Dr. John Meindl

Lecturer, Sport Management Farmingdale State College

  • Farmingdale NY

Dr. Meindl is a Sport Marketing thought leader with 20 years of teaching experience in higher education.

Contact

Biography

Dr. John Meindl is a Sport Marketing thought leader with over 20 years of teaching experience in higher education.

He is founder and CEO of SPORTSBRANDEDMEDIA, INC. With expertise across all sport disciplines and media platforms, Mr. Meindl is a visionary and industry pioneer, creating ideas and solutions to meet the challenges of today’s changing sports landscape.

As a Sport Marketing Consultant, Dr. Meindl has worked with countless sport properties and brands, from start-ups to Formula 1 race teams, providing strategic and tactical expertise for those seeking to connect with the sports consumer.

John was a partner in Yellow Ribbon Racing, a not-for-profit, Indy race team (IRL), created to raise support and awareness for United States Military at home and abroad.

With more than 25 years in sports business, he is a published writer and speaker in the areas of sport marketing and sport production. A thought leader, with a knack for telling it straight, John is often called upon to provide expert commentary in the media.

Dr. Meindl has been a strong advocate for inner city and underprivileged youth…. “Using sport as a vehicle to include the excluded.” He was a member of the board of directors of Street Soccer USA - NYC. He was the youngest board member appointed to the Nassau County Sports Commission at the time. He has also served on the Business Advisory Board, LIU-Southampton College, Board of Directors for the YMCA of Greenpoint, NY and the School for Language & Communication Development.

Areas of Expertise

Sports Marketing
Sports Media
Sports Management
Fandom and Fan Motivators
Professionalization of Youth Sport
Using Sport to Include the Excluded
Sports in TV & Film
Sports Event Marketing
Sports Marketing Research

Industry Expertise

Sport - Professional
Advertising/Marketing
Sport - Amateur
Management Consulting
Media Production

Accomplishments

Curricula Development

2016-05-31

Professor Meindl developed the curricula and program for a new sport business management program at NY area University.

Teaching Material

Professor Meindl's teaching, quotes and podcasts are included in the course curricula of several high schools and colleges.

Education

United States Sports Academy

Ed.D.

Sports Marketing

2023

Adelphi University

MA

Sports Management

1996

The Catholic University of America

BA

Political Science

1990

Social

Affiliations

  • Street Soccer USA Board Member
  • North American Society for Sport Management
  • COSMA - The Commission on Sport Management Accreditation
  • NSMN - National Sports Marketing Network

Languages

  • English

Testimonials

Former Student

Hofstra University

Professor Meindl is one of the greatest professors at Hofstra University. He is a professor who genuinely cares about his students, not only as a professor, but as a person. He strives for his students to learn and understand the concepts that he’s teaching. His teaching tactics are very well structured and implemented in that he makes the learning environment stress-free and enjoyable. Professor Meindl is not only a wonderful professor, but also a wonderful person.

Former Student

Hofstra University

As a professor at Hofstra University, John took the time to learn about his students and help them establish a well-rounded perception of the business of sports and sports marketing. (which, in my particular classroom, was no easy feat) I looked to John for incredibly useful insight on beginning a career in sports communications, and his advice has been invaluable to my endeavors since.

Former Student

Farleigh Dickinson University

John challenged the students from the first day of class to think outside of the box when applying the principles of sports marketing. He asked the class to consider the important marketing issues of the day to find real life applications to the course material. John's experience as President and founder of SportsBranded Media helped his marketing class see first hand that marketing theory leads directly to practical results in the sports marketing arena.

Event Appearances

Hofstra University - American Marketing Assoc.

Hofstra AMA & Zarb School of Business  Hempstead, NY

2016-11-29

Careers in Sports Panel

The Catholic University of America  Washington D.C.

2015-02-19

Careers in Marketing

Careers in Marketing  Pace University, NY, NY

2015-11-09

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Sample Talks

Studying Sports Business in College

Get the facts - First

Careers in Sports

Learn from a 24 year industry veteran about the different segments of the industry, where the opportunities are and what you need to do to get them.

My Career in Sports Marketing and TV & Film

Learn about the different companies and concepts I created, the scope of work etc....

Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC
  • Corporate Training

Media Appearances

La Copa America Centenario By The Numbers

Wallethub  online

2016-06-20

Interview in Wallethub

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U.S. team riding a 'perfect storm' to TV ratings success at Women's World Cup

LA Times  online

Article in LA Times

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Brooklyn Arena Developer Has Eye on Islanders

Newsday  print

Article in Business section of Newsday

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Research Focus

Sport Marketing

Fan Motivators

2016-08-04

Fan Motivators

Courses

Sport Marketing

SMT 225

Sport Media

SMT 220

Strategic Sport Management

SMT 409

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