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Biography
I am the president and COO, Metzger Associates, a PR firm founded in 1991 located in Boulder, Colorado.
I have extensive experience in both agency and corporate public relations, marketing, social media and digital marketing from start-up companies to the Fortune 500. Specific experience in cable, technology, hardware, software and consumer packaged goods (including alcohol beverages). I am a nationally recognized leader in social media strategy and program development. Assists clients in using social/new media tools to gain brand awareness, improve customer service and communicate with target audiences.
I am frequently quoted on social media issues in a variety of media outlets and serve as a speaker and panelist at local, regional and national conferences covering public relations, marketing and social media topics.
I blog at www.metzger.com and am often asked to contribute to other sites.
Specialties: Public and media relations, social media, program development, reputation management, product launches, digital marketing, website development and the creation and management of long-term communications programs for companies of all sizes.
Industry Expertise (1)
Public Relations and Communications
Education (1)
University of Denver: BA, Mass Communications 1985
Scholarship speaker and earned the Hoyt Award as the Outstanding Senior in Mass Communications Department.
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