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Eric Mills - . Minneapolis, MN, US

Eric Mills

Digital Marketing Professional with 10 Years of Experience in Training & Development

Minneapolis, MN, UNITED STATES

Digital Marketing Professional with 10 Years of Experience in Training & Development | Founder of the National Institute for Social Media



Throughout his career, Eric Mills has been creating unique training experiences that transform organizations, employees, and students. As the founder of the National Institute for Social Media (NISM), Eric helps those who are passionate about social media find the core skills and confidence they need to develop a career in the social media industry.

Prior to founding the National Institute for Social Media, he was an education program director, responsible for developing college-level career training programs in a variety of industries including manufacturing, health care and information technology. He developed and managed over 600 college training programs, helping over 4,200 students develop and enhance essential job-related skills and create new opportunities to find employment.

Eric also identified that an increasing number of employers and participants were interested in programs that centered on topics of social media. Many of these individuals were actively seeking employment in the industry. As a response, in 2011 he founded the National Institute for Social Media (NISM), an organization dedicated to professional social media education and certification.

Since founding the National Institute for Social Media, Eric has had the unique opportunity to:

- Provide the keynote address at the 2012 Social Media Masters Forum in the Middle East and Delaware Social Media Conference
- Administer certification training sessions as an instructor at colleges and universities across the United States
- Be featured in the South Carolina Business Journal, the Pittsburgh Tribune-Review and the Peter McClellan Radio Show.

Eric is also a long-distance runner, and triathlete. He has completed marathons, triathlons, and an Ironman in Couer d’Alene Idaho. His personal mission is to lead, teach, and inspire individuals to apply specific principles to social media, to produce real results.

Industry Expertise (3)

Media - Online


Social Media

Areas of Expertise (3)

Training & Development

Social Media

Business Development

Accomplishments (2)

Founder, National Institute for Social Media (professional)


The first organization to offer a standardized industry certification for social media professionals

Completed an Ironman Triathlon (personal)


Completed 2.4 Miles of Swimming, 112 Miles of Biking, and 26 Miles of Running in the Couer d'Alene Ironman (2011). BONUS: At the finish line I proposed to my then girlfriend -- now wife.

Education (2)

Winona State University: Bachelor of Science, Business Administration, Human Resource Management 2008

The mission of this institution says all that I could ever say about my experiences at Winona State: "A community of learners improving our world."

National Institute for Social Media: Social Media Strategist Certification, Social Media 2012

Affiliations (2)

  • Social Media Brekfast
  • Social Media Club (Middle East)

Event Appearances (4)

6 Keys to Business Success in Social Media

Social Media Masters Forum 2012  Manama, Bahrain


The 9 Building Blocks of Social Media Strategy

Tamkeen Expo 2013  Manama, Bahrain


Social Media & Mobile Technology - Expert Panel

MobCon 2012  Minneapolis, Minnesota


Social Media Strategic Planning Process

eGovernment Authority Technology Expo 2013  Manama, Bahrain




  • Keynote
  • Panelist
  • Workshop Leader
  • Corporate Training


1000 to 6000 *Will consider certain engagements for no fee