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Biography
Meet Gary Vaynerchuk, a New York Times and Wall Street Journal Best-Selling author who is also a self-trained wine and social media expert.
As an online marketing trailblazer, Gary grew his family wine business from $4 million to $60 million in five years. What raised Vaynerchuk's notoriety even more than his business acumen was his foresight combined with his pioneering, multi-faceted approach to personal branding and business.
Gary’s first business book, Crush It! Why Now Is the Time to Cash in on Your Passion, hit the New York Times, Wall Street Journal and Associated Press Best-Sellers lists in its first weeks. It maps out Gary’s road rules for how to “Crush It” in today’s business market by following your passion and building your own personal brand. His second New York Times bestseller, The Thank You Economy, details the effect of social media on business and has become required reading for business leaders.
Gary does not claim to be a ‘techie’, but in 2005, he began video blogging and is known as a true social media trailblazer! He has close to 1 million followers on Twitter and was included in BusinessWeek’s list of the top 20 people every entrepreneur should follow.
In the spring of 2009, Gary and his brother AJ launched VaynerMedia, a new breed of agency that helps Fortune 500 companies find their social media voices and build their digital brands.
Vaynerchuk has made television appearances on Late Night with Conan O'Brien, Ellen DeGeneres, NBC's Today Show, CNBC's Mad Money with Jim Cramer, and The Big Idea with Donny Deutsch, was featured in the New York Times, Wall Street Journal, USA Today, and has become a consultant for Fortune 100 companies.
A sought after speaker, Vaynerchuk has given keynote speeches to a diverse group of organizations such as NIKE, ReMax, the Digital Marketing Mixer, Boston Wine Expo, Inman Real Estate Connect, Ramquest Users Group Conference, DeGustibus Cooking School, and the Disney Food and Wine Festival. He lives in New York City.
Industry Expertise (8)
Beverages - Alcoholic
Direct Marketing
Social Media
Public Relations and Communications
Media - Online
Advertising/Marketing
Retail
Media Production
Areas of Expertise (9)
Social Media
Brand Management
Customer Engagement & Retention
Word of Mouth Marketing
Ecommerce
Entrepreneurship
Personal Branding in the New Media Landscape
Video Blogging
Technology and New Media
Accomplishments (7)
Twitter's Small Business Big Shots (professional)
Gary was the recipient of The Wall Street Journal Twitter's Small Business Big Shots.
Askmen.com’s 49 Most Influential Men of 2009 (professional)
Gary was one of Askmen.com’s 49 Most Influential Men of 2009.
Innovator of the Year (professional)
Gary was named Innovator of the Year at Wine Enthusiast’s 2009 Wine Star Awards.
Decanter Magazine’s 2009 Power List (professional)
Gary was notably featured in Decanter Magazine’s 2009 Power List, which is a list of the 50 most influential people in wine.
Advisory Board – HubSpot (professional)
2012-02-16
HubSpot all-in-one marketing software helps more than 8,000 companies in 46 countries attract leads and convert them into customers. A pioneer in inbound marketing, HubSpot aims to help its customers make marketing that people actually love. Applications in the software platform include website management, blogging, search engine optimization, lead management, marketing analytics, email marketing, landing pages, and social media monitoring.
Author – Crush It!: Why NOW Is the Time to Cash In on Your Passion (professional)
Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT!, Gary shows you how to use the power of the Internet to turn your real interests into real businesses. By combining practical analysis and strategy, Crush It! is essential reading for anyone who wants to understand and harness the future of business and work.
Author – The Thank You Economy (professional)
The world of business is coming full circle. The rise of the Internet and the empowerment of the common consumer has created a fundamental shift in how businesses are expected to behave. The businesses and brands that harness the word-of-mouth power from social media will pull away from the pack and profit. The Thank You Economy reveals how businesses can harness all the changes and challenges inherent in social media and turn them into tremendous opportunities for profit and growth.
Education (1)
Mount Ida College:
Links (7)
Event Appearances (23)
KEYNOTE SPEECH
RailsConf 2010 Baltimore, Maryland
2010-06-10
Social Media & Word of Mouth Marketing
The Art of Marketing Conference 2011 Toronto, Ontario
2011-03-07
KEYNOTE SPEECH
Email Evolution Conference 2011 Miami, Florida
2011-01-31
KEYNOTE SPEECH
FOWA (Future Of Web Apps) Conference 2011 Las Vegas, Nevada
2011-06-29
KEYNOTE SPEECH
Digital Summit 2011: Supporting web-oriented entrepreneurial activity & innovation Atlanta, Georgia
2011-05-16
KEYNOTE SPEECH – Care Immensely or Die: This is a Bigger Culture Shift than you Realize
Inbound 2012 Boston, Massachusetts
2012-08-30
KEYNOTE SPEECH & Book Signing: The Thank You Economy
Social Mix 2012 Toronto, Ontario
2012-07-26
KEYNOTE SPEECH: The Thank You Economy
Gateway to Innovation St. Louis, Missouri
2012-04-26
KEYNOTE SPEECH – The Thank You Economy: What's the ROI of Your Mother?
InfusionCon 2012 Phoenix, Arizona
2012-04-02
Advise THIS! Matchmaking Startups & High Profile Advisors
SXSW Interactive 2012 Austin, Texas
2012-03-13
KEYNOTE SPEECH
Internet Summit 2011 Raleigh, North Carolina
2011-11-16
KEYNOTE SPEECH: The Thank You Economy
Inc. 500|5000 Conference & Awards Ceremony 2011 Washington, D.C.
KEYNOTE SPEECH
2011 Technology & Marketing University Las Vegas, Nevada
2011-05-17
KEYNOTE SPEECH
Digital Summit 2011 Atlanta, Georgia
2011-05-16
KEYNOTE SPEECH
Big Omaha 2011 Omaha, Nebraska
2011-05-13
KEYNOTE SPEECH: The Thank You Economy
SXSW Interactive 2011 Austin, Texas
2011-03-14
KEYNOTE Q&A
Le Web 2010 Paris, France
2010-12-09
KEYNOTE Q&A
Nordic eCommerce Summit 2012 Stockholm, Sweden
2012-05-09
KEYNOTE SPEECH
MIMA Summit 2010 Minneapolis, Minnesota
2010-09-28
KEYNOTE SPEECH
RE/MAX Annual Convention 2011 Las Vegas, Nevada
Gary Vaynerchuk in conversation with WIRED magazine's Joanna Pearlstein
The Drucker Business Forum Speaker Series Pasadena, California
2011-03-23
KEYNOTE SPEECH
FP REACH 2012 Vancouver, British Columbia
2012-09-27
KEYNOTE SPEECH: The Thank You Economy
PCBC 2012 San Francisco, California
2012-06-28
Sample Talks (4)
Care Immensely or Die: This is a Bigger Culture Shift than you Realize
“If you do not care about your end user immensely, your brand will die.” Marketing, customer service, competition are all turned on their heads by the massive culture shift that is social media. This shift is so big that we are still underestimating it. True social media ROI isn’t just about new customer acquisition, it’s about about customer retention, long-term and business goals. Gary will show us exactly how brands that connect with clients in a real way will win.
The Thank You Economy
Today, individuals and brands that out-care and out-love their competition – those emphasizing quality, value, responsiveness, and attention to detail, among other essentials – see the biggest returns. In his session, Gary Vaynerchuk teaches entrepreneurs how to take advantage of the current business environment, while also preparing them to succeed as it changes and evolves into what he’s termed “The Thank You Economy.”
The Power of Social Media
With the rise of the Internet and the power of the common consumer, customers' demands for authenticity, originality, creativity, honesty, and good intent have made it necessary for companies and brands to revert to a level of customer service rarely seen since our great-grandparents' day, when business owners often knew their customers personally, and gave them individual attention. Gary discusses the incredible tool that allows brands to show customers that they care: social media.
Social Media for Customer Engagement and Brand Management
The Internet, where The Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to. Renowned entrepreneur Gary Vaynerchuk reveals how companies big and small can scale this kind of personal, one-on-one attention to their entire customer base, no matter how large, using the same social media platforms that carry consumer word of mouth.
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