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Biography
Jay has been providing a human side to technology for nearly fifteen years, as a technologist, strategist, user experience specialist, and visual designer. His career has been focused on the interaction between people and technology, and his insights have helped to greatly improve products on mobile, web, and desktop platforms across a wide variety of industries.
As Vice President Strategy at Klick Health, Jay has collaborated closely with some of the biggest pharma, biotech, and medical device clients to develop unique and compelling strategies across all of their emerging channels, from professional and consumer websites all the way through to field sales force enablement on iPads.
He has hosted the popular Mr. Mobile and Status Update podcasts, taught courses for The Learning Annex, wrote The Facebook Cookbook for O’Reilly Media, and has been proudly published in the Harvard Business Review.
Industry Expertise (8)
Information Technology and Services
Wireless
Writing and Editing
Internet
Media - Online
Social Media
Health and Wellness
IT Services/Consulting
Areas of Expertise (9)
Digital Strategy and Insights
Mobile and Mhealth
Social and Online Media
New Models of Web Application Development
Intranets and Internal Collaboration
Mobile Technologies
User Experience and Human Computer Interaction
Healthcare Marketing
Mobile Health Communications
Accomplishments (3)
Vice President, Innovation and Emerging Channels – Klick Health (professional)
2010-10-01
Founded in 1997, Klick Health is a full-service digital marketing solutions company. We take great pride in our ability to develop in-house innovative digital solutions that deliver measurable results on time, on budget and with no surprises. It’s this focus on exceptional service, superior solutions and accountability that has propelled us to be the leader in the digital health space. And it’s why we’re chosen by so many as their lead digital health agency.
Author – Facebook Cookbook: Building Applications to Grow Your Facebook Empire (professional)
Want to build Facebook applications that truly stand out among the thousands already available? In addition to providing easy-to-follow recipes that offer practical ways to design and build scalable applications using the Facebook Platform and its new profile design, this Cookbook also explains proven strategies for attracting users in this highly competitive environment. Learn what it takes to design applications that stand above the rest.
Advisory Board Member – Digital Health Coalition (professional)
2011-09-01
The Digital Health Coalition (DHC), a nonprofit organization, was created to serve as the collective public voice and national public forum for the discussion of the current and future issues relevant to digital and electronic marketing of healthcare products and services. By engaging multiple and diverse stakeholders, the DHC’s vision is to identify and then recommend specific actions that will inform digital healthcare communication and engagement for the benefit of the public at large.
Education (1)
University of Guelph: B.A. (Honours), Information Systems and Human Behaviour 1999
Information Systems and Human Behaviour (ISHB) is a multi-disciplinary program involving equal parts Computer Science, Psychology, and Sociology. The degree is focused on creating a new generation of software designers with the knowledge and experience to build human-friendly products.
Links (4)
Event Appearances (16)
Using Social Media to Get a New Job
HAPPEN Toronto Speaker Series Toronto, Ontario
New Models of Web Application Development
MaRS Emerging Technology Series MaRS Discovery District, Toronto
Social Media for Organizations
Web Strategy Summit Calgary, Alberta
TransitCamp Experience
ToRCHI World Usability Day Toronto, Ontario
Future Forward – The Digital Customer Experience
TorontoTechWeek Toronto, Ontario
How to Build a Facebook Application
Refresh Events Speaker Series Toronto, Ontario
Spelling Success? A case study in social media games
ICE: The Interactive Content Exchange Toronto, Ontario
Usability Anonymous: A 12 Step Program for Better User Experiences
Free Software Open Source Symposium York University, Toronto
Cloud Computing
Internet Summit Raleigh, North Carolina
KEYNOTE SPEECH: Top Ten Trends for Twenty Twelve
6th Annual Digital Innovation in Pharma Summit Boston, Massachusetts
2011-11-02
Mobile in Pharma 2011 and Beyond
6th Annual Digital Innovation in Pharma Summit Boston, Massachusetts
2011-11-03
Moving Pharma Innovation Forward: Early Insights From The Digital Health Coalition
Marketing to the Digital Consumer: Pharma Best Practices Present and Future Fairfield, New Jersey
2011-10-13
Tale of Two Mobile Initiatives
txt 4 pharma Webinar
2012-08-22
Arming Your Sales Reps with Mobile Training
40th SPBT Annual Conference Orlando, Florida
2011-05-11
Loud, Small, and Disconnected: Adapting and Converting Content for Mobile
40th SPBT Annual Conference Orlando, Florida
2011-05-10
Future: 15 Pharma Trends
Digital Pharma East 2012 Philadelphia, Pennsylvania
2012-10-16
Sample Talks (5)
New Models of Web Application Development
The web is more interesting when you can build apps that easily interact with a myriad of sites and users out there that want to share information. But with the growing trends in social media applications also comes a growing list of market and technology rules that players from small start-ups and big corporations need to be aware of. Join me as we explore how this emerging era of open standards and connected social networks is creating an exciting “free-range” digital content bonanza.
Loud, Small, and Disconnected: Adapting and Converting Content for Mobile
Mobile is on the hot list. Everyone wants to know where mLearning is going and what the latest and greatest technologies offer – but what about your huge library of existing content? This workshop will start with a quick “state of the mobile union,” covering some of the newest advances and technologies. We will then dive into the issues, techniques, practicalities, and costs of adapting and converting existing eLearning materials into formats suitable for consumption on mobile devices.
Usability Anonymous: A 12 Step Program for Better User Experiences
Building successful user experiences often requires an intervention. Understanding common user interface mistakes and examples of good design can help developers and make their applications more usable. We'll look at a set of principles and practices to help developers to build better, more engaging user experiences for software and web applications.
The Corporate Genome Experiment: Decoding the Path to Insightment
The creative application of data allowed companies like Google, Facebook, and Amazon to leapfrog their competition. They created disruptive innovations that completely redefined industries. The next wave of market leaders will be the companies who shift that analytical focus inward, concentrating on understanding their talent as well as they do their customers. Join Jay Goldman to discuss the creation (and necessity) of data-driven cultures.
Tale of Two Mobile Initiatives
Jay Goldman, Vice President, Innovation and Emerging Channels at Klick Health, will present an anatomy of successful and innovative mobile health initiatives in healthcare communications and marketing – from both the consumer and physician fields.
Style
Availability
- Keynote
- Moderator
- Panelist
- Workshop Leader
- Host/MC
- Author Appearance
- Corporate Training
Social