Biography
Marcela has explored the world of business through a globally-focused business undergraduate degree, designation as a Certified International Trade Professional and more than fifteen years of global experience developing and implementing business strategies.
Marcela’s business experience in Canada and abroad led her to Alberta Women Entrepreneurs (AWE) in 2008. As Chief Operating Officer, she developed programs to support access to local and international business opportunities for women entrepreneurs. After leaving AWE in August 2013 Marcela resumed her role as CEO of her own business consulting firm, Bright Idea International and completed her MBA studies at the University of Alberta. In July 2015, Marcela returned to AWE to work with an amazing team after time spent leading her own business, volunteering and traveling in Central and South America, and exploring beautiful beaches and the entrepreneurial ecosystem in Southern California with her dog Cally.
Marcela believes strongly in continuous learning and contributing to the community. She is the former Board Chair for Literacy without Borders, a member of the AIESEC Edmonton Advisory Board as well as an animal care volunteer at the Edmonton Humane Society. In 2012, Marcela was honoured to be chosen as one of Avenue’s Top 40 under 40 in Edmonton.
Areas of Expertise (40)
Entrepreneur
Business
Start Up
Women
Business & Leadership
Female Entrepreneurs
Female Empowerment
Female Entrepreneurship
Women in Business
Global Development
Local Business Marketing
International Business
International Development
Strategic & Business Planning
Strategic Planing
Leadership
Business Planning
Management
Leadership Development
Event Planning
Change Management
Business Strategies
Market Research
Team Leadership
Proposal Writing
Business Developement
Training
Training & Development
Fundraising
Fundraising and Business Development
Small & Medium Business Marketing
Small Business
Small Business Development
Small Business Communications
Small Business Advising
International Business Development
Non - Profit Organization
Non Profit
Non Profit Advocacy
Project Managemenmt
Languages (3)
- English
- Spanish
- French