Janet Fouts 
Tatu Digital Media
San Jose, CA, UNITED STATES
Social Business Strategist
Media
Publications:
Documents:
Videos:
![Janet Fouts - Social Media Strategist [Video Interview]](http://i.ytimg.com/vi/_SIpLG_iBOU/default.jpg)
Audio:
Biography
Janet speaks in plain English and delivers actionable material the audience is eager to go back to the office and try out.
She brings an open, honest and approachable style to every session. Her keynotes and presentations are customized to the needs of the audience and neither talks over the heads of the newbies or is too basic for the advanced user. Everyone comes away with something actionable and the knowledge they can DO it.
Industry Expertise (5)
Social Media
Public Relations and Communications
Business Services
Food and Beverages
Education/Learning
Areas of Expertise (8)
Social Media
Social Listening
Influencer Outreach
Mindful Social Media
Digital Marketing
Efficiency in Social Media
Social Media Over 50
Education (1)
University of Minnesota: none, Animal Science
I dropped out of Pre-vet to train horses in Arizona. Then I became a chef and that career led to working in some of the top restaurants in the San Francisco Area. 17 years ago I switched to tech and never looked back. I still have the horse though!
Affiliations (1)
- International Travel Writer's Alliance
Links (4)
Testimonials (8)
Francine Gordon, Ph.D., Adjunct Faculty | Santa Clara University
I organize programs for SVForum Tech Women. In 2011, Janet gave a presentation on Social Media strategies; in 2013, she moderated two panels for the group. She received high marks every time- with about 1/3 rating her extremely effective and the remaining 2/3 rating her very effective. [Not one person rated her just plain old effective or lower]. Janet is knowledgeable, responsive, and personable (a true delight to work with). I absolutely plan to work with her again.
Alyce Lindquist, President | Social Media Club
highly recommend Janet as a professional speaker, moderator, keynoter or panelist. Janet provides just the right amount of authoritative and credible presence, while being very warm, funny and approachable at the same time. Having been in the tech industry for a few years and excelling as a true early adopter, she's extremely knowledgeable about all kinds of technology--better yet, can deliver her practical know-how in easy to understand nuggets of wisdom and actionable information for any audience to understand. Tons of insight and fun to work with - I would consider myself lucky to get her again at any one of my events
Roohi Moolla, Director | Social Biz 2010
When I contacted Janet to present as a Keynote Speaker at SocialBiz 2010, I knew she had excellent credentials and credibility in the business of the Social Web. However, as our communication continued before, during and after the event, I had the pleasure of getting to know Janet as a professional who truly cares deeply about delivering quality to her clients. Her keynote presentation was delivered flawlessly, she was well prepared, she was relaxed - and she engaged and connected with the audience with natural charm and authenticity. Janet is a dedicated and consummate professional and it was my honor to have her speak at this event.
Shelly Gordon, BMA PR Roundtable chair | Business Marketing Assn. Northern California
As the BMA PR Roundtable chair I invited Janet to speak at our monthly meeting about "influencing the influencers" on social media. Janet’s easy going style combined with her deep knowledge of social media tools and techniques, and her laser sharp insights on bringing reluctant executives on board added up to pure value. In the true spirit of social media, Janet shared the kind of information that I immediately put to use for myself and my clients. It was as if Janet were guiding us through secret passageways during rush hour at Times Square.
Claudia CRask, Manager | SF Cutters
Thanks for ALL the info you shared at DocSummit. It was cogent and to the point. You have an excellent ability to gauge your audience and deliver the most effective powerful info in a crystal clear manner. I both admire and appreciate that! Read more: http://janetfouts.com/speaking/#ixzz31MMp0Vw0 Under Creative Commons License: Attribution
Nelson Layang, Director of Training | CompassPoint Nonprofit Services
CompassPoint recruited Janet to speak at a special forum on Social Media and were impressed with the quality of her presentation and expertise. She rated a high 3.5 out of 4 in her evaluations. We would definitely consider Janet more speaking engagements in the future.
Layne Gray, Founder | ModaVive
We reached out to Janet to speak at the Vivanista Fundraising Summit on the topic of social media for nonprofit organizations. She was extremely easy to work with. As a seasoned pro she knew that there would be multiple changes in the schedule and was very flexible. I wish all speakers were so understanding and professional. The audience get really useful information from her panel. In our post-summit attendee survey her social media panel received high marks - 4.5 out of 5. This made it one of the top conference sessions. Janet's presentation style is very accessible. Despite being one of the leading experts in social media she never talked down to the audience. Rather, she engaged them and answered questions succinctly and in easy to understand terms. Moreover, she was a fun speaker who had a nice demeanor. I would hire Janet to speak at a future conference and to help companies with their social media strategy. In fact, I have already recommended her to a colleague who runs a fast-growing company to spearhead their social media strategy.
Megan Erwin, Senior Marketing Strategist | Pacific Gas and Electric Company
PG&E hired Janet to speak about social media best practices to an audience of small business owners at a recent event in San Jose. Janet was able to deliver a presentation that fit varied levels of understanding – but kept the insights pertinent and targeted to real life application. Between the speaking sessions she was accessible for 1:1 Q&A/consultation – she was approachable and engaged in the unique scenarios attendees were seeking advice on. I look forward to working with her again.
Event Appearances (11)
Web Congress
Web Congress Sanfrancico San Francisco
2014-05-08
Hands on Workshop with national program managers
California Coalition Against Sexual Assault Leadership Los Angeles, Ca
2012-01-01
SFAMA Marketing Automation-Mindless or Mindful?
San Francisco America Marketing Assn San Francisco, Ca
2013-04-17
Google+ for Science Educators Workshop
SENCER Science Education for New Civic Engagement and Responsibilities Santa Clara University, Santa Clara, Ca
2013-01-24
Leveraging Social Media Social Media Marketing for Your Documentary Film
Doc Summit 2012 San Francisco State College, San Francisco, Ca
2012-11-01
Social Media II: How to use and not get used by it
UC Hastings College of the Law Alumni Meeting San Francisco, Ca
2011-06-23
Leveraging Social Media for Radio
Public Radio Director's Conference Denver Co
2010-09-23
Women in Communications
Keynote Creating a Corporate Social Media Strategy Tulsa OK
2011-01-01
Social Media II: How to Use it and Not Get Used BY It
Social Media For Law Students San Francisco
2014-03-04
Social Media Marketing Trends
Web Congress San Francisco- Broadway Theatre
2014-05-08
Listen First!
Nonprofit Technology Conference Atlanta, Ga
2010-04-15
Sample Talks (3)
Social Media Efficiency for Business
Social media CAN be a real time suck, but it doesn't have to be. You really just need to get organized, have the right tools for you and a plan. Let's talk about ways you can be more effective and efficient using these tools for your business. You'll walk away with actionable tips you can put to use immediately and low cost or free tools to help you work smarter.
Influencer Identification and Outreach Strategies for Business
It seems like everybody these days is an "influencer" on something, but with all the follower buying and fake profiles how do you know who really has influence in social media and who doesn't? And how do you engage them to help you spread the word about your business? This talk is all about actionable steps you can take to locate, evaluate and then communicate with the true influencers in social media around your interests. You'll walk asway with actionable steps for both free and paid tools
Mindful Social Media
In this age of automation and hundreds of social networks clamoring for our attention it's more important than ever to be mindful about how we use social media to communicate. We'll cover ways to be more mindful of our customers, our co-workers and the people who populate our online experiences. Mindful communication can be much more effective than spray and pray!
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Author Appearance
- Corporate Training
Social