Colleen DeCourcy was appointed to the global management team of Wieden+Kennedy in January of 2013.
DeCourcy joined W+K from Socialistic, a social media content and design shop she founded in 2010 and served as chief creative officer and CEO. While at Socialistic, she won coveted accounts Red Bull and Fast Company, two of the leading content marketers in the world, and also led work for Showtime and GE.
Prior to Socialistic, DeCourcy was also the first chief digital officer for TBWA Worldwide, setting the network's global digital strategy and leading digital efforts for adidas and Pepsi. Her career has also included the roles of chief experience officer at JWT NY and chief creative officer at Organic, where she led creative on Chrysler, Jeep and Dodge.
In January 2013 Decourcy was named to Business Insider's "Most Creative Women in Advertising" list. In 2006, she was named one of Advertising Age's "Women to Watch." She is also an outspoken critic of discrimination in the workplace
Industry Expertise (3)
Areas of Expertise (5)
The University of Western Ontario: B.A., Undergraduate Studies
- Wieden + Kennedy
Media Appearances (1)
Colleen DeCourcy Makes Partner at Wieden + Kennedy
Ad Week online
DeCourcy, the global co-executive creative director at the agency, is now also a partner, joining a select group of 11 that includes co-founder Dan Wieden, president Dave Luhr and Susan Hoffman, ecd of the Portland, Ore. headquarters.
Each partner has an equity stake in the independent agency and helps shape its priorities. DeCourcy becomes the quickest to make partner since then-global interactive ecd Ian Tait in 2011. Tait exited for Google in 2012, but returned this mon...
Event Appearances (1)
FORA.tv Speaker - Colleen DeCourcy
Mastering Social Media FORA.tv