Jon DiPietro
Domesticating IT
Manchester, NH, UNITED STATES
Inbound Marketing and Social Media
Biography
Jon DiPietro is a Certified Inbound Marketing Professional and author of "Social Media for Engineers and Scientists." He is the Founder and Principal of Domesticating IT, an inbound marketing blog and consultancy and co-founder of CareerGravity.com, an educational website that teaches job seekers how to market themselves online. Jon holds leadership positions in the International Society of Automation, for which he has received multiple awards including the Emerging Leader Award. He is a frequent speaker on Internet marketing and social media topics.
Industry Expertise (1)
Advertising/Marketing
Areas of Expertise (3)
Internet Marketing
Social Media
Inbound Marketing
Accomplishments (1)
Emerging Leader Award (professional)
2010-06-24
The Emerging Leader Service Award, established in 2005, recognizes Society Members who have made significant contributions to organizational units of the Society and its Members and have no more than 10 years of accumulated membership. Years of student membership are not included in the limitation. Contributions must include a minimum of four years of progressive leadership positions and documentation of the breadth and depth of the accomplishments and responsibilities.
Education (1)
University of Massachusetts, Lowell: BSEE, Electrical Engineering 1990
Affiliations (1)
- International Society of Automation
Testimonials (3)
Sandy McCague, Legal Executive | SCORE Workshop
Your SCORE presentation was excellent, an interesting and informative introduction to inbound marketing that kept me (an in house legal executive for 40 years) captivated. You are a superb public speaker, and your passion for your business is obvious. Stay the course, and thanks for educating us!
Marcus Tennant, Principal Systems Architect | ISA Marketing and Sales Summit
I attended Jon DiPietro’s Inbound Marketing workshop at the ISA Sales and Marketing summit in Atlanta in Sept 2010. I found the 3 hour workshop extremely valuable with a lot of practical advice on how B2B companies can improve their on-line presence. We later hired Jon to do some industry benchmarking and assessment from an Inbound marketing perspective of our company’s current presence, capabilities, and recommendations for action. Jon’s report was a well organized, thorough and direct assessment of our on-line presence and gave a us a prioritized and actionable plan for improvement.
Suzanne Grey, Small Business and Franchise Coach | Acton Networkers
Jon's presentation on Inbound Marketing today was extremely informative; the content is applicable to both business owners and job seekers. Jon had some new ideas of how to create inbound marketing-to get your target market to contact you-and provided steps to help us get there. I highly recommend his work.
Event Appearances (4)
What is #CareerGravity?
Department of Labor YouthBuild Conference Boston, MA
2013-06-13
The Social Media Doppler Effect
Seventeenth Annual ARC World Industry Forum Orlando, FL, USA
2013-02-14
How Not to Suck at Social Media
ISA Marketing and Sales Summit Austin, TX
2012-08-15
Using Social Media to Your Advantage
Automation Week St. Louis, MO
2011-10-19
Sample Talks (1)
The Social Media Doppler Effect
For those unfamiliar with the Doppler effect, if you’re standing still and an object is coming towards you, the sound it emits has a higher pitch when moving toward you than when it’s moving away. Well, if social media made a noise, for most organizations it would sound like it’s moving away. This presentation examines the causes of and remediation for companies who are not adapting quickly enough to the rapidly changing social media landscape.
Style
Availability
- Keynote
- Panelist
- Workshop Leader
- Author Appearance
- Corporate Training
Social