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Nicole Krug - Social Light. Washington D.C. Metro Area, MD, US

Nicole Krug

Principle & Digital Strategist | Social Light

Washington D.C. Metro Area, MD, UNITED STATES

Making the internet a friendlier place



Nicole Krug founded Social Light in 2009 to help make the internet a friendlier place for small businesses. Through Social Light she helps clients hone their digital marketing strategies to bring more exposure to their brand and boost their bottom line.

Prior to Social Light, Nicole spent 10 years in enterprise marketing and business development for brands as diverse as The North Face and BB&T Bank. From developing marketing programs and e-commerce channels to improving organizational performance and building profitable business relationships, Nicole understands revenue goals and how to meet them.

When she’s not hard at work on client strategy, you’ll find Nicole cooking up a storm or planning her next trip. She is a strong supporter of literacy, volunteers with the Cooking Matters™ program, and has done pro bono social media campaigns for K-9 LifeSavers.

Industry Expertise (4)



Social Media

Professional Training and Coaching

Areas of Expertise (9)

Marketing & Branding

Web 2.0 Strategies and Tactics That Work

Web Design and Trends

Socia Media Strategy

Email Markerting

Online & Mobile Website Production

Small Business Communications

Small & Medium Business Marketing

Seo - Search Engine Optimization

Languages (1)

  • English

Testimonials (2)

Bob Lang, Founder | Explosive Options

“When I first spoke with Nicole, it didn't take me long to figure out she was perfect for the job. Without a doubt, she has taken my business to another level, one that has shown increased sales, traffic, page views and a complete makeover. I would recommend Nicole's services to anyone who wants to raise their business to higher level. ”

I. Shere, Founder | iBlankie

“Partnering with Nicole was a 5-star, A+ experience. Nicole was always responsive to our concerns, and she often suggested strategies based on current and quickly-changing social media. Nicole’s plans created opportunities for us to connect more successfully with our target audience. Without reservation, we give Nicole our highest recommendation!”

Media Appearances (4)

Women Entrepreneurs Share the Truth About Work-Life Balance

Huffington Post  print


Nicole Krug talks with the Huffington Post's Julie Barnes about work life balance and the importance of delegation.

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Automated Email/Drip Campaigns

The Business Side of Business  online


Nicole Krug talks with podcast host Talmar Anderson about using automated email to bring efficiency to your sales process.

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Expert Help: Email Marketing

Work-At-Home Success  online


Nicole Krug offers advice on using email marketing successfully

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The Small Business Guide to Social Advertising  online


Nicole Krug sat down with Monika Jansen of to discuss how small businesses can use social advertising to their advantage.

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Event Appearances (5)

Using Automated Email for Customer Engagement

Her Corner Speaker Series  Washington, DC


Email Marketing

The Modern Mompreneur  Bethesda, MD


Content is King

#BrandNew14  Washington, DC


Brand Essentials

DotOrg DC  Washington, DC


Social Media Strategy

George Washington University  Washington, DC




  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Corporate Training