
Conway Fraser
Founder Fraser Torosay Inc.
- Waterloo • Toronto ON
Communications strategist, award-winning former investigative journalist, and bestselling author.
Social
Biography
Conway Fraser helps CEOs and executive teams lead with clarity, command, and confidence — especially when the pressure is high, the stakes are real, and the path forward isn’t obvious.
As co-founder of Fraser Torosay™, he works inside complex, high-stakes sectors like mining, healthcare, tech, engineering, and heavy industry. His clients don’t come to him for spin — they come for traction. Conway advises leaders on aligning strategy, narrative, and execution across their organizations. They describe him as a “secret weapon” and a trusted outside voice who asks the hard questions and stays calm when it counts.
His work spans executive counsel, internal alignment, regulatory and union strategy, and high-impact narrative development. He also rolls up his sleeves to help develop leadership teams and frontline communicators — because strategy only works when people are aligned and equipped to deliver it.
Before founding Fraser Torosay, Conway spent nearly two decades as a Gemini Award-winning investigative journalist. That background sharpened his ability to distill complexity, spot risk early, and communicate with precision — skills he now brings to boardrooms, crisis situations, and leadership teams navigating change.
He is the co-author of the Amazon bestselling book 'Leaders Under Fire: The CEO’s Survival Guide to Navigating Corporate Crisis'.
Deeply committed to community, Conway dedicates hundreds of hours annually to pro bono support for non-profits, work recognized with the King Charles III Coronation Medal.
Based in Ontario, Canada, and working globally, Conway is trusted by leaders who value truth, traction, and results.
As co-founder of Fraser Torosay™, he works inside complex, high-stakes sectors like mining, healthcare, tech, engineering, and heavy industry. His clients don’t come to him for spin — they come for traction. Conway advises leaders on aligning strategy, narrative, and execution across their organizations. They describe him as a “secret weapon” and a trusted outside voice who asks the hard questions and stays calm when it counts.
His work spans executive counsel, internal alignment, regulatory and union strategy, and high-impact narrative development. He also rolls up his sleeves to help develop leadership teams and frontline communicators — because strategy only works when people are aligned and equipped to deliver it.
Before founding Fraser Torosay, Conway spent nearly two decades as a Gemini Award-winning investigative journalist. That background sharpened his ability to distill complexity, spot risk early, and communicate with precision — skills he now brings to boardrooms, crisis situations, and leadership teams navigating change.
He is the co-author of the Amazon bestselling book 'Leaders Under Fire: The CEO’s Survival Guide to Navigating Corporate Crisis'.
Deeply committed to community, Conway dedicates hundreds of hours annually to pro bono support for non-profits, work recognized with the King Charles III Coronation Medal.
Based in Ontario, Canada, and working globally, Conway is trusted by leaders who value truth, traction, and results.
Industry Expertise
Corporate Training
Mining and Metals
Corporate Leadership
Professional Training and Coaching
Public Relations and Communications
Health Care - Providers
Areas of Expertise
Change Management & Strategic Planning
Internal / Employee Communication
Crisis and Issues Management
Issues Management
Reputation Management
Media Training
Media Relations
Crisis Communications
Culture Change Communication
Accomplishments
Amazon International Bestselling Author
2020-01-06
Conway co-authored "Leaders Under Fire: The CEO's Survival Guide to Navigating Corporate Crisis", a book that hit the Amazon International Bestseller list within weeks of its release.
Gemini Award
2005-11-15
The Gemini is the Canadian version of the American Emmy Award. Conway received this one for a documentary he produced for "The National" -- a national news magazine program for the Canadian Broadcasting Corporation.
22 various journalism awards
2009-07-31
Over a 20-year career, Conway was a winner or finalist for a number of national and regional journalism awards.
Languages
- English
Style
Fees
$5000 to $10000