John C. Besley

Ellis N. Brandt Professor of Public Relations Michigan State University

  • East Lansing MI

Dr. John C. Besley studies public opinion about science and scientists' opinions about the public.

Contact

Michigan State University

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Biography

Dr. Besley studies public opinion about science and scientists' opinions about the public. His goal is to help science communicators be more effective by helping them consider evidence-based and strategic communication choices. He also does research aimed at understanding how peoples' views about decision-makers and decision processes (i.e., trustworthiness and fairness beliefs) affect their overall perceptions of science and technology (S&T) with potential health or environmental impacts.

More generally, Dr. Besley explores the relationships between media use, public engagement activities, and health and environmental risk perceptions. His research has touched on public perceptions of agricultural biotechnology (i.e., genetic engineering), energy technologies (i.e., nuclear energy, hydrogen fuel cells), and nanotechnology. He has also conducted research into journalistic norms related to coverage of public engagement and research to better understand the impact of science communication training.

Dr. Besley has published more than 100 peer-reviewed journal articles and book chapters. This work has appeared in high-ranking journals including Risk Analysis, Science Communication, Public Understanding of Science, and the Journal of Risk Research as well as a range of edited volumes. He has received funding from the National Science Foundation, the United States Department of Agriculture, and a range of foundations. He is the associate editor for risk communication for Risk Analysis.

In addition to his regular research, Dr. Besley was the lead author for the 2014, 2016, 2018, and 2020 National Science Board chapters on public attitudes and knowledge about science and technology. This biennial report-Science and Engineering Indicators-is submitted to the executive branch and Congress and represents the definitive statement on Americans' views about S&T.

Michigan State University awarded Dr. Besley its William J. Beal Outstanding Faculty Award in 2021 and the American Association for the Advancement of Science (AAAS) honored him as a fellow in 2018. In 2013, the Association for Education in Journalism and Mass Communication awarded him the Hillier-Krieghbaum Under 40 Award. He also received a "rising star" award from the University of South Carolina in 2012.

Industry Expertise

Public Policy
Education/Learning
Research

Areas of Expertise

Decision Processes
Public Opinion
Decision-Making

Accomplishments

Hillier-Krieghbaum Under 40 Award

2013

Association for Education in Journalism and Mass Communication

American Association for the Advancement of Science (AAAS) Fellow

2018

William J. Beal Outstanding Faculty Award

2021

Education

Carleton University

B.A.

Journalism

1998

Carleton University

M.A.

Public Administration

2000

Cornell University

Ph.D.

Communication

2006

Affiliations

  • Risk Analysis : Associate editor for risk communication

News

People don’t trust scientific research when companies are involved

The Conversation  online

2017-05-07

A soda company sponsoring nutrition research. An oil conglomerate helping fund a climate-related research meeting. Does the public care who’s paying for science?

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Journal Articles

American Scientists’ Willingness to Use Different Communication Tactics

Science Communication

2021

The careful choice of tactics—such as specific messages, styles, channels, or sources—is how strategic science communicators ensure that the time and money going into communication results in intended changes to chosen audiences’ beliefs, feelings, and frames, as well as associated behaviors. Using a sample of scientists from American research universities (N = 516), we assess scientists’ willingness to use 11 different communication tactics and the relationship between these tactics and potential predictors.

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Effect of Context on Scientists’ Normative Beliefs

Science Communication

2021

Past research on the relationship between scientists’ normative beliefs about public engagement in the context of willingness to engage could prove misleading if respondents do not consider the impacts of engagement activities when responding to survey questions.

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Science communication fellowship programs as gatekeepers

Public Understanding of Science

2022

Science communication fellowship programs act as gatekeepers to the skills and opportunities they provide scientists and science communicators. In this role, they may either resist or reproduce inequities present in society at large. We conducted interviews with 25 US-based science communication fellowship directors representing 23 programs to investigate (1) what types of capital these programs provide to fellows and (2) what rules and norms may shape access to these programs.

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