Professor Fiona Fylan
Professor | Leeds Beckett
Leeds, UNITED KINGDOM
Fiona Fylan applies behavioural sciences to better understand behaviour and to develop and evaluate interventions to change behaviour.
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Biography
Fiona is a Health Psychologist who applies behavioural sciences to better understand behaviour and to develop and evaluate interventions to change behaviour. She works in areas such as energy use, transport choices, road user behaviour and healthcare provision.
Fiona leads the Sustainable Behaviour team within the Leeds Sustainability Institute. This explores a wide range of behaviours that encourage healthy people and places. Examples include:
• Understanding how people respond to initiatives to change the energy they use such as retrofitting energy efficiency measures to their homes and switching their domestic fuel from natural gas to hydrogen. The insight gained can be applied to develop communication resources that enable people to make informed choices about their energy, and to avoid misperceptions and misunderstandings that could lead people rejecting new processes and technologies.
• Developing interventions to encourage safer and more sustainable road user behaviour, e.g. to increase active travel, to reduce aggressive or inconsiderate driving, to reduce air pollution by reducing short car journeys.
• Identifying why interventions to change behaviour are unsuccessful, and what can be done to improve them. For example why people do not follow advice to reduce damp in their homes, and how the advice needs to change so that people understand, support, and follow it.
• Understanding how to change the physical or social environment to increase the uptake of health-promoting opportunities, such as cycling and walking, attending for screening tests, and increasing individual and system resilience.
Industry Expertise (5)
Education/Learning
Research
Energy
Transportation/Trucking/Railroad
Health Care - Providers
Areas of Expertise (5)
Transportation
Road Safety
Energy Use
Road User Behaviour
Healthcare Provision
Links (3)
Languages (1)
- English
Media Appearances (1)
TTC Group and Dr Fiona Fylan join forces to improve road safety
Fleet World online
2019-05-07
These have been led by Dr Fiona Fylan, who specialises in understanding the decisions that people make that affect their wellbeing and how to help them make more appropriate or less risky decisions.
Event Appearances (1)
'Taking a risk is feeling free’: Risk and embodiment in young women’s accounts of health
(2010) Psychology of Women Section, British Psychological Society Windsor, UK
Articles (5)
“We can't save the planet, we're too busy saving lives”: exploring beliefs about decarbonizing the NHS
The Journal of Climate Change and Health2023 Background If health and social care delivery systems are to achieve net zero targets, fundamental changes are required to how organizations deliver care, how individuals practice clinically, how people access care, and how systems reduce the demand for healthcare. This paper explores how professionals, patients and citizens respond to this need for change.
Investigating target refraction advice provided to cataract surgery patients by UK optometrists and ophthalmologists
Ophthalmic and Physiological Optics2022 Purpose To determine whether UK optometrists and ophthalmologists provide target refraction advice to patients prior to cataract surgery, and when this should first be discussed.
Barriers to domestic retrofit quality: Are failures in retrofit standards a failure of retrofit standards?
Indoor and Built Environment2022 Thermal retrofits of homes are central to the UK's fuel poverty and net zero carbon policies but there are concerns about poor quality installation and so new standards are to be introduced (PAS2035). We have explored retrofit installers' perceptions of the barriers to installing internal wall insulation (IWI) and of current regulations and standards for retrofits.
Designing cycling and running garments to increase conspicuity
International Journal of Fashion Design, Technology and Education2021 Poor conspicuity increases the risk of cyclists and pedestrians being involved in collisions with vehicles under low light conditions. Retroreflective strips in biomotion configuration significantly increases conspicuity. This study explored how to design biomotion garments that will appeal to cyclists and pedestrians. Nine focus groups involving 50 participants who ran/cycled under low light conditions.
What are patients' beliefs about, and experiences of, adaptation to glasses and how does this affect their wearing habits?
Ophthalmic and Physiological Optics2021 Purpose It is well known that some patients experience difficulties adapting to new glasses. However, little is known about what patients themselves understand of the adaptation process, and how this influences their attitudes and the decisions they make when adapting to a new pair of glasses. Nor is it understood whether these factors affect their wearing habits.
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