generic speaker image
Catherine Cook - MyYearbook. New Hope, PA, US

Catherine Cook Catherine Cook

Founder | MyYearbook

New Hope, PA, UNITED STATES

Young entrepreneur and experienced social media speaker

Media

Publications:

Documents:

Photos:

loading image loading image

Videos:

Audio:

Social

Biography

Catherine co-founded myYearbook with her brother Dave in 2005 when she was 15.

Catherine is instrumental to myYearbook's growth and conceiving of the next popular features for the site. She is responsible for some of the most important applications on myYearbook, including Causes and Battles. She is dedicated to making myYearbook more engaging and helping build new features to make myYearbook the best place to meet new people.

Catherine has been reported on extensively in CNBC, MTV, ABC News, Fox News, CosmoGIRL, BusinessWeek, the San Francisco Chronicle, and CBS. She has spoken at a number of high profile conferences, including the Foursquare conference, and spoken at events as guests of professors at Princeton University, Boston College, and Georgetown University. Catherine graduated Georgetown University in 2011.

Industry Expertise (4)

Social Media Internet Women Computer Gaming

Areas of Expertise (5)

Synchronous Gaming Monetizing Mobile Female Entrepreneurship Young Entrepreneur Social Media Marketing

Accomplishments (2)

Ernst and Young Entrepreneur of the Year Regional Award Winner (2011) (professional)

Social Media Star (professional)

Social Media Society Social Media Star

Education (1)

Georgetown University: BSBA, Marketing, Operations and Information Management 2011

Event Appearances (14)

Where Do We Go From Here? The Future of Mobile Monetization

Internet Summit  Raleigh, NC

2011-11-16

Title

YPulse National Conference  San Francisco, CA

2008-07-14

The Future is Synchronous Games

Digital East  Tyson's Corner, VA

2011-09-28

Title

Foursquare  NY, NY

2007-11-06

Student Entrepreneurship

Georgetown University Lecture  Washington, DC

2011-09-21

Title

Fortune's iMeme  San Francisco, CA

2007-07-12

Girl's in Entrepreneurhsip

Girls Inc. Conference  Berkshires, MA

2011-09-15

The Future is Synchronous Games

Kid, Youth, and Parent Power  Lake Buena Vista, FL

2011-04-26

Monetizing Synchronous Games

East Coast Games  Raleigh, NC

2011-04-13

Title

Teens Plugged In  Palo Alto, CA

2009-05-13

Title

Sunrise 2008 (Sun Microsystems event)  Honolulu, HI

2008-10-28

Title

Time Warner Global Leadership Meeting  Miami, FL

2007-11-29

Title

Boston College Lecture  Boston, MA

2007-10-10

Rise of the Prosumer

World Knowledge Forum  Seoul, South Korea

2007-10-18

Sample Talks (1)

Rise of Synchronous Gaming

Most social games are asynchronous and users don't play live with other players. At the moment, social networks like Facebook have the wrong social graph for synchronous games. Users simply don't have enough friends to find someone ready to play a game with them in real-time -- but in an open social graph they do. The next innovative trend in social gaming will likely be synchronous games. Answering the questions that matter most: How will they be optimized for retention, time spent, and for human interaction instead of exploiting viral channels? What are the monetization opportunities for advertisers and 3rd party developers through the creation of viral channels and use of virtual currency?

Style

Availability

  • Keynote
  • Panelist

Fees

*Will consider certain engagements for no fee
Contact