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Josh Price - Southern Utah University. Cedar City, UT, US

Josh Price

Associate Professor of Economics | Southern Utah University


Specializing in the economics of public policy, choice architecture, and litigation consulting


Dr. Joshua Price is assistant professor of economics and finance at Southern Utah University with research focusing on the application of behavioral economic tools in a variety of settings. With coauthor John Cawley, he recently analyzed a program offering financial incentives for weight loss and compared the effectiveness of reward schemes. He is currently evaluating NBA data to determine the effect of status awards on worker productivity. He also is performing research on how changes in the choice architecture can help students succeed in college.

As a litigation consultant, Dr. Price has advised on cases dealing with medical malpractice and economic loss as a result of personal injury. He has experience testifying as an expert witness in the courtroom and in writing reports for cases.

Dr. Price earned a bachelor’s degree in economics from Brigham Young University with minors in mathematics and Spanish. At Cornell University, he received an M.S. in economics, and an M.A. and Ph.D. in policy analysis and management. He went on to teach economics courses for University of Texas at Arlington. Dr. Price joined SUU in 2014 and received SUU’s Outstanding Educator of the Year Award in 2016.







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Major Decisions: Economics


Industry Expertise (4)

Sport - Professional


Public Policy

Sport - Amateur

Areas of Expertise (13)

Behavioral Ecnomics

Policy Analysis and Management

Economic Losses

Health Economics

Data Analysis

Behavioral Economics

Economics of Public Policy

Sports Economics

Choice Architecture

Economics of Education

Litigation Consulting

Higher Admission Standards for NCAA Student Athletes

Labor Economics

Education (4)

Cornell University: Ph.D., Policy Analysis and Management 2010

Cornell University: M.A., Policy Analysis and Management 2009

Cornell University: M.S., Economics 2007

Brigham Young University: B.A., Economics 2005

Accomplishments (1)

SUU Outstanding Educator of the Year Award 2016 (professional)

This award is to recognize an individual, full-time faculty for demonstration of outstanding teaching effectiveness; scholarly activity; peer respect from fellow colleagues; sincere interest in students; and professional commitment and service to others and the University overall.

Affiliations (1)

  • North American Association of Sports Economists

Languages (1)

  • Spanish

Media Appearances (4)

Service and Teaching with Dr. Joshua Price and Jeb Branin

The Center for Teaching Innovation Podcast  radio


In this episode, SUU faculty members Joshua Price and Jeb Branin, discuss teaching and service at Southern Utah University.

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2021's Best & Worst Cities for Basketball Fans

Wallet Hub  


Basketball may be popular across the country, but what makes one city better than others for the sport? Top-performing teams, revenues and traditions are all part of the equation, of course, but there’s simply no game without the fans.

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Southern Utah entrepreneurs awarded thousands of dollars at Utah Rural Summit

St George News  online


The conference offered a number of presentations and socials for participants, including the event’s first SpeedPitch competition for local entrepreneurs. The competition is meant to support business ideas in the early stages that have high potential to grow and help the community. Price said events like the SpeedPitch Competition allow for entrepreneurs to learn from each other and for consumers to hear ideas from area business owners.

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University to honor professors/staff at graduation

The Spectrum  


The award for Outstanding Educator of the year will be presented to Joshua Price, assistant professor of economics.

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Articles (4)

Positional WAR in the National Football League

Journal of Sports Economics

Andrew Hughes, Cory Koedel, and Joshua A. Price


We empirically estimate positional “wins above replacement” (WAR) in the National Football League (NFL). Positional WAR measures the value of players in the NFL, by position, in terms of generating wins. WAR is a commonly used metric to evaluate individual players in professional baseball and basketball in the United States, but to the best of our knowledge, this is the first study to construct WAR ...

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A Case Study of a Workplace Wellness Program that Offers Financial Incentives for Weight Loss

Journal of Health Economics

John Cawley, Joshua A. Price


Employers are increasingly adopting workplace wellness programs designed to improve employee health and decrease employer costs associated with health insurance and job absenteeism. This paper examines the outcomes of 2635 workers across 24 worksites who were offered financial incentives for weight loss that took various forms, including fixed payments and forfeitable bonds...

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The Effect of Instructor Race and Gender on Persistence in STEM Fields

Economics of Education Review

Joshua Price


The objective of this study is to determine if minority and female students are more likely to persist in a science, technology, engineering, and math (STEM) major when they enroll in classes taught by instructors of their own race or gender. Using data from public 4-year universities in the state of Ohio, I analyze first semester STEM courses to see if the race or gender of the instructor effects persistence ...

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The Effects of Higher Admission Standards on NCAA Student-Athletes: An Analysis of Proposition 16

Journal of Sports Economics

Joshua Price


This study examines the effect of an increase in minimum admissions standards on college enrollment and graduation rates of student-athletes. In 1996, the National Collegiate Athletic Association (NCAA) enacted Proposition 16, which increased admission standards for freshmen student-athletes at Division I schools, in an effort to improve graduation rates. Results indicate that Proposition 16 increased graduation rates significantly for Black student-athletes, and had no significant impact on ...

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Courses (4)

ECON 2010 Principles of Microeconomics

Introduction to basic microeconomic principles: price theory, theory of the firm, trade and comparative advantage, public goods, taxation, welfare economics, and industrial organization. Public policy with regard to the environment, consumer protection, and other problems is also examined.

ECON 2500 Quantitative Methods

An introduction to applied quantitative methods for business and economics. Spreadsheets are used extensively as a modeling tool.

ECON 4900 Economics of Public Policy

Topics in specialized fields of economics and advanced quantitative methods, varying by semester.

ECON 4900 Data Analysis using STATA

Students understand economic principles as they are applied to current issues of public policy.