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Lisa Williams Lisa Williams

President | MEDIA forte marketing


President, MEDIA forte marketing



Online marketing strategist with 16 years online marketing experience. Strategic planning and implementation of online marketing tactics to increase traffic and grow revenue for Fortune 500 and mid-size ecommerce companies. Leverage natural search, paid search (including display and remarketing), content development, conversion optimization, problem solving and analysis to create ongoing cycle of learnings and consistent growth. Strategic assessment and plan execution using multiple research, competitive analysis and analytics tools. Build strong and long-lasting relationships with companies, teams and individuals. Speak at top regional, national and international search marketing conferences including SES (Search Engine Strategies), SMX (Search Marketing Expo) and Online Marketing Summit.

Areas of Expertise (5)

Online Marketing

Digital Strategy

Business Strategy

New Business Development

Natural Search

Education (1)

University of Oregon: Bachelor of Arts (B.A.), Journalism 1989

Affiliations (2)

  • SEMpdx Board of Directors
  • SEMPO Research Committee Member