M. Victoria Foley RGD

Victoria Foley delivers over 25 years of business experience and civic leadership, providing relevant and valuable problem solving expertise and innovative solutions; implementing strategy, branding, executive team leadership, design, communications and marketing, business development, and change management for diverse sectors.

• 1991 - Present: belladonna communications, Canada Founder and President • Victoria’s leadership and successfully proven business skills deliver integrated solutions through research, strategic counsel, brand and communication design, performance measurement and award-winning creative • Core competencies are founded around Victoria’s insatiable curiosity, disciplined reasoning, entrepreneurial spirit and results-oriented soltuions • Victoria’s acumen, guidance and leadership have resulted in creating sustainable brand equity for corporations, professional services, institutions and non-profit organizations.

• 2009 - Present: Canadian Greatness Corporation/Corporation d’excellence du Canada, Canada Founder, President & CEO of the federally incorporated non-profit organization • In 2007, Victoria conceived Canadian Greatness® • Since then, the “Give Forward” initiative has raised over $198,000 in donations for over 100 diverse and deserving non-profit organizations across Canada.

• Victoria holds an ICD.D designation as an Institute-certified Director from Rotman - Institute of Corporate Directors • She is a graduate of the University of Toronto • A lifetime participant in and supporter of professional development, philanthropy and civic engagement • She has earned certificates, awards and recognition in the fields of marketing, design, management, behavioural science and civic engagement • Victoria travels extensively: NA, Europe, MENA, Africa and Asia.