Pam Henderson

CEO NewEdge

  • Greater Seattle Area WA

CEO and author of KILLING IDEAS: You can kill an idea, you can't kill an opportunity!

Contact

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Biography

NewEdge's experience runs deep. In 1992, the U.S. Department of Energy's National Laboratory system turned to me, CEO of NewEdge, to assist with identifying market opportunities for an extremely broad range of chemical, technological, and biological platforms. I saw a need for a new research method that would simultaneously identify products and attractive markets. This unique method provided the foundation for NewEdge's full range of innovation services. These services have returned highly successful outcomes for clients ranging in size from start-ups to Fortune 100's.

NewEdge partners with companies identifying and prioritizing opportunities and building offers to maximize ROI on business and innovation efforts. NewEdge works within markets and positions across the value chain and in every region of the world. Clients include: Microsoft, Motorola, Sharp Labs, DSM, Nokia, Dell, EBay, Yahoo!, Procter and Gamble, Colgate Palmolive, John Deere, Ferrari, Unilever, Weyerhaeuser, and many others.

In 2004, through one of our clients, we were introduced to The Brewery an innovation / design agency. From this introduction has sprung a partnership, where NewEdge and The Brewery act as one innovation consultancy - offering Strategy * Research * Design - for major corporations around the world. As of June 2008 we are a staff of 55 strong and growing.

Our goal is to be THE pre-eminent innovation company in the world - a BIG challenge!

Industry Expertise

Consumer Goods
Market Research
Think Tanks

Education

The University of Texas at Austin

Doctor of Philosophy (Ph.D.)

Business Strategy

Affiliations

  • Subject matter expert for the IRI Research on Research Subcommittee on Advanced Technolgy Marketing.

Testimonials

Rotterdam School of Management

Erasmus University Rotterdam

Thank you once again for providing such a superb and stimulating talk at our
last conference here in Amsterdam last month. Multiple members have let me
know how impressive they found it and how it has helped them to think more
deeply about their work.Your presentation was outstanding! The time and effort
involved in preparation, and your willingness to share so many valuable
insights were greatly appreciated. On behalf of the program committee and
everyone who was with us, I want to thank you for helping to make the
conference a tremendous success!

President

http://www.iriweb.org/

Industrial Research Institute

Dr. Henderson is a well know thought-leader in the field of innovation management. She has participated in many of the cutting-edge research projects initiated by our Research-on-Research program and is often invited to present at the Industrial Research Institute’s Annual Meeting each spring and our Member Summit, which is held in the fall.

Pam is a charismatic and dynamic speaker with the ability to cover a range of speaking topics. Among her presentations at IRI meetings, she was a keynote speaker at our latest Members Only Summit; her presentations have been creative, insightful and very well received. We will be asking her back.

Program Leader

Exxon Mobil Research & Engineering

Thank you for providing such a superb and stimulating after dinner talk at our ExxonMobil Executive Summit in Princeton. On behalf of everyone who was with us, I want to thank you for helping to make our summit a success.






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Event Appearances

Brand Refresh

Children’s Society  UK

2006-01-01

Getting Your Message Out the Right Way

Small Business Symposium  US

2005-06-07

The Role/Effect of Design

Erasmus University  The Netherlands

2006-03-07

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Availability

  • Keynote
  • Moderator
  • Panelist
  • Workshop Leader
  • Author Appearance
  • Corporate Training

Fees

$0 to $7500*Will consider certain engagements for no fee
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