Industry Expertise (3)
Public Relations and Communications
Advertising/Marketing
Social Media
Areas of Expertise (3)
Social Media Strategy
Enterprise Collaboration
Social Media Roi
Links (3)
Sample Talks (1)
The Game of ROI in Social Media
The value that businesses, large and small, can achieve from social media is tremendous and includes many components. Measuring that value isn't so tough if you've got the right strategy in place. In this interactive session, Jamie Pappas of AMP Agency, the leader in inspiring brands with integrated digital and experiential marketing, will offer her strategy and tactics for addressing the question of social media ROI at any organization.
