Clay Hebert 
Tribes Win
New York, NY, UNITED STATES
Former Big-4 consultant. Seth Godin MBA grad. Marketer. Entrepreneur. Speaker.
Media
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Biography
Clay Hebert helps brands identify, engage and lead their tribes.
After a decade at Accenture, the world’s largest consulting firm, Clay left corporate America and attended the most selective and unique MBA program in the country, a six month journey working directly with Seth Godin and eight other amazing people.
In 2009, Clay founded Tribes Win, where he helps brands improve marketing, storytelling, engagement, innovation and sales. A true business strategist, Clay works with clients of all sizes from Fortune 500 to NYT bestselling authors.
An incurable entrepreneur, Clay is developing Spindows.com, a video speed-networking platform for large organizations and WorkHacks, personal and corporate productivity coaching and consulting.
Clay is a popular public speaker and also runs corporate workshops, engaging audiences around topics such as social marketing, storytelling, innovation, customer engagement and being a Linchpin.
He has been quoted in publications as large as Forbes and The New York Times and as small as the Eau Claire Leader Telegram. Clay has been a featured presenter at NYU, Georgia Tech and numerous corporate and higher education conferences and workshops.
Industry Expertise (3)
Advertising/Marketing
Management Consulting
Social Media
Areas of Expertise (3)
Social Media Roi
Marketing
Innovation
Accomplishments (1)
Seth Godin MBA (professional)
Selected to participate in the most selective and unique MBA program in the country, six months learning from and working directly with Seth Godin and eight other amazing people.
Education (2)
Carlson School of Management: Bachelor of Science in Business, Finance and Japanese 1999
Seth Godin MBA: MBA, Marketing and Business 2009
Affiliations (2)
- Carlson School of Management Alumni
- Accenture Alumni
Links (2)
Testimonials (4)
Jason Keath, Founder, Social Fresh | Social Fresh 2011
“Clay is the Green Bay Packers of speakers. While he may jump into the crowd after a good presentation, the crowd is asking for it. His insights combine big business acumen with an excellent understanding of executing digital and social marketing. He will have your audience cheering and asking for autographs. Clay was one of the highest rated speakers at Social Fresh Baltimore and we look forward to having him speak again.”
Derek Halpern, Founder, Social Triggers | Social Fresh 2011
“The topic of Social Media ROI gets a lot of attention but not a lot of clarity. Clay’s presentation cut through the B.S. and showed brands exactly how to set specific objectives and get real value out of social media. One of my favorite talks of the conference.”
Ben Matthews, Technical Director at 22Squared | LessConf 2010
Cameron, Chris, Saul and Clay were your heavy hitters this year so it would be great to have them back again.
Jason Beaird, UX Designer and Developer at MailChimp | LessConf 2010
“My two favorites were easily Cameron Moll and Clay Hebert.”
Event Appearances (8)
Social Media ROI
Blogworld Expo 2012 New York, NY
2012-06-06
Social Media ROI
Social Fresh Baltimore, MD
2011-11-30
Being a Linchpin
LessConf 2009 Atlanta, GA
2010-05-22
Hacking Customer Engagement
DPHA - Decorative Plumbing and Hardware Association - Annual Conference Colorado Springs, CO
2009-10-17
PR 3.0 - Where the PR Industry is Headed
PRSA Digital Impact Conference New York, NY
2010-05-07
The Power of Social Media
Prudential Douglas Elliman REiNVENT Atlantic City, NJ
2010-11-09
The Conversation: Building Beyond the Moment - Trending Topics on the Cultural Landscape
Influencer10 Conference New York, NY
2010-09-30
Social Media ROI
NYU Social Media Marketing Strategy and Execution Summer Intensive Program New York, NY
2011-07-29
Sample Talks (1)
Social Media ROI
In this session, veteran social strategist Clay Hebert challenges you to define “your champagne moment” and outlines how to use SMART objectives to define, calculate and achieve real social media ROI, the frequently discussed but seemingly elusive holy grail of social marketing. Key Points 1. Understanding the real definition of Social Media ROI 2. How to define SMART objectives for your campaigns 3. How to track success, including automating your analytics and utilizing sexy dashboards
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Host/MC
- Corporate Training
Social