Biography
I've been geeking out online for years. I'm still nostalgic for IRC, Usenet and coding HTML in Notepad.
In my grown up years, I've written online content for publications big and small. I've covered events and grown big blogs with passionate communities and know what it takes to keep them engaged (hint: talk to them and keep the content coming!)
In 2011, I went to the marketing side and worked on blogger outreach campaigns, banner media, events and PR for a community based, niche online retailer. Ever tried to get parenting bloggers to write about "marital aids"? It can be done, and I fostered great relationships with awesome influencers. I ran our wildly successful booth at BlogHer11 and coordinated other off-site events and sponsorships.
Currently, I work with amazing influencers on marketing campaigns at SocialChorus, a technology platform built to manage word of mouth marketing initiatives. Current clients include HTC, Intel, Microsoft, and Kia.
Social