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Mark Evans - ME Consulting. Toronto, ON, CA

Mark Evans

Principal | ME Consulting

Toronto, ON, CANADA

B2B Marketer, Brand Storytelling, Author



Mark Evans Publication


Corporate Blogging Workshop Ryerson DMZ Storytelling Presentation 117 of the Leading Digital Marketing Tools The Best Startup Bloggers



My Approach to Startup Marketing Marketing Communications/B2C Sales - Entrepreneurship 101 2012/13




I provide marketing services to B2B technology companies looking to attract more high-quality lead.

My strength is delivering “foundational” strategic and tactical services - core messaging, brand positioning, marketing strategies and content creation - that establish and accelerate a company's marketing efforts.

I published a book, Storytelling for Startups, that provides entrepreneurs with strategical and tactical guidance on how to embrace the power of story-driven marketing

Before starting ME Consulting in 2008, I worked with three startups, and was an awarding-winning technology reporter with the National Post, Globe & Mail and Bloomberg News.

Industry Expertise (3)

IT Services/Consulting



Areas of Expertise (4)



Startup Marketing

Marketing Strategy Development

Accomplishments (1)

Author (professional)


I published Storytelling for Startups, a book that shows entrepreneurs how they can embrace the power of story-driven marketing. The book, which is a #1 best-seller on Amazon, is a guide that offers strategic and tactical insight.

Education (1)

Carleton University: Bachelor of Journalism

Affiliations (2)

  • Canadian Association of Marketing Professionals
  • Carleton University Alumni

Event Appearances (1)

The Power of Storytelling

Startup Grind  Toronto


Sample Talks (3)

The Value of Core Messaging and Storytelling

A look at why it is important for any business to know who they are and how they meet the needs of customers so they can deliver strong and compelling stories to target audiences.

Marketing Communications/B2C Sales

Mark Evans of ME Consulting emphasizes the importance of storytelling for startups and explains how it can be used as a strong marketing communications tool.

The Power of Brand Storytelling

A talk that looks at the value and benefits of storytelling to engage with target audiences and drive deeper connections and relationships. This includes examples of small and large brands that have successfully used storytelling to differentiate and break through the noise.



  • Keynote
  • Panelist
  • Workshop Leader
  • Author Appearance


2500 to 4500 *Will consider certain engagements for no fee