Randall Craig 
President | 108 ideaspace
Toronto, ON, CANADA
Social Media and Networking Expert; Best-selling author and consultant
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Biography
Social Media and Networking Expert
Randall Craig has founded several successful start-ups, held a long-time position at a "big-four" consulting firm, and was a senior executive at an American public company. He is the author of numerous books, including Social Media for Business, Online PR and Social Media for Experts, Online PR and Social Media for Associations, the best-seller Personal Balance Sheet, and the upcoming Everything Guide to Starting an Online Business. Check out www.randallcraig.com for more details.
Randall lectures at the Schulich School of Business, hosts the weekly "Professionally Speaking TV" interview show, and blogs on the Huffington Post. He has been featured in all national media, and serves on the national board of the Canadian Association of Professional Speakers. An internet strategy pioneer, since 1994 he has helped 100 major organizations build business, community, and engagement online. Randall holds an HBA, CFA, MBA, CMC, and a Black Belt in Karate.
MOST REQUESTED TOPIC
Social Media without wasting your time or losing your identity
Strategy, Efficiency, and Risk for attendees and their organizations
It's all the rage to talk about LinkedIn, Facebook, and the 500 other social networks that exist. And if you are like most, you already have a profile on at least one. But how do you use these tools, without wasting your time? How can you avoid identity theft? And how can you effectively use Social Media to develop a network for both professional support and corporate growth? Based on the research in his books Social Media for Business, and the Online PR and Social Media series, Randall Craig provides practical advice and insight.
Industry Expertise (9)
Social Media
Information Technology and Services
Education/Learning
Professional Training and Coaching
Training and Development
Management Consulting
IT Services/Consulting
Media - Online
Internet
Areas of Expertise (3)
Social Media Strategy
Social Media Risk Mitigation
Networking
Accomplishments (2)
Chartered Financial Analyst (CFA) (professional)
Certified Management Consultant (CMC) (professional)
Education (2)
University of Western Ontario, Ivey School of Business: HBA, Business 1986
University of Toronto, Rotman School of Management: MBA, Business 1993
Links (4)
Event Appearances (1)
Title
I have spoken at 100's of events; please see www.RandallCraig.com, or contact me for details North America
Sample Talks (1)
Social Media without wasting your time or losing your identity
It's all the rage to talk about LinkedIn, Facebook, and the 500 other social networks that exist. And if you are like most, you already have a profile on at least one. But how do you use these tools, without wasting your time? How can you avoid identity theft? And how can you effectively use Social Media to develop a network for both professional support and corporate growth? Based on the research in his books Social Media for Business, and the Online PR and Social Media series, Randall Craig provides practical advice and insight.
This presentation is focused on one of several specific audiences:
1) For Executives: Social Media Executive Briefing: Introduces Social Media concepts, focuses on implications, opportunities, and risks.
2) For Corporations: Seven social media strategies to grow your business - and avoid the risks. (Business development, Recruiting, Internal collaboration, Risks and policy, Governance)
3) For Associations and Not-for-profits: Harnessing the power of Social Media to improve member engagement, development and marketing. (Stakeholder engagement, fundraising, Online PR, Risks/policy, Governance, event marketing)
4) For Professional Service firms: Strategies and policies to implement a successful social media initiative - at the firm and individual levels. (Profile Building, Business development, Prospect due diligence, Recruiting, Risk)
5) For Entrepreneurs/experts/consultants/talent: How to translate personal profile to business growth online. (Profile Building, Business development, Prospect due diligence, Risk)
6) For Marketing Professionals (Campaign Dev't, Online PR, SM branding, SEO, Web integration)
7) For the Job Seeker: Advanced Strategies for a Social Media job search. (Reactive and Proactive Social Media; Avoiding disqualification, Advanced LinkedIn strategies, Avoiding Identify theft)
8) Social Media Futures and Trends: Examines where Social Media is heading, and how organizations can best prepare themselves.
Style
Availability
- Keynote
- Panelist
- Workshop Leader
- Author Appearance
- Corporate Training
Social