Lisa Gerber
CEO Big Leap Creative
Media
Social
Biography
She split her time between the Pacific Northwest and her office in Chicago as the chief content officer where she was responsible for digital and content strategy for the agency. She managed Spin Sucks, to become one of the most popular and award winning blogs in the industry and led strategy for clients in the B2B, technology, manufacturing, energy, and healthcare industries.
Industry Expertise
Areas of Expertise
Education
Cazenovia
1985
Skidmore College
BA
french and business
1989
Skidmore College
Bachelor of Arts
French and Business
1989
Testimonials
author and marketing strategist
http://www.vocus.com/conference/about/Vocus Demand Success
Lisa spoke at Demand Success this past June, and did a lights out job discussing SEO and content. Her approach was very accessible, and attendees got a ton out of her speech. I highly recommend Lisa as a marketing speaker at your event.
Event Appearances
The New Seo of Content
Vocus Demand Success Conference Washington DC
2013-06-21
How to Become a PR Technologist
PRSA Western Distict Scottsdale, AZ
2013-04-25
How To Become a PR Technologist
PRSA Counselors Academy Austin, TX
2013-06-03
Sample Talks
How to Become a PR Technologist
It’s no secret our job as communications professionals has been completely revolutionized by changing technology in the past decade. Customers are using the web to find solutions to their problems, and marketers have to understand that web in order to connect with their prospects and buyers.
Our jobs have shifted accordingly and we need to help our brands navigate the maze in order to achieve real real results.
