Dawn Raquel Jensen, EMBA, is an international social media speaker and business marketing trainer, merging social media, digital marketing, technology training, and business strategy together.
As an embedded CMO/CXO to organizations, leadership teams, and first-stage businesses, Dawn provides coaching and deep-dive advisory to build out strategic marketing for successful entrepreneurs and high-performing teams. She founded Virtual Options in 2008 training and advising organizations on how to build influence and impact for and in the communities they serve.
Dawn serves as marketing trainer and business coach for the University of Central Florida's Business Incubation Program. She is an adjunct professor and board member for Seminole State College's Entrepreneurship/Social Media Advisory Board. Dawn has been featured on CBS radio, a member of the Forbes Coaches Council, and a contributing writer to Medium.
Academic establishments such as: Stetson University, Rollins College, University of Central Florida, Barry University, have hosted Dawn as a guest trainer for their faculty and staff. She has spoken at some of the nation’s most prominent organizations including: Stetson Law Library, Girls Scouts of America, Banco Popular, Le Cordon Bleu Culinary Institute, Disney, SCORE, and the National Association of Women Business Owners.
Dawn served eight years in the US Navy Reserve as a public affairs specialist and journalist, covering military, national, and world events in the United States and Europe. Dawn received her bachelor's degree from the University of Central Florida and received her Executive MBA from Quantic School of Business and Technology.
Industry Expertise (5)
Media - Online
Professional Training and Coaching
Areas of Expertise (5)
Social Curation & Content Creation
Creating Social Media Presence
Vip Social Media
Social Media Branding - Creating Platforms
Business Advisory Board Member (professional)
Part of 15-member board that convenes to support, consult, and provide counsel to Seminole County Schools and Seminole County School leadership.
Oviedo Historical Society Board Member (personal)
Board member-at-large to the Oviedo, Florida historical society charged with creating awareness campaigns through social media and networks about the society, its history, and preserving the artifacts and stories of the community.
Entrepreneurship & Social Media Advisory Board (professional)
The Advisory Board is a group of professionals with a diverse range of knowledge, backgrounds, and abilities which support the Seminole State College's Center for Business, Legal and Entrepreneurship in creating and maintaining timely and relevant curricular and co-curricular programs that aim to accelerate entrepreneurship education at Seminole State College and encourage the development of an entrepreneurial mindset among all students.
University of Central Florida: Bachelor of Arts, Journalism 1996
Defense Information School: Diploma, Public Affairs | Journalism | Photography 1992
Quantic School of Information & Technology: EMBA, Business 2019
- Women Speaker's Association
- Global Speakers Federation
John Tasse, Volunteer Counselor | SCORE
“I have used Dawn to create and instruct a unique 3 session Social Media workshop for SCORE clients. Seven workshops were completed in 2011 with outstanding attendee satisfaction.Dawn keeps the material current and is an excellent trainer. Dawn also helped SCORE develop its own Social Media network which was created and recently implemented on schedule. She is a Social Media expert and easy to work with."
Jo Rogers, Associate Editor | Orlando Woman Newspaper
“Dawn is an expert on Social Media. She is generous with her time and knowledge. I have recommended her to other businesses. She is contentious and has a strong desire to help others. I would recommend Dawn highly as a Social Media consultant.”
Mike Barnes, Social Media Optimizer | SEO-Alien.com
“Dawn is one of the most "in tune" Social Media coaches I have listened to and feel fortunate to have opportunities to work with her at several events including http://www.getknown2011.com. She showed that she really knows her stuff! Updates and new features that were added to sites like Linkedin just hours before the event, she already was aware of them and shared them with our students. She has Social Communication and Social Media Marketing down to a science and is familiar with a plethora of social sites and how to use them. Best of all, Dawn shares that information in a way that anyone, regardless of their online experience, can understand it. If you need help with any Social Media campaign on any Social Media site, you will find it di
Event Appearances (17)
New, Hot & Sexy : Leveraging Your Linkedin Profile for Business
CVAC - Canadian Virtual Assistant Connection Online Webinar
Social Media Branding - Creating Platforms, Influence, & Profits
INA Convention Las Vegas, Nevada
Social Media Branding: Creating Platforms, Influence, & Profits
OIVAC Convention Online
Social Media Workshop Series
SCORE - National Entrepreneur Center Orlando, FL
Getting Started with Social Media
NEFLIN Jacksonville, FL
New Technology in Social Media
NEFLIN Jacksonville, FL
Social Media Toolkit
IAAP Educational Conference Orlando, FL
Social Media: Building Posts, Pages, & Platforms
Douglas Laboratories Annual Meeting Clearwater Beach, Florida
Get Linkedin: Tips, Strategies, & Tactics
Working Women of Central Florida Orlando, FL
Online Reputation - Protecting Your Personal Brand
International Association of Administrative Professionals Winter Park, FL
Social Media & the Entrpreneur
TechFest 2012 Sanford, FL
Advanced Social Media: Tools, Platforms, and Social Media Presence to Build Revenue
CEO Roundtable Tampa, FL
Social Media Firestarter: Tools, Platforms, and Social Media Presence to Build Revenue
International Association of Administrative Professionals Educational Conference Orlando, FL
Digital Marketing Toolbox
Online International Virtual Assistants Association Convention Online
Fun with New Technology: Virtual Reality and QR Codes
Celebrity Life: Beyond the Podium St. George's, Grenada
Social Media Made Easy: Explanations and Explorations
Celebrity Life - Beyond the Podium Roseau, Dominica
Blogging for Beginners
Celebrity Life - Beyond the Podium Celebrity Summit
Sample Talks (3)
Social Media Toolkit: Managing Clients & Your Business
Learn the Seven Essential Social Network Resources that enhance and support your business and your clients’ bottom line and how to generate more exposure. It’s much more than just Facebook, Linkedin, You Tube, Pinterest, and Twitter. Get specific examples. Learn what is necessary to remain successful and engaged on your current Social networks to manage, market, and monitor what’s being said about your clients, their business and their brand.
Social Media Marketing for Business
More people check Facebook each day than listen to the radio or read a newspaper. If you aren't harnessing the power of social media you are missing out on a tremendous opportunity. Many businesses jump into social media without a clear path to success or an evaluation of all of the alternatives. Learn how to approach social media strategically, best practices and case studies that will put you on the path to success. Success in social media isn't as easy as it used to be - with an average perso
Leveraging Social Media To Build Your Business
You know that Facebook, Linkedin, Pinterest and other social media outlets are becoming critical marketing tools, but do you have the time and expertise to do it right? Take a deep breath, because finally you have an opportunity to learn about a practical method for making social media work for you.
- Workshop Leader
- Corporate Training