Janice Rudkowski is an Assistant Professor at Ted Rogers School of Retail Management at Ryerson University. Janice's 20+ years' industry experience includes B2C and B2B roles in marketing, sales, category management, licensing and consulting across retail, fashion, consumer goods, healthcare, toys, technology, non-profit, and recruitment services sectors. She has worked at small and large companies, including Unilever, Mattel and Bayer.
Prior to her recent career transition into academia, Janice ran a successful marketing research and strategy consulting firm, where she advised healthcare, technology and non-profit clients on market intelligence, brand planning and program execution. She also facilitated marketing and sales workshops to hundreds of start-ups with MaRS Discovery District and the Ontario Network of Entrepreneurs.
Janice earned a Master's of Science in Business Management Research from Henley Business School at University of Reading, UK. She completed an MBA in Marketing from Schulich School of Business at York University and a Bachelor of Applied Arts in Retail Management from the School of Fashion at Ryerson University. She is currently working towards a Doctor of Business Administration (DBA) from Henley Business School at University of Reading.
Janice's research investigates the factors that influence employee and consumer perceptions of retailer brand equity.
Janice is committed to innovative teaching and creating exceptional learning opportunities. Her teaching experience includes classroom, online, case-based, flipped and team-based learning.
Areas of Expertise (3)
Henley Business School: M.Sc. 2016
York University: M.B.A. 1999
Ryerson University: B.A.A. 1994
Selected Media Appearances (2)
2 months after first strike against Visa, Walmart mum on follow-up
Not every industry watcher believes it's game over. Retail expert Janice Rudkowski suggests Walmart is simply buying time while it pores over the Thunder Bay data and decides its next move.
"There's a much bigger project in store for them if they were to roll it out," says the professor with the Ted Rogers School of Retail Management. "They're probably just taking the time they need to make sure they're doing the right thing."...
The ins and outs of internships
The Globe and Mail
There may be more positions available these days because of the recession, said Janice Rudkowski, marketing and communications director at Career Edge, a national, not-for-profit organization in Toronto that helps workers get paid internships.
"Overall, employers have become more receptive to internships because it is a cost-effective way to get talented workers," said Ms. Rudkowski, noting that Career Edge has filled more than 10,000 internship positions since it opened in 1996 and expects to fill about 700 this year...
Selected Articles (1)
Handbook of Research on Retailer-Consumer Relationship Development
This chapter focuses on strategic retailer-Non-Profit Organization (NPO) partnerships, based in North America and Europe, from a management perspective. It explores how and why these partnerships have had an impact on the retailer-consumer relationship, how they have shaped and influenced socially conscious shoppers, and how they have affected consumer trust as well as retail business practices and strategies, within the last decade. Retailer-NPO partnerships have emerged as a viable business strategy to support Corporate Social Responsibility (CSR) initiatives now commonplace among most large retail organizations. Consumers have become empowered, with the help of new social media technologies, to efficiently communicate, influence, and persuade other consumers around the globe. Therefore, consumers increasingly expect retailers to have an ethical and social responsibility to their people, products, operations, and communities. CSR practices have become integral to retailer sustainability and managing complex retailer-consumer relationships. This chapter reviews relevant theoretical frameworks, discusses the latest research findings from literature sources, and examines the industry practices (case studies) of several retailer-NPO partnerships across North America and Europe.