Carol Kendra
Chief Operating Officer Frederik Meijer Gardens & Sculpture Park
- Grand Rapids MI
Carol Kendra provides strategic oversight for daily operations, guest experience, programming and long-term planning.
Biography
Carol was hired in 2024 to fill a new position of Chief Operating Officer to strengthen internal infrastructure and sustainability, especially as Meijer Gardens entered a new era of growth following its $115 million capital campaign. She brought a wealth of experience in strategic development and community engagement from her role as Vice President of Business Development, Strategic Growth, and Engagement at The Henry Ford (museum) in Dearborn, Michigan, where she spearheaded initiatives that increased attendance, membership and revenue. She also helped rebrand the cultural institution, elevating it from a local outing to an international destination.
Carol has led transformative initiatives at Meijer Gardens that have expanded accessibility, engaged diverse audiences and elevated Meijer Gardens’ role as a cultural anchor for West Michigan and beyond. Her leadership was instrumental in launching and scaling ENLIGHTEN Presented by PNC Bank, a two-month outdoor light show that transformed winter visitation at Meijer Gardens. She aligned cross-functional internal teams and served as the operational liaison between Meijer Gardens and national partners. Her ability to connect strategic vision with operational precision led to a smooth rollout of the inaugural season that attracted 80,000 visitors, growing it by 18.7 percent in the second year with 95,000 attendees.
Carol also has helped shape Meijer Gardens’ signature seasonal exhibitions by reinforcing a guest-first approach—ensuring each program is welcoming, accessible, and designed for multigenerational audiences. Her leadership has strengthened popular exhibits like Fred & Dorothy Fichter Butterflies Are Blooming, University of Michigan Health–West: Christmas & Holiday Traditions, and MUMS at Meijer Gardens, enabling staff to work more efficiently, anticipate visitor needs, and elevate the guest experience.
Outside of work, Carol is an artist, gardener, and avid traveler—pursuits that reflect her appreciation for beauty, curiosity and connection. Whether exploring new cultures, cultivating her garden, or creating art, she brings the same intentionality, creativity and care to her personal life that she models at work.
Industry Expertise
Areas of Expertise
Accomplishments
Women Connect 2026
Varnum LLP, GROW and Grand Rapids Art Museum
2026
Women Who Move West Michigan
Grand Rapids Magazine
2025
Education
[Content to be added]
Affiliations
- ATHENA Council : Grand Rapids Chamber, 2026
- PLYMOUTH unFAIR
Media Appearances
Frederik Meijer Gardens ENLIGHTEN returns: What’s new for 2025
MLive/Grand Rapids Press online
2025-11-14
“ENLIGHTEN was a blockbuster hit last year, and we are thrilled to bring it back at an even grander scale this year,” said Carol Kendra, chief operating officer at Frederik Meijer Gardens & Sculpture Park. “We look forward to welcoming visitors to this must-do holiday tradition in West Michigan.”
Meijer Gardens ENLIGHTEN light show returns after selling 80,000 tickets in debut
MLive/Grand Rapids Press online
2025-09-04
“ENLIGHTEN is more than a light show—it’s a celebration of the season through the lens of art, culture, and nature,” said Carol Kendra, chief operating officer at Meijer Gardens. “We are thrilled to elevate the experience in 2025 with exciting enhancements and to welcome guests back for another magical season.”
Meijer Gardens introduces new electric trams for park tours
MLive/Grand Rapids Press online
2025-06-18
“The introduction of electric trams aligns with our mission to promote the enjoyment and appreciation of gardens, sculpture, the natural environment, and the arts,” said Carol Kendra, Chief Operating Officer at Meijer Gardens. “We are delighted to offer our guests a sustainable and engaging way to experience the beauty of our grounds.”
Meijer Gardens unveils new electric trams
WZZM-TV13 (ABC-Grand Rapids) tv
2025-06-17
"The introduction of electric trams aligns with our mission to promote the enjoyment and appreciation of gardens, sculpture, the natural environment, and the arts," said Carol Kendra, Chief Operating Officer at Meijer Gardens. "We are delighted to offer our guests a sustainable and engaging way to experience the beauty of our grounds."
Previewing Enlighten: a winter light spectacle, with Carol Kendra, COO of Frederik Meijer Gardens
WYCE's Community Closeup radio
2024-11-16
On this week's episode, Phil Tower speaks with Carol Kendra, COO of Frederik Meijer Gardens and Sculpture Park.
[...]
Carol also gave us a preview of the upcoming ENLIGHTEN Experience at Meijer Gardens – a new epic winter light spectacle happening November 27 through January 4th.
Carol Kendra Joins Frederik Meijer Gardens & Sculpture Park
West Michigan Women online
2024-01-08
In her new role, Carol Kendra aims to leverage her diverse experience to enhance Frederik Meijer Gardens & Sculpture Park's visitor experience, operational efficiency and community impact.
"I am excited to contribute to an institution that holds such a special place in the hearts of so many," said Kendra. "My mission is to propel this cultural gem to new heights, creating unparalleled visitor experiences while ensuring its continued growth and transformation."
Henry Ford Museum exec takes new COO role at Meijer Gardens
Crain’s Detroit Business online
2023-12-22
Carol Kendra, who formerly served as vice president of business development, strategic growth and engagement at the Henry Ford Museum, said that as an artist she is “beyond thrilled” to step into a leadership role at Meijer Gardens.
Event Appearances
[Content to be added]
Sample Talks
[Content to be added]
Style
Articles
[Content to be added]




