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M. Victoria Foley RGD - Association of Registered Graphic Designers. Toronto, Canada Area, ON, CA

M. Victoria Foley RGD

President & CEO | Association of Registered Graphic Designers

Toronto, Canada Area, ON, CANADA

An ICD.D, Institute-certified Director with branding, communications and marketing expertise unifying business and brand.



Victoria Foley delivers over 25 years of business experience and civic leadership, providing relevant and valuable problem solving expertise and innovative solutions; implementing strategy, branding, executive team leadership, design, communications and marketing, business development, and change management for diverse sectors.

• 1991 - Present: belladonna communications, Canada Founder and President • Victoria’s leadership and successfully proven business skills deliver integrated solutions through research, strategic counsel, brand and communication design, performance measurement and award-winning creative • Core competencies are founded around Victoria’s insatiable curiosity, disciplined reasoning, entrepreneurial spirit and results-oriented soltuions • Victoria’s acumen, guidance and leadership have resulted in creating sustainable brand equity for corporations, professional services, institutions and non-profit organizations.

• 2009 - Present: Canadian Greatness Corporation/Corporation d’excellence du Canada, Canada Founder, President & CEO of the federally incorporated non-profit organization • In 2007, Victoria conceived Canadian Greatness® • Since then, the “Give Forward” initiative has raised over $198,000 in donations for over 100 diverse and deserving non-profit organizations across Canada.

• Victoria holds an ICD.D designation as an Institute-certified Director from Rotman - Institute of Corporate Directors • She is a graduate of the University of Toronto • A lifetime participant in and supporter of professional development, philanthropy and civic engagement • She has earned certificates, awards and recognition in the fields of marketing, design, management, behavioural science and civic engagement • Victoria travels extensively: NA, Europe, MENA, Africa and Asia.

Industry Expertise (10)


Leisure / Recreation

Corporate Leadership

Food Processing


Construction - Commercial

Architecture and Planning

Hotels and Resorts


Graphic Design

Areas of Expertise (9)

Succession Planning/Transition

Brand Evolution or Revolution

Identity & Image

Independent Corporate Director

Corporate Branding

Early Stage Companies

Best Practices/Brand Culture

Reputation Management

Integrative Thinking

Accomplishments (1)

ICD.D, Institute-certified Director (professional)

An Independent Director willing to serve internationally, with 20+ years as a Director, 10+ different Boards and 25 years of business experience and civic leadership.

Education (1)

University of Toronto: Bachelor of Arts (B.A.), Economics, Industrial Relations, Sociology

Affiliations (7)

  • Canadian Greatness Corporation/ Corporation d’excellence du Canada, 2009–Present President & CEO Chair, Board of Directors
  • Institute of Corporate Directors, 2010–Present Member: ICD.D, Institute-certified Director
  • Luminato Toronto Festival of Arts+Creativity 2007–Present Member: Patron Circle
  • The Mosaic Institute, 2010–Present Member: Patrons’ Peace Circle
  • U of T, Joseph L. Rotman School of Management, 2003–Present Chair/Board Member: Integrative Management Challenge • Mentor: Initiative for
  • Women of Influence, 2011–Present Member: Board of Directors
  • YPO-WPO, Young Presidents Organization, 1998–Present Member: Professional Spouse Forum, 2011



  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Host/MC


0 to 5000 *Will consider certain engagements for no fee