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Articles (5)

Clinical and cost-effectiveness of social recovery therapy for the prevention and treatment of long-term social disability among young people with emerging severe mental illness (PRODIGY) [,...]

The British Journal of Psychiatry

2022 Background Young people with social disability and severe and complex mental health problems have poor outcomes, frequently struggling with treatment access and engagement. Outcomes may be improved by enhancing care and providing targeted psychological or psychosocial intervention.

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Development of a smoke-free home intervention for families of babies admitted to neonatal intensive care

International Journal of European Research in Public Health

2022 Neonatal intensive care units (NICUs) have a disproportionately higher number of parents who smoke tobacco compared to the general population. A baby’s NICU admission offers a unique time to prompt behaviour change, and to emphasise the dangerous health risks of environmental tobacco smoke exposure to vulnerable infants. We sought to explore the views of mothers, fathers, wider family members, and healthcare professionals to develop an intervention to promote smoke-free homes, delivered on NICU.

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Disruption and adaptation in response to the coronavirus pandemic – assets as contextual moderators of enactment of health behaviours

British Journal of Health Psychology

2022 Purpose During the COVID-19 UK first national lockdown (March–July 2020) enactment of healthy behaviours was fundamentally changed due to social restrictions. This study sought to understand perspectives on health behaviour change, as part of a wider study tracking reported health behaviour change over time.

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Evaluating the effectiveness of e-cigarettes compared with usual care for smoking cessation when offered to smokers at homeless centres: Protocol for a multi-centre cluster randomised controlled [...]


2022 Background and aims Smoking is extremely common among adults experiencing homelessness, but there is lack of evidence for treatment efficacy. E-cigarettes are an effective quitting aid, but they have not been widely tested in smokers with complex health and social needs. Here we build upon our cluster feasibility trial and evaluate the offer of an e-cigarette or usual care to smokers accessing a homeless centre.

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Ontologies for the Behavioural and Social Sciences: Opportunities and Challenges

CEUR Workshop Proceedings

2022 This report summarises the presentations and discussions that took place during the first Ontologies for Research in the Behavioural and Social Sciences (OntoBess) workshop, held in Bozen-Bolzano and virtually on the 18th September 2021. The workshop highlighted the relevance of ontologies to address overarching challenges in the behavioural and social sciences, including evidence synthesis in the face of conflicting findings, challenging definitions for key entities, and the need to incorporate and advance theory. It also highlighted the perspectives and resources that the behavioural and social sciences can bring to the ontology development community

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