Justin Taillon

Assistant Professor Centre for Business and Social Entrepreneurship

  • Guelph ON

Prior to returning joining academia Justin worked for six years in the hotels, two years in F&B, and one year in event management.

Contact

Media

Social

Biography

Justin's hotel career began in 2000 with Starwood Hotels & Resorts as an Intern in the Bellman Department. Justin worked his way up to Front Office Manager at The Hilton – Post Oak by 2004 and became an Assistant General Manager at a franchised Hilton property in Houston, Texas in 2006.
I am currently an Assistant Professor in the School of Hospitality and Tourism Management in the University of Guelph's College of Management and Economics. Great job, cool town, and fantastic opportunities, support, and lifestyle here in Guelph!

Industry Expertise

Research
Education/Learning
Hotels and Resorts
Travel and Tourism

Areas of Expertise

Community Branding
Market-Based Conservation
Socio-Cultural Sustainability
Sustainable Tourism
Volunteer Tourism
Tourism Pedagogy
Hotel Operations
Certifications in Sustainability in the Hotel Industry
Pro-Poor Tourism
Feasibility Studies

Education

University of Houston, Texas

B.Sc.

Hospitality & Tourism

2003

Advisor: Dr. Agnes DeFranco

University of Guelph

MBA

Hospitality & Tourism

2007

Texas A&M University

PhD

Recreation, Park & Tourism Sciences

2011

Languages

  • English
  • Hungarian
  • Spanish

Articles

Sustainable tourism pedagogy and academic-community collaboration: A progressive service-learning approach

SAGE Publications

2011-04-01

This article proposes a progressive, experiential and collaborative approach to sustainable tourism pedagogy (STP). Six core STP literacies (technical, analytical, ecological, multi-cultural, ethical, policy and political) are identified, which guide skill and knowledge development for the sustainability practitioner. These are facilitated through experiential education in the field that facilitates critical thinking, practical knowledge and participatory action. It is argued that a critical reflexive stance combined with a collaborative community service-learning approach in STP enables phronesis (practical wisdom) and praxis (social change). A case example is provided of an academic-community collaboration involving undergraduate students, local public and private sector stakeholders, plus diverse rural residents that came together temporarily to explore a cultural heritage issue and challenge. This collaboration facilitated collaborative learning, diverse community involvement and community service. The case overview illustrates a teaching opportunity that conveys how some of these STP priorities were undertaken, including the need for critical social action (to address not only environmental issues but also social-cultural sustainability issues related to the well-being of minority, marginalized and diverse populations).

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The identification of motivation in voluntourists: Particularly extrinsic motivators in vacation-minded volunteer tourism participants

University of Guelph

2007-08-14

Rapid growth within the composite product of tourism has made traveling less complex over the past century. There are fewer barriers to travel. The rapid expansion of the airline industry, automobiles, advancements in railways and their subsequent evolution to monorails, the rent-a-car agencies, and most recently the Internet have furthered the ease of travel. For example, the Internet has made way for companies such as Expedia, Orbitz, Kayak.com, and Hotels.com. With elevated mobility also comes
globalization. Companies, governments, agencies, and people are ever more dependent upon tourism to meet their objectives. These objectives may include personal reasons such as growth, business-related reasons, the rationale of assisting the greater good, or an intertwining of multiple reasons and objectives.

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Understanding tourism as an academic community, study, and/or discipline

Oxford University Press

2009-05-14

Tourism literature has shown there is a disagreement amongst academics conducting tourism research as to whether tourism is an academic community, academic study, and/or academic discipline. These three terms are used loosely and change in meaning depending upon the author, source, context, and discipline of the author(s). The following paper identifies tourism’s current position in academia using these three ideas of academic acceptance as tools to guide the discussion. Also guiding the discussion are ideas from tourism scholars and Kuhn’s ideas of what constitutes a discipline. The discussion leads to a debate about “truths” in tourism research. Recommendations regarding the advancement of tourism in academia via theory construction in the academic field of tourism are presented.

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