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Estephania Guzman - International Data Corporation (IDC). Toronto, ON, CA

Estephania Guzman Estephania Guzman

Senior Research Analyst, Software Trackers | International Data Corporation (IDC)

Toronto, ON, CANADA


Estephania Guzman is a Senior Researcg Analyst, Software Trackers. In this role, Estephania is responsible for the Canadian production and delivery of IDC’s Worldwide Semiannual Software Trackers, including the Artificial Intelligence (A.I.) and Big Data and Analytics Trackers.

Estephania is a passionate and innovative professional with postgraduate studies in Business Management from the University of Manitoba and Sergio Arboleda University. She holds a Bachelor's Degree in Finance, Government, and International Affairs, and is currently completing a certificate in Marketing Research at the University of Toronto continuous studies.

Prior to joining IDC, she worked as a Market Research Analyst at Bold Commerce Inc and the North West Company as an Operational Analyst. Back in Colombia, she worked as a Project Consultant and Public Officer for governmental institutions. Her experience includes competitive intelligence, product research, consumer research studies, as well as public research. She has worked in a variety of industries including technology, retail, and government.

Areas of Expertise (2)

Competitive Analysis

Market Research


Education (3)

University of Manitoba: Postgraduate studies, Business Management 2019

Universidad Sergio Arboleda: Business Management Postgraduate , Business Management 2014

Universidad Externado de Colombia: International Affairs government and finance, International Relations and Affairs 2010

Languages (2)

  • English
  • Spanish