Industry Expertise (3)
Writing and Editing
Media - Online
Advertising/Marketing
Areas of Expertise (3)
Youtube Viral Series. Papadizi as A Case Study
How to Build A Viral Series
Barriers and Benefits of Video Marketing
Links (3)
Sample Talks (1)
YouTube viral series. Papadizi as a case study
In 2006 I created an online series on YouTube. Papadizi web series, told the story of a Greek goatherd looking for an American woman. The series won an unprecedented success. About six months after the broadcast on YouTube series sold an Israeli TV channel. The lecture deals with the story of the series from the first clip, exposure, audience reactions, reaction videos and coverage of television channels in Europe and the U.S.The lecture reviews the process I went through as a creator, marketer. To my knowledge, Papadizi is the world's only series broadcast on YouTube and also produced a TV version. Today, I continue to market companies and brands through the development of video content.
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