Jason Mudd
Professional Public Speaker | Thought Leader | Public Relations
Amelia Island, FL, UNITED STATES
Trusted adviser to America’s most admired and fastest-growing companies
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Biography
Jason Mudd is a trusted adviser and dynamic strategist to some of America’s most admired and fastest-growing companies, including American Airlines, Budweiser, Dave & Buster’s, H&R Block, Hilton, HP, Miller Lite, New York Life, Pizza Hut, Southern Comfort, and Verizon. He is the CEO and managing partner of Axia Public Relations, one of America’s Best PR Agencies, according to Forbes. Jason is an Emmy Award-winning, accredited public relations practitioner, speaker, author, podcaster, and entrepreneur.
Industry Expertise (3)
Public Relations and Communications
Advertising/Marketing
Social Media
Areas of Expertise (10)
Crisis Communications
Executive Leadership
Integrated Marketing
Digital Marketing
Business Srategy
Public Relations
Media Coverage
Public Speaking
Social Media
Podcasting
Accomplishments (7)
North America's Best PR Leader in 2022, World Communications Forum 2023 (professional)
2023-03-28
DAVOS, Switzerland – The World Communications Forum Association named Axia Public Relations CEO Jason Mudd as the best PR Leader in North America. The WCFA recognized the most outstanding communications experts in the world in six categories – the world’s key geographic market regions: Africa, Asia-Pacific, Europe, the Middle East, North America and South America.
America’s Best PR Agencies, Forbes (professional)
2021 Axia Public Relations Ranking within the top 4% of U.S. PR firms
Agency of the Year, Ad World Masters (professional)
2020
Person of the Year, Time (professional)
2006
Rising Star of PR, PRWeek (professional)
2005
Emmy Award (professional)
2002 The National Academy of Television Arts & Sciences Suncoast Chapter
40 Under 40
Feb 2002 American City Business Journals
Education (1)
University of Missouri: B.A., Journalism 1998
Affiliations (6)
- Public Relations Society of America : Member
- Society for Marketing Professional Services : Speaker and Mentor
- American City Business Journals: Expert Business Columnist
- University of North Florida : School of Communications Professional Advisory Board
- University of South Florida : Mentor
- Trivia:30 : Guest Host
Links (1)
Languages (1)
- English
Media Appearances (23)
17 Entrepreneurs Describe Their Morning Routine
CBNATION online
2023-08-03
I beat the sun up every morning, drink two cups of water, and make my bed. I keep a stack of 3 x 5″ cards on my nightstand. Before I look at my email or social media, I write down my goals, three things I'm grateful for, my daily must-dos, and my upcoming appointments.
Episode 246: PR’s Role in Your Marketing Strategy, With Jason Mudd, CEO and Managing Partner at Axia Public Relations
Marshall Communications online
2023-07-17
What is PR exactly and why is it so important? Jason Mudd, CEO at Axia Public Relations, explains PR’s role in your marketing strategy.
11 Entrepreneurs Explain How They Use Their Podcast for Business
CBNATION online
2023-06-22
We use our podcast, On Top of PR, to help business professionals understand the power of public relations for their companies and to help them stay on top of PR.
7 Entrepreneurs Share How They Approach Tax Planning
CBNATION online
2023-06-12
We engage a CPA firm specializing in tax strategy, planning, and coaching. Their team members are certified tax strategists, tax planners, and tax coaches.
Are Companies Better Off Without PR?
Forbes online
2023-05-29
In 2023, the World Communications Forum Association named Jason Mudd as North America’s Best PR Leader for 2022. He is CEO of Axia PR.
New North Face ad featuring drag queen risks "losing half its customers' says PR expert
Express online
2023-05-25
Now, North Face could spark a similar reckoning over its "Summer of Pride" ad, according to Jason Mudd, CEO at Axia Public Relations. Mr Mudd said while North Face is a popular brand with a loyal following, this will be cold comfort for executives and shareholders as so did Bud Light, he said.
Best Public Relations leader in North America
Jacksonville Business Journal print
2023-05-11
Public Relations is the best way to build strong brand
How Close Is Too Close for a Flight Connection?
The Wall Street Journal online
2023-05-09
Big crowds and large new airport terminals raise the stakes for people wanting to connect as quickly as possible
‘North America’s best PR leader’ answers 10 questions about effective public relations
Orlando Sentinel online
2023-05-07
Jason Mudd, who was named North America’s best PR leader of 2022 by the World Communications Forum, is the CEO of Axia Public Relations, an Orlando public relations firm advising national brands on public relations strategies, tactics and measurement programs.
I’m a Self-Made Millionaire: Why I Avoid Saving and Focus More on Investing
Yahoo Finance online
2023-04-25
Throughout his career, Jason Mudd, founder and CEO of Axia Public Relations, has avoided savings in favor of focusing on investing. Mudd said he has done well by investing in stocks that pay dividends, reinvesting those dividends in diverse funds and investing in appreciating assets such as real estate that generate income.
Alec Baldwin’s Rust To ‘Benefit’ From Shooting Scandal, Claims Expert | Celebrity News | Showbiz & TV
News Concerns online
2023-04-21
Shedding more light on the ordeal, film PR expert Jason Mudd also told Express.co.uk that the shooting will create “buzz” around Rust. The Axia Public Relations CEO said: “It will likely benefit from the shooting and the movie should enjoy additional success.
Alec Baldwin's ill-fated Rust to 'benefit' at the box office despite 'boycotting' calls
Express online
2023-04-20
The Axia Public Relations CEO said: "It will likely benefit from the shooting and the movie should enjoy additional success. "I don't believe in the cliché 'there's no such thing as bad publicity'.
Thought leadership and content marketing are the new public relations
The Business Journal online
2023-04-11
In my experience, public relations is the best way to build a strong brand and great reputation. The problem is that most people don’t know what PR is and when they do PR, they often do it wrong. While PR is often misunderstood, business leaders actively desire to position their organization and experts through thought leadership and content marketing.
Using Personal Branding to Gain an Advantage with Jason Mudd
The Innovative Agency online
2023-02-07
Oftentimes, agency owners position their personal brands separately from their agencies’ brands. This isn’t always ideal for business development. That’s why dynamic strategists like Jason Mudd suggest agency principals make greater strides to leverage their personal brands to market their businesses.
Crisis comms, sports marketing execs praise NFL for Damar Hamlin response
PRWeek online
2023-01-05
While no one wants to see an injury similar to Hamlin’s occur again, the NFL must learn from what happened on Monday night, says Axia Public Relations CEO and managing partner Jason Mudd. Mudd suggests the NFL and the Players Association respond “by developing an official policy that makes it clear when and how the game referee can make or receive official in-game decisions to postpone a game.”
People on the Move: Port Authority hires Collins; Black Knight appoints Hallett
Jacksonville Daily Record online
2020-12-09
Forbes magazine named Axia Public Relations as one of America’s Best PR Agencies for 2021. Statista surveyed more than 12,700 employees of PR agencies and freelancers and 20,500 customers between June and July. Statista identified those firms with the highest number of recommendations. Of 5,000 PR agencies considered, Forbes’ list included 200 firms. Axia is the only Jacksonville PR agency on the list. “As we reflect on why Forbes selected us, it’s likely (because of) our innovative approach to PR that our clients and industry peers recognized, our talented PR agency team, proven processes, and value-driven approach,” said Jason Mudd, Axia’s CEO and managing partner.
Axia awards $2,000 annual PR student scholarship
Fernandina Observer online
2018-11-13
Axia CEO Jason Mudd presented the scholarship to Wylie during the Public Relations Student Society of America’s awards ceremony in Austin, Texas, as part of the Public Relations Society of America’s annual international conference. The scholarship is made possible through Axia’s financial donation to the PRSA Foundation and helps deserving college students in need of financial assistance. “It’s an honor for our company to give back to our great profession by investing in future PR leaders,” Mudd said. “This is certainly a highlight of our community giving and Colin is a very hard-working and deserving individual who exemplifies the reason we created this scholarship.”
MGM Resorts shelves marketing in response to Las Vegas shooting
Las Vegas Review-Journal online
2017-10-05
Corporations are often “super cautious” about what they say anyway, said Jason Mudd, owner of Axia Public Relations in Florida, adding, “We’re in such a litigious society.” He has a 10-step process for managing and preparing for a crisis, and the final step is “ride out the storm.” “I’m guessing that’s what they’re doing right now,” he said.
9 People Share What They'd Do Differently With A Dollar Do-Over
Forbes online
2015-08-13
“I’d Spend More Cautiously When Expanding My Business” - Jason Mudd, 39, C.E.O. and president of Axia Public Relations, Amelia Island, Fla.
Is Courting Controversy An Urban Outfitters Strategy?
NPR online
2014-12-16
Questionable sincerity aside, the recent pile-up of apparent missteps raises another question: Are they doing it on purpose? "Yes, absolutely," says Jason Mudd, president of Axia Public Relations, a national firm with clients that include Verizon and Blue Cross Blue Shield. "It's happening too frequently to be an accident," Mudd says. "It's certainly intentional, and perhaps part of their brand strategy and positioning."
How To Market A Franchise Using Social Media
Forbes online
2014-11-21
“Customers aren’t shy about offering complaints, especially behind the anonymity of the Internet,” says Jason Mudd of Axia Public Relations. ”Address these criticisms with respect and learn from them. These suggestions may improve your operations and service delivery. Whatever you do, don’t get baited into online battles, and certainly don’t manufacture reviews. Encourage real customers to share their positive experience online.”
Working on the First Coast: Jacksonville’s Axia PR firm reflects growth of young owner
Florida Times-Union online
2012-08-21
Jason Mudd opened the Axia Public Relations firm in Jacksonville 10 years ago at the age of 26, and since then, it’s grown into a national business. Axia is headquartered at the Old Title & Trust building at 200 E. Forsyth St. But as Mudd said Tuesday, it has offices in Orlando, Tampa and Atlanta. Mudd plans to expand into the U.S.’s largest metropolitan markets, including New York City, Los Angeles, Chicago and either Dallas or Houston. Axia focuses on raising public awareness through media coverage. Mudd has 18 employees in eight states who try to get coverage for clients such as Miller Lite, Verizon and Dave & Buster’s.
Accounts in Transit: Axia PR Picks Up Aeroseal
O'wyers online
2023-09-11
Axia Public Relations is tabbed to handle national media relations for Aeroseal, a climate-tech company that reduces air leaks in buildings. Axia will work to help Aeroseal raise awareness through media coverage of its technology and ability to reduce homeowners’ energy bills. Aeroseal's patented technology delivers sticky, non-toxic polymers into air ducts and building envelopes to create seals where manual sealing methods aren't reliable.
Certifications (6)
Public Relations Measurement Master
Paine Publishing
2021
Certified Solutions Partner
HubSpot
2020
Continuing Board Education (CBE) Program Credential Issuing Authority
ExecRank
2015
Inbound Certification
HubSpot
2014
Certified Predictive Index (PI) Analysts
The Predictive Index
2013
Accreditation in Public Relations (APR)
Public Relations Society of America (PRSA)
2002
Articles (5)
Tackling Adversity in Modern Marketing
Axia Public RelationsJason Mudd
2021 Time and again, the truly successful organizations and memorable campaigns have been those that went against the grain. Surviving skepticism and overcoming doubt, marketing leaders can harness their team’s unique skills to create buy-in at every touchpoint.
What It Takes To Get a Fourth Quarter Win
Axia Public RelationsJason Mudd
2021 Creating a spark with your users takes unforgettable moments. From process and quality improvement to dynamic marketing strategies, the final quarter of the year gives you the chance to put it all on the line and score the big win your team has worked all year for.
How to Get Your Brand Noticed All Summer Long
Axia Public RelationsJason Mudd
2021 The summertime slowdown is a commonality among most teams. Holidays and vacations vie for consumers’ and employees’ attention alike. Here, we’ll cover a few creative, simple ways to keep your brand’s relevance just as hot no matter the month.
Forbes: C-Suite says the digital transformation is here
Axia Public RelationsJason Mudd
2021 Some of the world’s best and brightest PR leaders are manning the helms at an incredible time as top regional and national companies move toward complete digital transformation. We’ll cover leveraging the power of web-based marketing like social media and investing in the digital tools your team needs now.
10 components of a strategic public relations plan
Axia Public RelationsJason Mudd
2021 It might seem daunting to figure out where to start with a public relations strategy and program. It’s much easier with a public relations plan, but if you’ve never developed one, it might seem challenging. That’s for good reason. The craft of public relations isn’t something you learn overnight. It takes time and experience.
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