Juliana Trichilo Cina

Solutions Director Learnography | Curriculum Standards Canada

  • Toronto ON

A leader in strategic communications | Learnography.ca

Contact

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Biography

Juliana Trichilo Cina, M.A, B.A. (Hons.), is a marketing, communications, and business development professional with experience in the private, public and non-profit sectors. Juliana is a University of Toronto alumnus who has focused her career on effective communication. From marketing to conflict resolution, she has spent more than 10 years exploring how to effectively communicate and avoid the negative consequences of broken dialogue. Her professional experience includes education standards policy work, marketing and business development, coaching and communications-specific adult education. Juliana loves contributing to the growth of organizations with competitive and valuable offerings. Juliana joined Learnography in early 2014, and serves as its Solutions Director. Working for Learnography allows Juliana to join her passion for effective communications and lifelong learning in one career endeavour. Juliana's most recent writing can be found on Learnography.ca, JTCina.com and HR-Gazette.com.

Industry Expertise

Non-Profit/Charitable
Corporate Training
Social Media
Corporate Leadership
Advertising/Marketing
Writing and Editing
Public Relations and Communications
Public Policy
Publishing
Education/Learning

Areas of Expertise

Content Development
Effective Communications
Strategic Communications
Corporate Communications
Blogging
Marketing Communications
Strategy
Leadership
Social Media Marketing
Marketing Strategy
New Business Development
Career Counseling

Education

Queen's University

M.A.

Political Studies

2005

Thesis: "National Identity Cards: A Test for Privacy Rights in Canada"

University of Toronto

B.A. (Hons)

English & Political Science

2003

English Specialist | Political Science Major

Affiliations

  • JTCina.com : Strategic Communications Consultant
  • World Vision Child : Sponsor
  • The McKinsey Quarterly : Online Executive Panellist

Languages

  • English
  • Italian
  • Middle English

Testimonials

Administration, Client Relations, and Data Analysis

http://www.careerfoundation.com/

The Career Foundation

It has been a pleasure to work with Juliana. She strives to give the best possible service to her clients regardless of the perceived obstacles and barriers her clients present. Juliana is a great motivator and encourages her clients to empower themselves. She is very professional, reliable and trustworthy, and definitely a great asset to anyone she works with.

n/a

http://www.JTCina.com

Resume Service

“I’d like to think I speak on behalf of the majority of job seekers when I say how exasperating the entire job hunt can be, resume writing included. It may be its required narcissism, the appeal it makes to memory (which if you’re like me, can never be relied upon), or the self-defeatist notion that your accomplishments to date might not make the cut, but for whatever reason, I felt almost paralyzed by the thought of condensing the whole of me to select bullet points. As a result, my version of a resume was a patchwork of fact and fiction, things I thought employers would want to hear, and insincerely vaunted professional experiences. I chose to contact Juliana for help in designing a resume to impress. In working with Juliana, I was forced to take an introspective look at myself, which unlike my previous attempts, allowed me to celebrate my achievements and address areas for self-improvement. Juliana’s process for unearthing resume-worthy attributes was in no way intrusive, but consistently encouraging. I was more than pleased with the end product; a polished, expertly styled resume that I am happy to shop around to prospective employers. Hitting the “send” button comes with a new-found confidence!”

Lawyer

http://www.JTCina.com

Editing Services

“Juliana’s have been the one set of eyes that have reviewed my important written works through my years in academia. She has also been pivotal in identifying new opportunities for me to pursue. She has been a real cheerleader, who shared in some of my brightest moments and most significant accomplishments.”

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Media Appearances

Salesforce & Pardot: Align Marketing & Sales

SpeakUP@JTCina.com  online

2014-02-24

I’ve always been a huge advocate of collaboration. There is simply nothing better than smart people coming together to achieve greater success than they could apart. This is how strong businesses are built. Specifically, aligning sales and marketing departments is a no brainer...

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The Psychology of the Rob Ford Nation

SpeakUP@JTCina.com  online

2014-02-19

If you haven’t been following, Toronto’s Mayor Rob Ford has been faced with both allegations and undeniable proof in some cases, that he has done a number of unseemly things of late. From chronic drinking and “occasional” drug use to death threats, Rob Ford is challenging his City of Toronto. Interestingly, Ford supporters—known as the Ford Nation—have not abandoned the Mayor. As the Toronto Mayoral race begins to pick up steam, I can’t help but ask, What is the psychology of the Ford supporter?

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Coaching isn't therapy.

SpeakUP@JTCina.com  online

2013-10-11

We have all had a trusted advisor. Sometimes it’s a close friend, sometimes an advice columnist. Even the toughest of men have been known to spill their guts to a friendly bartender. Talking to someone takes courage. Sometimes you need an objective ear that will respect you just for putting yourself out there...

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Event Appearances

Speaker

Toronto Entrepreneurs Conference  Toronto, ON.

2014-05-14

Creating Employee Super Fans That Attack Company Goals With Conviction Using Both Social Media And Traditional Communications

Strategic Internal Communications  Toronto, ON.

2013-03-19

Growing email lists with social media

eMarketing Association Conference  San Francisco, CA.

2012-04-03

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Sample Talks

Mastering the Art of Communications

Achieving personal and business goals is contingent on our ability to communicate. Saying the right words is not enough. You need to understand your goals, yourself and your audience. This talk explores communication techniques, emotional intelligence and communication psychology.

What Trainers/Educators can Learn from Marketers

The marketing industry has spent trillions understanding how to effectively reach the masses. And once reached, how to optimize the uptake of ideas, processes, products, and more. The techniques and principles implicit to marketing and relevant to learning as well. Trainers are competing for attention the same way marketers are but the game is stacked against trainers. Using effective marketing and communications principles in training and development turns learning into a personal experience. And ultimately delivers better results.

What Marketers and Educators can Learn from the Music Industry

The way the music industry operated became irrelevant to the consumer many years ago. Technology and music consumption preferences outpaced the music industry's evolution. Take a look at the technologies, trends and use cases of today to analyse the relevance of your industry approach. Then you can begin thinking critically about where you are and where you want to be.

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Style

Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC
  • Corporate Training

Fees

$1000 to $5000*Will consider certain engagements for no fee

Articles

my immaculate

Imagining Ourselves - International Museum of Women

2015-03-25

A short poem

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The Judiciary, Constitutional Reform and Aboriginal Rights' Recognition

Federalism-E, Queen's University

2015-05-07

This paper explores the status of Aboriginal peoples within the Canadian federation.

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