Meng Cong 
Manager, Market Insights and Analytics | International Data Corporation (IDC)
Toronto, ON, CANADA
Meng Cong is the Manager of the Market Insights and Analytics team at IDC Canada
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Biography
Meng Cong is the Manager for the Market Insights and Analytics team at IDC Canada. In her role, Meng oversees all areas of group responsibilities, including Canadian data for Forecasts and Market Models, Black Books, Spending Guides, Wallets and database products, as well as Custom Analytics.
Meng Cong joined IDC in 2017 after completing her MA in Economics from University of Toronto. She also holds a Bachelor's degree in Economics and Psychology from University of British Columbia.
Areas of Expertise (6)
Smart Cities
Risk Analysis
Economics and Behaviour
Forecasting & Modeling
Measurement Models
Statistical Analysis
Spotlight
Associated IDC Services (3)
- IDC Canada Market Insights & Analytics Team
- IDC Canada IT & Telecom Market Models
- IDC Spending Guides - Canada Region
Education (2)
University of Toronto: MA, Economics 2017
University of British Columbia: BA, Economics and Psychology 2016
Links (2)
Media Appearances (5)
Canadian Spending on Digital Transformation Forecast to Grow By 7% in 2020, Despite the Challenges Presented by the COVID-19 Pandemic
IDC Canada online
2020-06-11
The Canadian spending on digital transformation (DX) is forecasted to reach C$28 billion in 2020 with a growth rate of 7% according to the new IDC Worldwide Digital Transformation Spending Guide, despite the challenges presented by the COVID-19 pandemic. However, the growth is notably slower than 2019 due to the pandemic but expected to recover quickly in the following years (2021-2023) with a five-year CAGR of 13%. "COVID-19 has wiped off more than C$20 billion of Canadian DX technology investment between 2020-2023 from our pre-COVID-19 forecast," added Meng Cong, research manager with IDC Canada's Market Insights and Analytics team. "Yet despite these losses, pockets of growth opportunities exist across most industries when diving deep into specific use cases that solve specific business problems. A few examples include virtualized labs in education, advanced digital simulation in transportation, remote health monitoring in government, and digital visualization in education."
Forget optimistic scenarios and buckle up for a big drop in IT spending this year, says IDC
Financial Post
2020-04-03
he developments around the coronavirus pandemic are changing so quickly that IDC is going to release monthly reports tracking its impact on the IT industry, according to Meng Cong, manager of market insights and analytics. She also explained the challenges of tracking the impacts of the virus. “The dilemma of forecasting in a crisis is the degree of unknowns,” she said, noting how even since Tuesday, the “facts on the ground have shifted.” The ongoing quarantine efforts across the globe, combined with additional school closures and the shutdown of public gatherings, will likely mean IDC’s pessimistic projections for the remainder of the year are more realistic.
IDC Expects Canada’s Telecom Market to Face a Significant Revenue Slowdown in 2020 and Beyond
IDC Canada online
2020-04-06
The global COVID-19 pandemic and the necessary containment measures put in place by governments will substantially impact the Canadian telecommunications services market producing negative growth in 2020 before rebounding in 2021. "Nevertheless, there are areas in which spending will grow," said Meng Cong, Manager, Market Insights & Analytics, at IDC Canada. "Specific solutions such as videoconferencing, intelligent supply, chatbots, and e-learning platforms, among others, highlight how technology can help businesses and societies address these new challenges."
IDC Expects Canada’s ICT Market to Face a Significant Slowdown in Technology Spending in 2020 and Beyond
IDC Canada online
2020-03-26
The coronavirus outbreak across the world and the necessary containment measures put in place by governments will substantially affect the Canadian IT markets, severely accelerating the impact already felt from the supply-driven effects from Asia. In this extremely fluid scenario, International Data Corporation (IDC) now expects to see a significant slowdown in technology spending in 2020 across Canadian organizations, with IT spending expected to decline by -5.0%. "Additional factors weighing on investment will range from a decrease in customer demand to supply chains breaking up," said Meng Cong, Manager, Market Insights & Analytics at IDC Canada. "Nevertheless, there are areas in which spending will grow. In use cases such as patient care as well as customer, citizen, student or employee experience and proximity, we expect to see accelerated adoption of digital solutions. Specific solutions such as videoconferencing, intelligent supply, chatbots, and e-learning platforms, among others, highlight how technology can help businesses and societies address these new challenges."
IDC Canada Projects Smart Cities Spending in Canada to Reach C$2.8 billion in 2022
IDC
2018-08-13
Smart City initiatives in Canada will attract technology investments of more than C$1.4 billion in 2018, and spending is set to grow to C$2.8 billion in 2022, according to the new release of the International Data Corporation (IDC) Worldwide Semiannual Smart Cities Spending Guide. The Spending Guide provides a detailed look at the technology investments associated with a range of Smart Cities priorities, programs, and use cases. Spending by the 53 Cities that are currently sized in IDC's database among which three come from Canada—Toronto, Vancouver and Alberta. IDC Canada Measurement and Forecasting Analyst Meng Cong notes “The Smart Cities spending in these three cities account for over one fifth of the total Smart City investments in Canada.”
Event Appearances (2)
COVID-19 Impact on the Canadian Teleom Market
COVID-19 Impact on the Canadian Technology Market Webcast
2020-04-02
Canadian Macroeconomic Update
Canadian Tech Market Update: 2021 Outlook Webcast
2021-02-10
Reports (49)
Canadian Tech Market Update: 2021 Outlook
IDC CanadaTony Olvet, Meng Cong, Nigel Wallis
2021-02-16
This IDC Market Presentation explores IDC Canada's Canadian Tech Market Update for 2021 and was originally presented as a web conference on February 10, 2021. During the webinar, IDC's research experts, Tony Olvet, Nigel Wallis, and Meng Cong, examine the following through the lens of the "future enterprise": - How the pandemic situation is evolving for Canadian businesses, and what this means for technology priorities? - What signals IDC will be monitoring as we look toward at a post-pandemic economic recovery? - How digital technologies help businesses address changing customer needs and be more resilient? - Where Canadian organizations are along IDC's Road to Recovery model? Readers will see how Canadian businesses are evolving during the pandemic and what this means for technology priorities. Technology suppliers will learn how IT budgets are shifting among Canadian organizations and the resulting impact on buying criteria. Download the presentation to view speaker notes for each slide, which provide valuable context for clients. The webinar replay is also available.
IDC's Worldwide ICT Spending Guide by Industry and Company Size Taxonomy, 2021: Release V1, 2021
IDCSerena Da Rold, Jessica Goepfert, Ivana Slaharova, Ashutosh Bisht, Andrea Minonne, Akira Muranishi, Jebin George, Meng Cong, Roberto Membrila, Jonathan Leung
2021-02-09
This IDC study provides a detailed description of IDC's worldwide vertical industry and company size methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide ICT Spending Guide by Industry and Company Size and all of IDC's worldwide vertical research. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization.
IDC's Worldwide Small and Medium Business Spending Guide Taxonomy, 2021: Release V1, 2021
IDC CanadaSerena Da Rold, Jessica Goepfert, Ivana Slaharova, Ashutosh Bisht, Andrea Minonne, Akira Muranishi, Jonathan Leung, Roberto Membrila, Meng Cong, Eman Elshewy
2021-02-08
This IDC study provides a detailed description of IDC's worldwide company size methodology and taxonomy. This document should be used as a companion piece for IDC's Worldwide Small and Medium Business Spending Guide and all of IDC's worldwide company size and SMB research.
Canadian ICT Forecast, 2020–2024
IDC CanadaTony Olvet, Meng Cong, Nigel Wallis, Lawrence Surtees
2020-12-31
This IDC study outlines IDC Canada's forecast for the Canadian information and communication technology (ICT) market for the 2020–2024 period. It updates our previous forecast published in Canadian ICT Forecast, 2019–2023 (IDC #CA43803519, September 2019). "The Canadian ICT market grew a healthy 3.5% in 2019 as economic conditions and the continued shift to 3rd Platform technologies buoyed the market. However, the COVID-19 pandemic changed everything, turning the economy and the tech sector down a different path. As a result, Canadian ICT spending is expected to decline 1.8% in 2020. However, with the outlook for mass global and Canadian vaccination programs looking promising in the first half of 2021, IDC forecasts a return to growth. By 2024, the end of our current forecast period, ICT spending will reach C$122 billion. This will be dominated by cloud-enabled infrastructure and new digital services, as well as the emergence of mainstream AI, automation solutions, and 5G services, making the Canadian market look very different than it does today with vendors pursuing the expanded market opportunity in adjacent segments," says Tony Olvet, group vice president, Research at IDC Canada.
IDC's Worldwide Augmented Reality and Virtual Reality Spending Guide Taxonomy, 2020: Release V2, 2020
IDCStacey Soohoo, Marcus Torchia, Ritika Srivastava, Meng Cong, Lubomir Dimitrov, Akira Sugawara, Roberto Membrila, Jebin George, Eman Elshewy, Jonathan Leung
2020-12-18
This IDC study provides details of IDC's Worldwide Augmented Reality and Virtual Reality (AR/VR) Spending Guide taxonomy. It should be used as a companion piece for the spending forecast. Technology suppliers can use this forecast structure to help them build an industry-focused outlook to pursue AR/VR market opportunities. The research methodology used to develop the Worldwide AR/VR Spending Guide is also referenced.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Government — Release V2, 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-12-15
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for government. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for government. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Healthcare — Release V2, 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-12-14
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for healthcare. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for healthcare. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Utilities — Release V2, 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-12-11
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for utilities. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for utilities. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Oil and Gas — Release V2, 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-12-11
This IDC study provides a detailed description of the methodology and taxonomy for IDC's 2020 Worldwide 3rd Platform Spending Guide for oil and gas. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for oil and gas. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Manufacturing — Release V2 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-12-11
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for manufacturing. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for manufacturing. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
Canadian Enterprise TV Services Forecast, 2020–2024
IDC CanadaLawrence Surtees, Meng Cong
2020-11-30
This IDC study is the sixth iteration of the Canadian business TV services forecast and updates. "The video services market has not been the hoped-for source of enterprise revenue growth in Canada, and the COVID-19 pandemic has worsened the decline," says study author Lawrence Surtees, vice president of Communications Research and principal analyst of IDC Canada. "Competition for customers' wallet share will increase as next-generation 5G wireless and over-the-top networks and video services come onstream throughout the forecast period."
IDC's Worldwide Semiannual Digital Transformation Spending Guide Taxonomy, 2020: Release V2, 2020
IDCCraig Simpson, Eileen Smith, Ashutosh Bisht, Meng Cong, Eman Elshewy, Jebin George, Akihiro Kimura, Roberto Membrila, Ko Shikita, Angela Vacca, Neli Vacheva, Jim Westcott
2020-11-20
This IDC study provides a detailed description of IDC's Worldwide Semiannual Digital Transformation Spending Guide methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide Digital Transformation Spending Guide. Technology suppliers may utilize IDC's use case approach and structure, as presented in this document, to help them refocus their products and services and build relevant business cases.
IDC's Worldwide ICT Spending Guide by Industry and Company Size Taxonomy, 2020
IDCSerena Da Rold, Jessica Goepfert, Ivana Slaharova, Ashutosh Bisht, Andrea Minonne, Akira Muranishi, Jebin George, Meng Cong, Roberto Membrila, Jonathan Leung
2020-11-18
This IDC study provides a detailed description of IDC's worldwide vertical industry and company size methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide ICT Spending Guide by Industry and Company Size and all of IDC's worldwide vertical research. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Securities and Investment Services — Release V2, 2020
IDCKaren Massey, Ashutosh Bisht, Meng Cong, Lubomir Dimitrov, Eman Elshewy, Jonathan Leung, Roberto Membrila, Ko Shikita
2020-11-18
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for securities and investment services. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for securities and investment services. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Retail — Release V2, 2020
IDCKaren Massey, Ashutosh Bisht, Meng Cong, Lubomir Dimitrov, Eman Elshewy, Jonathan Leung, Roberto Membrila, Ko Shikita
2020-11-18
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for retail. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for retail. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide Small and Medium Business Spending Guide Taxonomy, 2020
IDCSerena Da Rold, Jessica Goepfert, Ivana Slaharova, Ashutosh Bisht, Andrea Minonne, Akira Muranishi, Jonathan Leung, Roberto Membrila, Meng Cong, Eman Elshewy
2020-11-12
This IDC study provides a detailed description of IDC's worldwide company size methodology and taxonomy. This document should be used as a companion piece for IDC's Worldwide Small and Medium Business Spending Guide and all of IDC's worldwide company size and SMB research.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Insurance — Release V2, 2020
IDCAshutosh Bisht, Roberto Membrila, Karen Massey, Eman Elshewy, Jonathan Leung, Lubomir Dimitrov, Meng Cong, Ko Shikita
2020-11-04
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for insurance. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for insurance. Technology suppliers may utilize this approach and structure to help them build an industry- and subindustry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide Smart Cities Spending Guide Taxonomy, 2020: Release Version 1, 2020
IDCSerena Da Rold, Ruthbea Yesner, Alison Brooks, Ph.D., Gerald Wang, Sharad Kotagi, Ashutosh Bisht, Meng Cong, Nigel Wallis, Akira Muranishi, Jonathan Leung, Eman Elshewy, Jebin George, Massimiliano Claps, Svetlana Khimina, Gabriele Roberti, Curt Savoie, Roberto Membrila, Heriberto Roman
2020-09-16
This IDC study is designed as a companion piece for IDC's Worldwide Smart Cities Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Smart Cities research globally. The approach and structure described provide a framework to better understand Smart City trends and can help both technology suppliers and end-user organizations in planning activities and strategy definition.
Canadian Wireless Services Forecast, 2020–2024: Wireless Wars 17 — Fighting COVID-19
IDC CanadaLawrence Surtees, Meng Cong
2020-08-21
This IDC study updates IDC Canada's annual forecast of the Canadian wireless communications services market. "Wireless service providers currently face a twin challenge of coping with the fallout of the COVID-19 pandemic and investing in the commercial rollout of next-generation 5G wireless networks that has begun this year," says Lawrence Surtees, study coauthor, vice president of Communications Research, and principal analyst at IDC Canada. "Digital transformation of Canadian enterprises enabled by 5G and next-gen network technologies holds the key t
IDC's Worldwide Public Cloud Services Spending Guide Taxonomy, 2020
IDCEileen Smith, Akira Muranishi, Andrea Minonne, Ashutosh Bisht, Eman Elshewy, Ivana Slaharova, Jonathan Leung, Meng Cong, Roberto Membrila, Serena Da Rold
2020-06-23
This IDC study provides a detailed description of IDC's Worldwide Public Cloud Services Spending Guide methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide Digital Transformation Spending Guide data deliverable and all of IDC's worldwide vertical research. Technology suppliers may utilize this approach and structure as well to help them build an industry-focused organization.
IDC's Worldwide Semiannual Line-of-Business Spending Guide Taxonomy, 2020
IDCAshutosh Bisht, Meng Cong, Eman Elshewy, Jonathan Leung, Roberto Membrila, Andrea Minonne, Ko Shikita, Eileen Smith, Neli Vacheva
2020-05-31
This IDC study provides a detailed description of IDC's functional area research. It should be used as a companion piece for IDC's Worldwide Semiannual IT Spending Guide: Line of Business program as well as all functional area research to help organizations understand the non-IT department technology buyers.
Canadian Consumer Wireless, Internet, and Wireline Voice Services Forecast, 2020–2024
IDC CanadaManish Nargas, Lawrence Surtees, Meng Cong
2020-05-29
This IDC study examines consumer wireless voice and data, residential dial-up and high-speed internet, and residential wireline voice services and addresses the current state of these markets in Canada. It provides forecasts for both subscriptions and revenue as well as the key drivers and inhibitors behind the forecast.
Canadian Consumer TV Services Forecast, 2020-2024
IDC CanadaManish Nargas, Lawrence Surtees, Meng Cong
2020-05-29
This IDC study examines the forecast for Canadian consumer TV services subscribers and revenue. It also addresses the factors shaping the market as well as the key drivers and inhibitors underlying the forecast.
Canadian Communications Services Forecast, 2020–2024: COVID-19 Turns Telecom Inside Out
IDC CanadaLawrence Surtees, Manish Nargas, Meng Cong
2020-05-28
This IDC study presents IDC Canada's five-year forecasts for communications services spending by market and customer segments, company size, industry sector, and region for 2020–2024 based on the annual update of IDC Canada's custom Communications Market Model and replaces our previous comprehensive spring and fall 2019 forecasts (see Lawrence Surtees, Meng Cong, and Manish Nargas, Canadian Communications Services Forecast, 2019–2023: Telecom Inside Out, IDC Canada #CA43809119, May 2019).
IDC's Worldwide Digital Transformation Spending Guide Taxonomy, 2020
IDCCraig Simpson, Eileen Smith, Ashutosh Bisht, Meng Cong, Eman Elshewy, Jim Westcott, Neli Vacheva, Roberto Membrila, Ko Shikita, Angela Vacca, Akihiro Kimura, Jebin George
2020-05-08
This IDC study provides a detailed description of IDC's Worldwide Digital Transformation Spending Guide methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide Digital Transformation Spending Guide. Technology suppliers may utilize IDC's use case approach and structure, as presented in this document, to help them refocus their products and services and build relevant business cases. "IDC's Worldwide Digital Transformation Spending Guide presents a comprehensive view of the digital transformation ecosystem," said Craig Simpson, senior research manager of IDC's Customer Insights and Analysis Group. "It is an invaluable resource to help vendors define and standardize their vocabulary when approaching this expanding and dynamic market."
IDC's Forecast Scenario Assumptions for the Canadian ICT Market, 2020 and Beyond
IDC CanadaMeng Cong, Nigel Wallis, Susan Lu
2020-05-07
This IDC Market Presentation provides IDC's forecast assumptions for the Canadian ICT markets in 2020 and beyond. It includes updated assumptions to reflect the impact of the COVID-19 pandemic on the Canadian economy and ICT markets. This information complements published IDC forecast documents for Canada and IDC's global assumptions published in IDC's Forecast Scenario Assumptions for the ICT Markets, April 2020 (IDC #US46208220, April 2020).
COVID-19: Quantifying the Impact on Industry
IDCPhilip Wirth, Stephen Minton, Serena Da Rold, Jessica Goepfert, Karen Massey, Eileen Smith, Marcus Torchia, Stacey Soohoo, Ashutosh Bisht, David Lantsman, Meng Cong, Monika Kumar, Eman Elshewy, Jebin George, Marianne Daquila, Craig Simpson, Sharad Kotagi, Jonathan Leung, Roberto Membrila, Andrea Minonne, Ko Shikita, Ivana Slaharova, Petr Vojtisek
2020-04-29
This IDC Market Perspective outlines and discusses IDC's views on the impacts and effects of COVID-19 by industry. This document quantifies the impact on technology spending by industry and provides a framework for how to think about recovery. "In this time of crisis, technology providers of all types and sizes are in the midst of reevaluating plans and pivoting strategies. To assist with these efforts, we've quantified the COVID-19 impact on technology spending by industry. The results show that more than 60% of the 2020 losses can be attributed to five industries," commented Jessica Goepfert, program vice president, Customer Insights and Analysis. "That said, no industry is impervious to impact."
COVID-19 Impact on the Canadian ICT Market
IDC CanadaNigel Wallis, Tony Olvet, Meng Cong
2020-04-08
This Market Presentation explores the impact of the coronavirus (COVID-19) pandemic on the Canadian ICT market. The presentation addresses five key questions: What's the economic situation as a result of COVID-19? What are business executives and technology buyers doing in response? How is this impacting IT and telecom market growth forecasts? How are different industries and segments being impacted? And how can tech vendors and service providers approach and respond to customers? The analysis includes scenarios and forecasts for 2020 and 2021 to help vendors and service providers adjust their business forecasts, marketing and sales plans, and client engagements. The presentation also includes preliminary findings from two recent end-user surveys covering the impact of COVID-19 on Canadian businesses.
COVID-19: Factoring in the Impact on Industry
IDCPhilip Wirth, Stephen Minton, Serena Da Rold, Jessica Goepfert, Karen Massey, Eileen Smith, Stacey Soohoo, Marcus Torchia, Ashutosh Bisht, David Lantsman, Meng Cong, Eman Elshewy, Monika Kumar, Marianne Daquila, Jebin George, Sharad Kotagi, Craig Simpson, Jonathan Leung, Roberto Membrila, Andrea Minonne, Ko Shikita, Ivana Slaharova, Petr Vojtisek
2020-03-31
This IDC Market Perspective outlines and discusses IDC's views on the impacts and effects of COVID-19 by industry and region. This document provides a framework for how to adjust market forecasts to account for the effect of the crisis. "The COVID-19 pandemic has created tremendous uncertainty around IT spending. It is critical that IT vendors understand how it will affect different industries and regions," commented Philip Wirth, research manager, Customer Insights and Analysis. "Every industry will be impacted by this pandemic, but in different and intertwined ways. Businesses around the world have transitioned to a remote workforce and experienced supply chain disruptions, and global markets have been thrown into turmoil. These changes will affect how companies in different industries select and time new technology investments."
IDC's Worldwide Connected Consumer Spending Guide Taxonomy, 1H19
IDCStacey Soohoo, Jessica Goepfert, Ritika Srivastava, Meng Cong, Gabriele Roberti, Roberto Membrila, Kazuko Ichikawa, Eman Elshewy, Giulia Carosella, Jonathan Leung, Ramon T. Llamas
2020-03-31
This IDC study is designed as a companion piece for IDC's Worldwide Connected Consumer Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Connected Consumer research globally. The approach and structure described provide a framework to better understand connected consumer trends and can help both technology suppliers and organizations in planning activities and strategy definition. IDC's Worldwide Connected Consumer Spending Guide taxonomy should be used by readers as a guide to understand the overall structure of the connected consumer market and how IDC organizes its market sizing efforts.
Canadian Technology Forecast Scenarios, 2020: Cannabis Market Segment
IDC CanadaNigel Wallis, Jason Bremner, Meng Cong
2020-03-31
This IDC study sizes and forecasts the ICT spend by Canadian cannabis companies and looks at its market impact. It addresses a variety of key questions, including the following: What 2nd and 3rd Platform technologies will companies purchase and at what scale? The study also enables ICT vendors to strategize their go-to-market plan by the cannabis subverticals: production, process manufacturing, distribution, and retail. And IDC includes three different scenarios — baseline, optimistic, and conservative — that delineate the potential spending on IT hardware, software, services, and communications by their respective subcategories. This is the comprehensive study with detailed assumptions by industry sector, technology category, and digital transformation solution. For a summary version of this study, refer to Executive Overview: Canadian Technology Forecast Scenarios, 2020 — Cannabis Market Segment (IDC #CA46013420).
IDC's Worldwide Smart Cities Spending Guide Taxonomy, 1H19
IDCSerena Da Rold, Ruthbea Yesner, Alison Brooks, Ph.D., Gerald Wang, Sharad Kotagi, Nigel Wallis, Meng Cong, Ashutosh Bisht, Akira Muranishi, Julia Neuschmid, Gabriele Roberti, Jan Alexa, Roberto Membrila, Jebin George, Eman Elshewy, Heriberto Roman, Jonathan Leung, Jill Zu, Yumo Yao
2020-02-28
This IDC study is designed as a companion piece for IDC's Worldwide Smart Cities Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Smart Cities research globally. The approach and structure described provide a framework to better understand Smart City trends and can help both technology suppliers and end-user organizations in planning activities and strategy definition.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Healthcare
IDCAshutosh Bisht, Meng Cong, Lubomir Dimitrov, Eman Elshewy, Jessica Goepfert, Jonathan Leung, Karen Massey, Roberto Membrila, Ko Shikita, Philip Wirth
2020-01-25
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for healthcare. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for healthcare. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Securities and Investment Services
IDCAshutosh Bisht, Meng Cong, Eman Elshewy, Jessica Goepfert, Angela Vacca, Jonathan Leung, Roberto Membrila, Ko Shikita, Ivana Slaharova, Karen Massey
2020-01-17
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for securities and investment services. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for securities and investment services. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd Platform to 3rd Platform technologies.
IDC's Worldwide 3rd Platform Spending Guide Taxonomy, 2020: Banking
IDCAshutosh Bisht, Meng Cong, Eman Elshewy, Jessica Goepfert, Angela Vacca, Jonathan Leung, Roberto Membrila, Ko Shikita, Ivana Slaharova, Karen Massey
2020-01-04
This IDC study provides a detailed description of the methodology and taxonomy for IDC's Worldwide 3rd Platform Spending Guide for banking. It should be used as a companion piece for IDC's Worldwide 3rd Platform Spending Guide for banking. Technology suppliers may utilize this approach and structure to help them build an industry-focused organization to refocus products and services within the evolution from 2nd to 3rd Platform technologies.
IDC's Worldwide Semiannual Robotics and Drones Spending Guide Taxonomy, 1H19 Research
IDCJessica Goepfert, Stacey Soohoo, Jing Bing Zhang, Remy Glaisner, Ritika Srivastava, Meng Cong, Carla La Croce, Ko Shikita, Roberto Membrila, Jonathan Leung, Jebin George, Eman Elshewy
2019-10-31
This IDC study provides a detailed description of IDC's Worldwide Semiannual Robotics and Drones Spending Guide methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide Semiannual Robotics and Drones Spending Guide and all of IDC's worldwide industry research. Technology suppliers may utilize this approach and structure as well to help them build an industry-focused organization. "IDC's Worldwide Semiannual Robotics and Drones Spending Guide presents a comprehensive view of the robotics and drone ecosystem," said Jessica Goepfert, program director, IDC's Customer Insights and Analysis Group. "It is an invaluable resource to help vendors define and standardize their vocabulary for approaching this expanding and dynamic market."
Canadian ICT Forecast, 2019–2023
IDC CanadaJason Bremner, Meng Cong, Lawrence Surtees
2019-09-30
This IDC study outlines IDC Canada's forecast for the Canadian information, communications, and technology (ICT) market for the 2019–2023 forecast period. It updates our previous forecast published in Canadian ICT Forecast, 2018–2022 (IDC #CA42529318, December 2018).
IDC's Worldwide Semiannual Connected Consumer Spending Guide Taxonomy, 2H18
IDCJessica Goepfert, Stacey Soohoo, Ritika Srivastava, Meng Cong, Milan Kalal, Kazuko Ichikawa, Roberto Membrila, Eman Elshewy, Jonathan Leung, Giulia Carosella, Ramon T. Llamas
2019-09-30
This IDC study is designed as a companion piece for IDC's Worldwide Semiannual Connected Consumer Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Connected Consumer research globally. The approach and structure described provide a framework to better understand connected consumer trends and can help both technology suppliers and organizations in planning activities and strategy definition. IDC's Worldwide Semiannual Connected Consumer Spending Guide taxonomy should be used by readers as a guide to understand the overall structure of the connected consumer market and how IDC organizes its market sizing efforts. "There's an expectation among today's consumers for a seamless consumer experience. The connected consumer is no longer a passive one; the connected business buyer is in control, and it's essential for technology providers to understand this if they want to continue to grow and gain market share in this digital age. IDC's Worldwide Semiannual Connected Consumer Spending Guide presents a comprehensive view of the consumer ecosystem and serves as a framework for how IDC organizes its consumer research and forecasts," said Stacey Soohoo, research manager, IDC's Customer Insights and Analysis group.
Canadian Business TV Services Forecast, 2019–2023
IDC CanadaLawrence Surtees, Meng Cong
2019-09-27
This IDC study is the fifth iteration of the Canadian business TV services forecast and updates Canadian Business TV Services Forecast, 2018–2022 (IDC Canada #CA43232018, July 2018). "Over-the-top video and planned 5G wireless networks will further change the nature of video delivery technology and challenge providers to grow the business video market," says study author Lawrence Surtees, vice president of Communications Research and principal analyst of IDC Canada. "Competition for customers' wallet share will increase as next-generation wireless, cable TV, and over-the-top networks and services come onstream."
Canadian Wireless Services Forecast, 2019–2023: Wireless Wars 16
IDC CanadaLawrence Surtees, Meng Cong
2019-09-25
This IDC study updates IDC Canada's annual forecast of the Canadian wireless communication services market. "The advent of next-generation 5G wireless networks will further drive adoption and spending on wireless data at the end of the current forecast period and beyond," says Lawrence Surtees, study coauthor and vice president of Communications Research and principal analyst at IDC Canada. "The need to invest in next-generation network (NGN) infrastructure technologies is an urgent imperative beyond preparing for 5G wireless."
IDC's Worldwide Semiannual Artificial Intelligence Systems Spending Guide Taxonomy, 2H18
IDCMarianne Daquila, David Schubmehl, Meng Cong, Lubomir Dimitrov, Jonathan Leung, Takashi Manabe, Roberto Membrila, Andrea Minonne
2019-08-31
This IDC study provides a detailed description of IDC's Worldwide Semiannual Artificial Intelligence Systems Spending Guide methodology and taxonomy. This document should be used as a companion piece for IDC's Worldwide Semiannual Artificial Intelligence Systems Spending Guide and all of IDC's worldwide industry research. Technology suppliers may utilize this approach and structure to also help them build an industry-focused organization. "IDC's Worldwide Semiannual Artificial Intelligence Systems Spending Guide taxonomy presents a comprehensive, global, and detailed view of the marketplace," said Marianne Daquila, research manager, IDC's Customer Insights and Analysis Group. "It is an invaluable resource to help vendors define and standardize their vocabulary for approaching this expanding dynamic market."
IDC's Worldwide Semiannual Big Data and Analytics Spending Guide Taxonomy, 2H18
IDCJessica Goepfert, Swati Chaturvedi, Petr Vojtisek, Ko Shikita, Jonathan Leung, Eman Elshewy, Roberto Membrila, Andrea Siviero, Meng Cong
2019-08-31
This IDC study provides a detailed description of IDC's Worldwide Semiannual Big Data and Analytics Spending Guide methodology and taxonomy. It should be used as a companion piece for IDC's Worldwide Semiannual Big Data and Analytics Spending Guide and all of IDC's worldwide industry research. Technology suppliers may utilize this approach and structure as well to help them build an industry-focused organization. "IDC's Worldwide Semiannual Big Data and Analytics Spending Guide presents a comprehensive, global, and detailed view of the marketplace," said Jessica Goepfert, program director, IDC's Customer Insights and Analysis group. "It is an invaluable resource to help vendors define and standardize their vocabulary for the BDA opportunity."
Data-Driven Solutions to the Gender Gap in Technology
IDC CanadaMeng Cong
2019-08-07
This IDC Perspective focuses on the approaches to help solve existing issues in gender bias by using data analytics tools to improve hiring processes and work environments to achieve greater gender diversity. "The majority of companies are aware that the representation of women in the technology industry is persistently low, which is largely caused by a biased hiring process and insufficient support for employee retention. Companies can use data analytics and machine learning tools to address systemic gender bias to bring more women into the technology workforce and retain them as they progress through their careers," according to Meng Cong, senior analyst, Measurement and Forecasting, IDC Canada.
Canadian Consumer TV Services Forecast, 2019–2023
IDC CanadaManish Nargas, Lawrence Surtees, Meng Cong
2019-05-29
This IDC study examines the forecast for Canadian consumer TV service subscribers and revenue. It also addresses the factors shaping the market as well as the key drivers and inhibitors underlying the forecast.
Canadian Consumer Wireless, Internet, and Wireline Voice Services Forecast, 2019–2023
IDC CanadaManish Nargas, Lawrence Surtees, Meng Cong
2019-05-22
This IDC study examines consumer wireless voice and data, residential dial-up and high-speed internet, and residential wireline voice services and addresses the current state of these markets in Canada. It provides forecasts for both subscriptions and revenue as well as the key drivers and inhibitors behind the forecast. "As the willingness of Canadian consumers to spend on 'cornerstone' services such as residential internet, for which value proposition is clear, continues to grow on account of their data-intensive habits and needs, consumers will expect that level of access and bandwidth to the internet to become simply ubiquitous and less limiting," says author Manish Nargas, senior analyst for Consumer Services and Mobility. "With 5G networks on the horizon, communication service providers (SPs) can potentially offer that level of ubiquity. However, those communication SPs that showcase the strength of the ubiquity by not talking about its complexity will benefit rather than those touting only its next-generation specifications."
Canadian Communications Services Forecast, 2019–2023: Telecom Inside Out
IDC CanadaLawrence Surtees, Meng Cong, Manish Nargas
2019-05-17
This IDC study presents IDC Canada's five-year forecasts for communications services spending by customer segment, company size, industry sector, and region for 2019–2023 based on the annual update of IDC Canada's custom Communications Market Model and replaces our previous comprehensive spring and fall 2018 forecast documents (see Lawrence Surtees, Nikhil Anand, Manish Nargas, and Emily Taylor, Canadian Telecom Services Forecast, 2018–2022: Telecom Inside Out, IDC Canada #CA42532118, May 2018, and Lawrence Surtees, Meng Cong, and Nikhil Anand, Impact of IFRS 15 Accounting Rule Change on Canadian Communications Services Forecast, 2018–2022, IDC Canada #CA43232418, September 2018).
IDC's Forecast Scenario Assumptions for the Canadian ICT Market, 2019 and Beyond
IDC CanadaYash Ahuja, Meng Cong, Nigel Wallis
2019-04-18
This IDC Market Presentation provides IDC's forecast assumptions for the Canadian ICT markets in 2019 and beyond. This information complements published IDC forecast documents for Canada and IDC's global assumptions published in IDC's Forecast Scenario Assumptions for the ICT Markets and Historical Market Values and Exchange Rates, 4Q18 (Apr 2019 | Doc #US43652019).
Impact of IFRS 15 Accounting Rule Change on the Canadian Communications Services Forecast, 2018–2022
IDC CanadaLawrence Surtees, Meng Cong, Nikhil Anand
2018-09-29
This IDC Presentation presents our high-level summary of the impact of a major International Financial Reporting Standard (IFRS) accounting rule change on IDC Canada's Canadian Communications Services Forecast, 2018–2022. This fall update refreshes IDC Canada's annual Communications Market Model and forecast study released in May 2018. A major revision to our top-line and segmented markets revenue has occurred in this fall update due to the impact of a major IFRS accounting rule change, IFRS 15, that took effect for fiscal reporting periods after January 1, 2018. We estimate the impact of adopting the IFRS 15 rule change will result in a C$3.7 billion reduction of Canadian communications service provider 2018 revenue to C$55.5 billion according to our fall estimate. The bulk of that impact on Canadian communications providers' revenue will be in the wireless services market segment. This Presentation should be reviewed in conjunction with the May 2018 study, Canadian Telecom Services Forecast, 2018–2022: Telecom Inside Out (IDC Canada #CA42532118, May 2018) for detailed market assumptions and drivers which remain largely unchanged.
IDC's Worldwide Semiannual Smart Cities Spending Guide Taxonomy, 2H17
IDCSerena Da Rold, Ruthbea Yesner, Alison Brooks, Ph.D., Mark Zannoni, Malini Swamy, Eman Elshewy, Jonathan Leung, Jan Alexa, Nigel Wallis, Meng Cong, Roberto Membrila, Neli Vacheva, Akira Muranishi, Jebin George, Chris Pennell, Andrea Siviero, Gerald Wang, Henry Yan, Eileen Smith
July 2018 This IDC study is designed as a companion piece for IDC's Worldwide Semiannual Smart Cities Spending Guide and provides a detailed description of the taxonomy, definitions, and methodology supporting IDC's Smart Cities research globally. The approach and structure described provide a framework to better understand Smart City trends, and can help both technology suppliers and end-user organizations in planning activities and strategy definition.
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