Eric Novak

President Modern Media Perspectives

  • Ajax ON

An Environmentalist. A Dad. A Mission. A Purpose.

Contact

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Biography

Eric Novak is the Creator, Principal Contributor and Executive Editor of ENVIRO DAD.

Eric is also the President and founder of Modern Media Perspectives. In this role, he provides media consulting services related to public and media relations, marketing and communications. He is a video producer, TV host, writer, blogger and custom publisher.

Eric is a nationally recognized public speaker and has presented talks and seminars on topics that relate to his profession and his passions. He has been personally trained by Al Gore and Dr. David Suzuki to deliver a version of the slide show presentation featured in the movie An Inconvenient Truth on behalf of Mr. Gore to Canadians. Since being first trained in 2008, Eric has presented to over 15,000 Canadians in several provinces.

As a consultant, Eric has worked with a wide variety of businesses ranging from small, home based entrepreneurs, to service and retail based businesses, all the way up to large environmental technology firms. His expertise in areas such as social media, marketing, communications and the environment have proven valuable to a great variety of organizations.

Eric has had many forays into television. He has been an occasional anchor of “Live at 5” which airs on Channel 12 CHEX TV Durham. In addition he is the creator and host of “The Novak Report” special feature for Channel 12, a unique news segment that featured successful businesses from coast to coast. Eric was also the host and co-producer of the television series “Great Professional Stories” which showcased great business stories across Ontario. Eric’s voice can also be heard on a number of radio commercials and corporate audio/video productions as well as “Voice on Hold” recordings in offices throughout the Province.

As a Video Producer, Eric and his production team have had the opportunity to work with a wide range of companies to help tell their stories through the use of high quality video. Their client list covers a wide range of sizes and specialities that include Sears, General Motors, The United Way, Big Brothers Big Sisters, The City of Elliot Lake, Ontario, The Scarboro Golf Club and more. Some video samples can be found by visiting the companies You Tube Channel (MMPerspectives).

Eric and his wife Karen have 4 children and reside in Ajax, Ontario.

Industry Expertise

Writing and Editing
Media Production
Advertising/Marketing
Environmental Services
Public Relations and Communications

Areas of Expertise

Climate Change
Sustainability
Climate Change and the Media
Social Media and the Environment
Parenting and the Environment
Education and the Environment
Environment
Business and Climate Change
Politics and Climate Change
Environmentalism

Education

Ryerson Polytechnic University

Bachelor of Applied Arts

Radio and Television Arts

1991

Affiliations

  • The Climate Reality Project Canada

Event Appearances

The Long and Short of It - Understanding the Difference Between Short Term and Long Term Marketing

Please Take My Card  Halifax, Nova Scotia

2009-11-19

Understanding the Hats We Wear

Probis Monthy Event  Ajax, Ontario

2011-04-16

The Sustainability of Sustainability

The Greening Government Conference  National Arts Centre, Ottawa, Ontario, Canada

2011-11-29

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Sample Talks

Fighting Climate Change - The Battle for Hearts and Minds

The issue of Climate Change has evolved to where it is no longer a fight over conflicting science, but rather one that is fought through the manipulation, or spin doctoring of information. With the ultimate prize being the hearts, minds and dedication of the general public, this Keynote examines the history of using doubt as a weapon as well as how doubt can be both fought and defeated. This is an inspirational and motivating talk perfect for conferences and large events.

An Environmentalist. A Dad. A Mission. A Purpose

As a father of four children, an environmental activist and a media professional with 20 years experience, Eric Novak combined his passions and expertise to launch EnviroDad.com - a resource site for parents who understand that stewardship of the environment is a critical aspect of parenting. This Keynote describes the motives behind EnviroDad and how the lessons learned can be applied by all parents.

The Sustainability of Sustainability

As human kind attempts to push towards a sustainable lifestyle, our enthusiasm risks making the entire sustainability movement not sustainable. In this Keynote presentation, the ideas driving the sustainability movement are examined as well as the potential traps that can stop the movement cold. In addition the various motivators to propel change are discussed. This keynote involves elements of humour, inspiration and personal self discovery.

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Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC
  • Author Appearance

Fees

$1500 to $5000*Will consider certain engagements for no fee